CONCACAF Gold Cup

Toyota Scores with Action-Packed Gold Cup Campaign

Retrieved on: 
Thursday, July 20, 2023

PLANO, Texas, July 20, 2023  /PRNewswire/ -- Legions of fans flocked to stadiums across the U.S. to watch their beloved teams play their hearts out during the 2023 Concacaf Gold Cup, which reached its electrifying conclusion on Sunday in Los Angeles, Calif. Toyota took center stage throughout the tournament as the official automotive sponsor, featuring the powerful Toyota Tundra on site at the games.

Key Points: 
  • "We were thrilled to once again participate in the Gold Cup tournament, and to share the journey with small businesses and local artists."
  • Gold Cup attendees enjoyed a diverse range of pre-game activities in the tournament Fan Zone, featuring the Toyota Fútbol Club.
  • This is the fourth consecutive Concacaf Gold Cup that Toyota has supported as the official automotive sponsor.
  • And coming 2024, Toyota will join the excitement of the inaugural Women's Gold Cup tournament.

BMO Named Official Supporter of FIFA Women's World Cup 2023™ in North America

Retrieved on: 
Tuesday, June 27, 2023

Throughout the FIFA Women's World Cup 2023™ BMO will be joining soccer fans across North America in supporting the greatest athletes from around the world as they compete in Australia and New Zealand from July 20 through August 20.

Key Points: 
  • Throughout the FIFA Women's World Cup 2023™ BMO will be joining soccer fans across North America in supporting the greatest athletes from around the world as they compete in Australia and New Zealand from July 20 through August 20.
  • Commenting on the partnership, FIFA's Chief Business Officer, Romy Gai said, "We are delighted to welcome BMO as a Tournament Supporter for the FIFA Women's World Cup 2023.
  • Catherine Roche, Chief Marketing Officer at BMO, added: "BMO is The Bank of Soccer, and this historical partnership reflects our commitment to growing the game across North America."
  • Through community impact-driven partnerships like these, BMO is growing the game of soccer across North America.

GEODIS Names Nashville Soccer Club's Shaq Moore as Company's First U.S. Brand Ambassador

Retrieved on: 
Wednesday, June 14, 2023

NASHVILLE, Tenn., June 14, 2023 /PRNewswire/ -- GEODIS, a world leader in transport and logistics, today announced the company's first U.S. brand ambassador deal with Nashville Soccer Club player Shaq Moore.

Key Points: 
  • NASHVILLE, Tenn., June 14, 2023 /PRNewswire/ -- GEODIS, a world leader in transport and logistics, today announced the company's first U.S. brand ambassador deal with Nashville Soccer Club player Shaq Moore.
  • Moore joined Nashville SC from CD Tenerife in Spain's second division, where he made 101 appearances throughout his three-year tenure.
  • As part of the brand ambassador deal, Moore will collaborate with GEODIS at community volunteer days, teammate appreciation events, and client engagements in both Nashville and when on the road at Nashville SC away matches.
  • GEODIS' new brand ambassador deal with Moore will allow the company to further its community impact efforts alongside the star player.

BETMGM SIGNS AMERICAN SOCCER STAR TIM HOWARD AS BRAND AMBASSADOR

Retrieved on: 
Tuesday, November 15, 2022

JERSEY CITY, N.J., Nov. 15, 2022 /PRNewswire/ -- BetMGM announced today the signing of retired U.S. soccer star Tim Howard as a celebrity brand ambassador. Howard's addition to the BetMGM team launches a series of free-to-play games and promotions, among other activations, that the sports betting leader is planning in conjunction with the upcoming 2022 international soccer events and matches.

Key Points: 
  • JERSEY CITY, N.J., Nov. 15, 2022 /PRNewswire/ -- BetMGM announced today the signing of retired U.S. soccer star Tim Howard as a celebrity brand ambassador.
  • Tim Howard's Shootout Challenge The daily free-to-play game will give BetMGM players the opportunity to face off against the iconic American goalie in a shootout.
  • New Customer Offer Any sports fan who signs up for a BetMGM account during the tournament will earn a risk-free bet up to $1,000.
  • Matt Prevost, Chief Revenue Officer, BetMGM, said, "Tim Howard's performances on the pitch thrilled a generation of U.S. soccer fans.

WHP Global & Lotto Sport Announce Soccer Commentator Stu Holden as New Brand Ambassador

Retrieved on: 
Wednesday, November 2, 2022

NEW YORK, Nov. 2, 2022 /PRNewswire/ -- Lotto® brand owner WHP Global and Lotto Sport Italia S.p.A. ("LSI") proudly announce the addition of soccer commentator Stu Holden as a brand ambassador for the iconic Italian sports brand. Holden, a former member of the U.S. Men's National Soccer Team, is currently the lead match analyst for FOX Sports, where he covers some of the biggest sporting events in the World, including the upcoming 2022 FIFA World Cup in Qatar. He is also an owner of Spanish First division soccer team, Real Mallorca, since 2016.

Key Points: 
  • NEW YORK, Nov. 2, 2022 /PRNewswire/ --Lotto brand owner WHP Global and Lotto Sport Italia S.p.A. ("LSI") proudly announce the addition of soccer commentator Stu Holden as a brand ambassador for the iconic Italian sports brand.
  • Holden will appear in Lotto's campaign creative as well as promote the brand through event appearances and social media.
  • "I'm incredibly excited to partner with Lotto, a brand I've had a connection to since I was 6 years old wearing their cleats in my early soccer years.
  • WHP Global is a leadingNew Yorkbased firm that acquires global consumer brands and invests in high-growth distribution channels including digital commerce platforms and global expansion.

WELLS FARGO AND FEDERACIÓN MEXICANA DE FÚTBOL ANNOUNCE MULTI-YEAR PARTNERSHIP EXTENSION

Retrieved on: 
Friday, May 27, 2022

NEW YORK, May 27, 2022 /PRNewswire/ -- The Federación Mexicana de Fútbol (FMF) and Wells Fargo, a leading financial service partner and the Official Financial Services Sponsor of the Men and Women's Mexican National Teams in the United States, announced today a multi-year extension of their partnership. Soccer United Marketing (SUM), FMF's U.S. partner and commercial representative for the past 20 years, facilitated the agreement.

Key Points: 
  • Wells Fargo marks the first partner to sponsor both the Men's team and the newly unveiled Women's U.S. tour.
  • This is why Wells Fargo has been partnering with the FMF and SUM since 2013," said Rebeca Vargas, Head of Marketing for Diverse Segments at Wells Fargo.
  • "Soccer United Marketing is proud to announce a major extension of the partnership between Wells Fargo and the Federacin Mexicana de Futbol, including the Men's and Women's Mexican National Team's U.S. Tours," said Jennifer Cramer, SUM EVP of Partnership Marketing.
  • News, insights, and perspectives from Wells Fargo are also available at Wells Fargo Stories.

Grubhub Announces First Major Sports Partnership With Concacaf For The 2021 Gold Cup

Retrieved on: 
Thursday, July 22, 2021

Grubhub will kick off its sponsorship of the 2021 Concacaf Gold Cup with various content and event integrations spotlighting the Grubhub Guarantee .

Key Points: 
  • Grubhub will kick off its sponsorship of the 2021 Concacaf Gold Cup with various content and event integrations spotlighting the Grubhub Guarantee .
  • Taking place every two years, the Concacaf Gold Cup drawslarge crowds and millions of television viewers.
  • Soccer United Marketing supported Concacaf in the delivery of this important commercial partnership for this summer's Gold Cup.
  • For more information and full terms, visit https://www.grubhub.com/guarantee .For the latest ticket information for all Gold Cup matches, visit goldcup.org .

TOCA Football Raises $40M Funding to Accelerate Further Growth

Retrieved on: 
Tuesday, June 29, 2021

COSTA MESA, Calif., June 29, 2021 /PRNewswire/ --TOCA Football, Inc. (TOCA), the world's only technology-enabled soccer experiences and entertainment company, today announced the completion of its Series E funding round, totaling $40 million.

Key Points: 
  • COSTA MESA, Calif., June 29, 2021 /PRNewswire/ --TOCA Football, Inc. (TOCA), the world's only technology-enabled soccer experiences and entertainment company, today announced the completion of its Series E funding round, totaling $40 million.
  • TOCA, which currently operates 14 sport centers featuring its proprietary training technologies, has an aggressive growth plan to open 12 new sport centers in the next 12 months.
  • This shared TOCA experience is the basis of a global, inclusive TOCA community in which we all share our love of the World's most popular sport.
  • TOCA was founded in 2014 by two-time U.S. World Cup and former MLS and English Premier League midfielder Eddie Lewis.

TOCA Football Raises $40M Funding to Accelerate Further Growth

Retrieved on: 
Tuesday, June 29, 2021

COSTA MESA, Calif., June 29, 2021 /PRNewswire/ --TOCA Football, Inc. (TOCA), the world's only technology-enabled soccer experiences and entertainment company, today announced the completion of its Series E funding round, totaling $40 million.

Key Points: 
  • COSTA MESA, Calif., June 29, 2021 /PRNewswire/ --TOCA Football, Inc. (TOCA), the world's only technology-enabled soccer experiences and entertainment company, today announced the completion of its Series E funding round, totaling $40 million.
  • TOCA, which currently operates 14 sport centers featuring its proprietary training technologies, has an aggressive growth plan to open 12 new sport centers in the next 12 months.
  • This shared TOCA experience is the basis of a global, inclusive TOCA community in which we all share our love of the World's most popular sport.
  • TOCA was founded in 2014 by two-time U.S. World Cup and former MLS and English Premier League midfielder Eddie Lewis.

Angry Orchard And Concacaf Announce Partnership For The 2021 Gold Cup

Retrieved on: 
Tuesday, March 30, 2021

NEW YORK, March 30, 2021 /PRNewswire/ --Angry Orchard, the nation's leading hard cider maker1, and the Confederation of North, Central American and Caribbean Association Football (Concacaf) announced today a year-long partnership, naming Angry Orchard the official hard cider of the 2021 Concacaf Gold Cup.

Key Points: 
  • NEW YORK, March 30, 2021 /PRNewswire/ --Angry Orchard, the nation's leading hard cider maker1, and the Confederation of North, Central American and Caribbean Association Football (Concacaf) announced today a year-long partnership, naming Angry Orchard the official hard cider of the 2021 Concacaf Gold Cup.
  • To bring sweet soccer excitement to stores through the summer, Angry Orchard is also rolling out a golden, limited-edition Gold Cup Variety Pack the Kickin' It Mix.
  • Angry Orchard will activate in-stadium in select Concacaf Gold Cup markets and willcreate customized, co-branded items available at key retail locations, bars, restaurants and more.
  • Concacaf will announce the schedule and tournament-wide venues, as well as other details for the 2021 Gold Cup and Gold Cup Prelims in the coming months.