Salesforce Marketing Cloud

Validity Expands Integrations Ecosystem To Seamlessly Verify Contact Data Through Thousands Of Apps

Retrieved on: 
Tuesday, May 2, 2023
Zap, HubSpot, Google Sheets, Mailchimp, Salesforce, Validity, Customer communications management, Marketing, CRM, Online shopping, Mobile phone, Mail, Salesforce Marketing Cloud

BOSTON, May 2, 2023 /PRNewswire-PRWeb/ -- Today Validity, the leading provider of data quality and email deliverability solutions, announced two new offerings with industry leaders: an integration with workflow automation platform Zapier and BriteVerify for Salesforce, a simple and secure app to identify bad emails in your CRM. Through the new Zapier integration and updated BriteVerify for Salesforce app, customers using verification credits from Validity BriteVerify can now work within thousands of apps to verify their contact information.

Key Points: 
  • Through the new Zapier integration and updated BriteVerify for Salesforce app, customers using verification credits from Validity BriteVerify can now work within thousands of apps to verify their contact information.
  • More than ever before, the current communications landscape requires companies to compete for consumer attention.
  • To garner engagement and responses, it is crucial to have valid email addresses for email marketing campaigns and outbound sales outreach.
  • By using the new Zapier integration or the free BriteVerify for Salesforce app, customers can maintain contact data quality by verifying email addresses in real-time.

Slingshot’s Digital Workplace Gets Smarter: Everyday Business Users Can Now Access Data Across Departments, Platforms and Channels, All in One Place

Retrieved on: 
Thursday, April 13, 2023
Software as a service, Marketo, Marketing, Eye, Intelligence, Google Analytics, HubSpot, Salesforce Marketing Cloud, Organization, BigQuery, Data analysis, Microsoft Excel, CRM, HR, Big data, Knowledge, Data, Data Catalog Vocabulary, Mobile phone, Sales, Management, Risk management, Cloud, Slingshot, Snowflake

Using Slingshot’s new Data Catalog, companies can now bring together all data sources that track performance, process, people and profitability–across departments, platforms and channels–all in one place.

Key Points: 
  • Using Slingshot’s new Data Catalog, companies can now bring together all data sources that track performance, process, people and profitability–across departments, platforms and channels–all in one place.
  • Unlike other BI tools, Slingshot’s Data Catalog is designed specifically for business users, making data a natural part of team collaboration.
  • Everyday business users don’t need to be data scientists to understand the numbers that influence their work.
  • Empowering everyday business users with this knowledge is an essential first step to changing the way teams make decisions and get work done.”

Invado Solutions Taps Industry Veteran Alex Williams to Lead Digital Marketing Agency Capabilities for Salesforce Marketing Cloud Customers

Retrieved on: 
Tuesday, April 4, 2023
Cloud, Marketing Agencies Association, Marketing, WebMD, United States Air Force, CMOS, GameStop, Salesforce Marketing Cloud, Live Nation Entertainment, Comcast Business, Investment, Chili's, Growth, Hyatt, Sales, Airbnb, Salesforce

AUSTIN, Texas, April 4, 2023 /PRNewswire-PRWeb/ -- Invado Solutions is expanding its services to offer integrated strategy, creative, and technical capabilities for Salesforce Marketing Cloud customers. The move is part of a strategy to break down the traditional barriers between system integrators and marketing agencies and provide a seamless customer experience.

Key Points: 
  • Leadership Addition Brings Combined Marketing Agency Capabilities and Marketing Cloud Services To CMOs Looking to Capitalize on their investments in Salesforce.
  • AUSTIN, Texas, April 4, 2023 /PRNewswire-PRWeb/ -- Invado Solutions is expanding its services to offer integrated strategy, creative, and technical capabilities for Salesforce Marketing Cloud customers.
  • "Traditionally companies have had to rely on multiple agencies to deliver on the massive value of Salesforce Marketing Cloud – a Salesforce Consultancy and a Marketing Agency," said Christopher Doran, CEO and founder.
  • By offering a unified solution that combines all three, Invado Solutions is providing Marketing Cloud customers with a distinct advantage.

Xuan Wu Cloud Announces 2022 Annual Results

Retrieved on: 
Wednesday, March 29, 2023
Cloud, Platform as a service, Marketing, 3D, Policy, Artificial intelligence of things, TMT, Intelligence, Research, Certification, Cloud computing, ICC, Internet, Call centre, Investment, Service provider, Algorithm, CRM, Artificial intelligence, Growth, AI, DI, Salesforce Marketing Cloud, Software, Customer service, Medical device, Cryptocurrency, Retail, Sales, Software as a service, FMCG

GUANGZHOU, China, March 28, 2023 /PRNewswire/ -- Xuan Wu Cloud Technology Holdings Limited ("Xuan Wu Cloud" or the "Company", together with its subsidiaries, the "Group"; stock code: 2392.HK), a leading local intelligent CRM services provider in China, today announced its annual results for the year ended 31 December 2022, with the Group recording solid revenue growth.

Key Points: 
  • During the reporting period, Xuan Wu Cloud continued to increase its investments in the intelligent CRM service industry and focused on our three cloud services in SaaS business segment, including Marketing Cloud, Sales Cloud and Service Cloud.
  • Xuan Wu Cloud CRM PaaS services include cPaaS platform, aPaaS platform, and AI and DI capabilities.
  • At the same time, the Group will improve the overall competitiveness of Marketing Cloud, Sales Cloud and Service Cloud.
  • At the same time, the Group will continue to embrace the opportunity with cloud vendor ecosystem and develop new eco-capabilities of Xuan Wu Cloud.

DESelect Launches 'Engage' Platform to Combat Marketing Fatigue

Retrieved on: 
Tuesday, March 28, 2023
Cloud, Government, Organization, GDPR, Entrepreneurship, Communication, ROI, Salesforce Marketing Cloud, Marketing, Fatigue, 2020 Labour Party deputy leadership election, Sales

AUSTIN, Texas, March 28, 2023 /PRNewswire/ -- Amid a macro environment where marketing teams must increasingly scrutinize spend, DESelect , the leading Salesforce Marketing Cloud partner, announced the launch of its Engage platform, designed to maximize the impact of every communication sent to each individual contact and defend against marketing fatigue.

Key Points: 
  • AUSTIN, Texas, March 28, 2023 /PRNewswire/ -- Amid a macro environment where marketing teams must increasingly scrutinize spend, DESelect , the leading Salesforce Marketing Cloud partner, announced the launch of its Engage platform, designed to maximize the impact of every communication sent to each individual contact and defend against marketing fatigue.
  • DESelect Engage gives marketers the tools to control saturation through rule-based messaging prioritization and real-time insights into how, when, and where subscribers receive communications based on campaign and contact type.
  • These insights inform marketers of who is at-risk of oversaturation, as well as opportunities to further engage undersaturated contacts.
  • "DESelect has always been about empowering marketing teams with the tools to optimize personalization," said Jonathan van Driessen, CTO and Co-Founder of DESelect.

DESelect Launches 'Engage' Platform to Combat Marketing Fatigue

Retrieved on: 
Tuesday, March 28, 2023
Cloud, Government, Organization, GDPR, Entrepreneurship, Communication, ROI, Salesforce Marketing Cloud, Marketing, Fatigue, 2020 Labour Party deputy leadership election, Sales

AUSTIN, Texas, March 28, 2023 /PRNewswire/ -- Amid a macro environment where marketing teams must increasingly scrutinize spend, DESelect , the leading Salesforce Marketing Cloud partner, announced the launch of its Engage platform, designed to maximize the impact of every communication sent to each individual contact and defend against marketing fatigue.

Key Points: 
  • AUSTIN, Texas, March 28, 2023 /PRNewswire/ -- Amid a macro environment where marketing teams must increasingly scrutinize spend, DESelect , the leading Salesforce Marketing Cloud partner, announced the launch of its Engage platform, designed to maximize the impact of every communication sent to each individual contact and defend against marketing fatigue.
  • DESelect Engage gives marketers the tools to control saturation through rule-based messaging prioritization and real-time insights into how, when, and where subscribers receive communications based on campaign and contact type.
  • These insights inform marketers of who is at-risk of oversaturation, as well as opportunities to further engage undersaturated contacts.
  • "DESelect has always been about empowering marketing teams with the tools to optimize personalization," said Jonathan van Driessen, CTO and Co-Founder of DESelect.

Calix Marketing Cloud Is Named a 2023 Product of the Year Award Winner by Internet Telephony and Cloud Computing Magazines

Retrieved on: 
Wednesday, March 22, 2023
Apps, Applications, Technology, Mobile, Wireless, Security, Telecommunications, Software, Networks, Internet, Data Management, Cloud, Wi-Fi, Marketing, Mailchimp, Home, Intelligence, IP, Churn, BSP, Acquisition, TMC, United Kingdom, Alliance Films, GoNetSpeed, History of science and technology, NYSE, Internet service provider, Sales, Calix, Salesforce Marketing Cloud

Calix, Inc. (NYSE: CALX) announces that Calix Marketing Cloud (Marketing Cloud) has won two prestigious “Product of the Year” awards bestowed by global integrated media company TMC .

Key Points: 
  • Calix, Inc. (NYSE: CALX) announces that Calix Marketing Cloud (Marketing Cloud) has won two prestigious “Product of the Year” awards bestowed by global integrated media company TMC .
  • The 2023 Internet Telephony and Cloud Computing “Product of the Year” awards recognize Marketing Cloud as one of the most innovative, useful, and beneficial IP communications and cloud products available to deploy within the past year.
  • In 2022, Calix announced the evolution of Marketing Cloud to help broadband marketers improve campaign effectiveness while facing increasingly crowded markets.
  • By leveraging the expanded capabilities in Marketing Cloud, BSP marketers can better identify high-value subscribers—and prospects—with a greater appetite for new services.

Plative Launches Salesforce Marketing Cloud Consulting Practice to Expand Marketing Automation Offerings

Retrieved on: 
Monday, March 20, 2023
Cloud, Marketing, Consultant, Salesforce, NetSuite, Salesforce Marketing Cloud, Oracle, Automation, Software

NEW YORK, March 20, 2023 /PRNewswire/ -- Today, Plative announced the launch of its Salesforce Marketing Cloud consulting practice.

Key Points: 
  • NEW YORK, March 20, 2023 /PRNewswire/ -- Today, Plative announced the launch of its Salesforce Marketing Cloud consulting practice.
  • Building on its expertise as a leading provider of Salesforce and Oracle NetSuite consulting in North America, Plative is now able to offer clients a full suite of marketing automation services on the Salesforce Marketing Cloud platform.
  • "Our team of certified Salesforce Marketing Cloud consultants have extensive industry-specific experience in developing and implementing personalized data-driven marketing solutions that deliver impact for our customers.
  • Plative's Salesforce Marketing Cloud consulting practice advise on the following core platforms:

CG Infinity Hires Sr. Vice President of Digital Marketing

Retrieved on: 
Tuesday, March 7, 2023
City, Martech, Salesforce Marketing Cloud, Science, Marketing, Growth, CMOS, Denver metropolitan area, ROI, Digital marketing, Senior, Cryptocurrency, Sales, Salesforce

DALLAS, March 7, 2023 /PRNewswire/ -- To accelerate our customers' marketing transformation and customer-centric initiatives, CG Infinity is announcing the hiring of Jeremy Leonard as Senior VP of Digital Marketing, furthering our presence in the Denver Metropolitan area.

Key Points: 
  • DALLAS, March 7, 2023 /PRNewswire/ -- To accelerate our customers' marketing transformation and customer-centric initiatives, CG Infinity is announcing the hiring of Jeremy Leonard as Senior VP of Digital Marketing, furthering our presence in the Denver Metropolitan area.
  • Jeremy is a digital marketing transformation specialist with two decades of experience in digital consulting and digital agency work.
  • CMOs across industries are trying to make sense of what digital marketing solutions they should invest in and why.
  • His addition to our team is timely as we continue to invest in our Salesforce Marketing and customer data analytics practices," said Saurajit Kanungo, President of CG Infinity .

Calix Marketing Cloud Launches in the U.K. So Altnets Can Leverage Experience Insights to Excite Subscribers with Relevant Services and Drive Double-Digit Revenue Growth

Retrieved on: 
Thursday, February 16, 2023
Technology, Mobile, Wireless, Finance, Security, Communications, Professional Services, Networks, Internet, Digital Marketing, Cloud, History of science and technology, United Kingdom, Salesforce Marketing Cloud, Calix, Inc., Connexin, ECB, Marketing, NYSE, Acquisition, ARPU, Wi-Fi, Communication, Mobile phone, Calix

Now altnets can leverage subscriber experience insights in Marketing Cloud to reach the right subscribers with tailored communications about new service levels and managed services.

Key Points: 
  • Now altnets can leverage subscriber experience insights in Marketing Cloud to reach the right subscribers with tailored communications about new service levels and managed services.
  • With the launch of Marketing Cloud in the U.K, altnet marketers can now:
    Win more subscribers and generate higher revenue in competitive markets.
  • Marketing Cloud enables even the smallest teams to run tailored campaigns that make a significant impact on their subscribers’ experiences.
  • At the same time, Marketing Cloud raises the effectiveness of their marketing campaigns to promote these services.