Wrike

LastPass Names Esther Flammer Chief Marketing Officer

Retrieved on: 
Tuesday, January 16, 2024

LastPass , a leader in password and identity management solutions, today announced that Esther Flammer has been named Chief Marketing Officer (CMO).

Key Points: 
  • LastPass , a leader in password and identity management solutions, today announced that Esther Flammer has been named Chief Marketing Officer (CMO).
  • Flammer will oversee the global marketing organization and strategy, including corporate marketing and communications, product marketing, demand generation, digital and growth marketing, and marketing operations and analytics.
  • “Esther joins LastPass at a critical time in the growth of our company, and we’re pleased to welcome her aboard,” said Karim Toubba, CEO of LastPass.
  • “Esther’s success in working with high-growth technology companies, scaling marketing programs and optimizing go-to-market strategies will be instrumental in supporting our efforts in 2024 and beyond.”
    “I’m excited to join LastPass as I've benefited firsthand from the value of LastPass as a customer,” said Flammer.

Wrike Saves $350k by Consolidating Its Sales Tech Stack with Salesloft, Streamlines Seller Workflow and Increases Seller Productivity

Retrieved on: 
Thursday, December 14, 2023

Wrike has experienced significant improvements in its sales process since implementing Salesloft.

Key Points: 
  • Wrike has experienced significant improvements in its sales process since implementing Salesloft.
  • Prior to Salesloft, Wrike’s sales tech stack was a collection of single-purpose tools, with every step in the sales journey requiring its sellers to use multiple applications.
  • This offers timely identification in order to execute sales plays at velocity and increase the speed of its go-to-market programs for sellers.
  • “We are thrilled to see our platform drive true business impact for Wrike,” said Sam Loveland, chief customer officer at Salesloft.

Salesloft Announces New Platform Enhancements and Rhythm Integrations to Drive Increased Seller Efficiency

Retrieved on: 
Thursday, November 16, 2023

“This year Salesloft delivered Rhythm, the AI-powered action engine for sales,” said Ellie Fields, Chief Product Officer at Salesloft.

Key Points: 
  • “This year Salesloft delivered Rhythm, the AI-powered action engine for sales,” said Ellie Fields, Chief Product Officer at Salesloft.
  • “Rhythm brings buyer signals from across the tech stack directly into seller workflows so they can act on them.
  • The industry has long needed a center of gravity for sellers to help them be more productive and drive better outcomes."
  • Like the Salesloft platform, the Salesloft mobile app is localized across multiple languages including English, French, German, and Spanish.

Wrike Paves The Way for Efficiency With Leading Intelligent Platform for Work

Retrieved on: 
Wednesday, November 8, 2023

Wrike , the most powerful work management platform, today announced a suite of updates to its Work Intelligence® solution at the sixth annual Wrike Collaborate conference.

Key Points: 
  • Wrike , the most powerful work management platform, today announced a suite of updates to its Work Intelligence® solution at the sixth annual Wrike Collaborate conference.
  • Wrike Datahub: This new integrated data repository brings siloed data housed outside of Wrike directly into the platform for faster, more contextual decision making.
  • Next-gen Wrike Analytics: The new Chart View and Dashboards surface intelligence in real-time and offer easy-to-build, customizable reporting to inform strategy.
  • The power of intelligence is reshaping and accelerating the way teams work, collaborate, and innovate.

Wrike Announces Full Event Agenda Featuring New Customer Speakers; Appoints New President and CRO

Retrieved on: 
Thursday, October 19, 2023

Wrike customers will tell their stories through a variety of presentation formats, including a customer panel, a one-on-one fireside chat, and breakout sessions.

Key Points: 
  • Wrike customers will tell their stories through a variety of presentation formats, including a customer panel, a one-on-one fireside chat, and breakout sessions.
  • Attendees will also hear directly from leaders at Wrike, including recently appointed President and CRO, Brian Nourani.
  • Prior to his current role, Brian was CRO at Khoros, a digital customer engagement platform, and formerly SVP of Global Sales at Wrike.
  • Register here for this virtual event and to view the full event agenda.

Wrike Announces Collaborate 2023: The Conference For Modern Work Efficiency

Retrieved on: 
Wednesday, September 13, 2023

Wrike , the most powerful work management platform, today announced Collaborate 2023 , the conference for modern work efficiency, which will take place virtually from November 8-9, 2023.

Key Points: 
  • Wrike , the most powerful work management platform, today announced Collaborate 2023 , the conference for modern work efficiency, which will take place virtually from November 8-9, 2023.
  • This year, Wrike executives will take the stage with customer speakers to discuss how new technologies are enabling more efficient processes for faster results delivery.
  • “This year has flipped modern work on its head as resources come under scrutiny.
  • And because of this, 77% of organizations are prioritizing efficiency,” says Thomas Scott, Interim CEO at Wrike.

Wrike Delivered 396% Return On Investment In 2023 Total Economic Impact Study

Retrieved on: 
Wednesday, August 23, 2023

Wrike , a powerful work management platform, today announced the findings of The Total Economic Impact™ (TEI) of Wrike , a commissioned study conducted by Forrester Consulting on behalf of Wrike.

Key Points: 
  • Wrike , a powerful work management platform, today announced the findings of The Total Economic Impact™ (TEI) of Wrike , a commissioned study conducted by Forrester Consulting on behalf of Wrike.
  • The study revealed a three-year net present value and return on investment figure that demonstrated the potential financial impact Wrike had on customers with a payback period within the first six months of use.
  • Over three years, a composite organization using Wrike discovered a return on investment of 396%, representing a net present value of $9.78 million.
  • This new study examines what we are doing at Wrike to assist business leaders in their pursuit of efficiency.”
    To see what the composite organization achieved, download The Total Economic Impact™ of Wrike here .

Wrike Named “Best Team Collaboration Software” In MarTech Breakthrough Awards

Retrieved on: 
Thursday, August 17, 2023

Wrike , the most powerful work management platform, today announced that it has been named “Best Team Collaboration Software” in the sixth annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales, and advertising technology industry today.

Key Points: 
  • Wrike , the most powerful work management platform, today announced that it has been named “Best Team Collaboration Software” in the sixth annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales, and advertising technology industry today.
  • Marketing leaders cite poor communication and collaboration as the leading cause of inefficiency, according to Wrike's 2023 Efficiency Report .
  • Additionally, 79% of marketing professionals say that a single source of truth will improve cross-team collaboration.
  • “Marketing is central to business growth, and its programs are directly tied to revenue,” said James Johnson, Managing Director at MarTech Breakthrough.

Wrike Research Finds 82% Of Professional Services Organizations Are Prioritizing Efficiency This Year

Retrieved on: 
Thursday, August 10, 2023

Wrike , a powerful work management platform, today released new research that uncovers the most effective measures professional services teams are taking to enhance efficiency.

Key Points: 
  • Wrike , a powerful work management platform, today released new research that uncovers the most effective measures professional services teams are taking to enhance efficiency.
  • To combat these, 82% of professional services leaders are looking to work management software to provide a single source of truth for work across their organization.
  • Wrike also offers the following templates to help organizations get up and running quickly, maximizing efficiency and addressing some of the key challenges professional services teams face day-to-day, including Project Delivery Initiation , Contract Management , Enterprise Service Management , Professional Services Management , Requirements Management , and Services Scoping and Initiation .
  • To read the Granicus case study, visit: https://www.wrike.com/customer-stories/granicus/
    And to learn more about Wrike’s solution for Professional Services teams, visit: https://www.wrike.com/professional-services-management/

77% Of Business Leaders Prioritizing Efficiency; Wrike Research Uncovers Highest-Ranking Efficiency Measures

Retrieved on: 
Wednesday, July 12, 2023

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20230712028244/en/
    Discover the efficiency strategies essential for your organization's resilience and growth with Wrike's 2023 Efficiency Report.
  • (Graphic: Business Wire)
    Wrike partnered with Sapio Research to survey over 1,000 business leaders and 2,000 knowledge workers across the UK and the US to understand how recent efficiency measures impacted the workforce and which contributed most to organizational success.
  • The decline in economic growth has more than three-quarters (77%) of organizations prioritizing efficiency, with 52% of business leaders stating their organization won’t survive a recession without efficiency measures.
  • According to business leaders and knowledge workers, the most effective ways to improve efficiency include investing in new project management and work management solutions, upskilling employees, and consolidating software applications.