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Clickstream Analytics Market Zooms Towards Billion-Dollar Valuation: Estimated to Reach USD 4.56 Billion by 2030: Verified Market Research®

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Wednesday, May 10, 2023

JERSEY CITY, N.J., May 10, 2023 /PRNewswire/ -- The Global Clickstream Analytics Market is projected to grow at a CAGR of 15.95% from 2023 to 2030, according to a new report published by Verified Market Research®. The report reveals that the market was valued at USD 1.4 Billion in 2021 and is expected to reach USD 4.56 Billion by the end of the forecast period.

Key Points:

The report provides an in-depth analysis of the global Clickstream Analytics Market, including its growth prospects, market trends, and market challenges.
The report reveals that the market was valued at USD 1.4 Billion in 2021 and is expected to reach USD 4.56 Billion by the end of the forecast period.
The Clickstream Analytics Market is set to grow with the rise in the number of people using e-commerce platforms and mobile technologies.
Based on the research, Verified Market Research® has segmented the global Clickstream Analytics Market into Application, Deployment Mode, Component, Organization Size, Vertical, And Geography.

Clickstream Analytics Market Zooms Towards Billion-Dollar Valuation: Estimated to Reach USD 4.56 Billion by 2030: Verified Market Research®

Retrieved on:

Wednesday, May 10, 2023

JERSEY CITY, N.J., May 10, 2023 /PRNewswire/ -- The Global Clickstream Analytics Market is projected to grow at a CAGR of 15.95% from 2023 to 2030, according to a new report published by Verified Market Research®. The report reveals that the market was valued at USD 1.4 Billion in 2021 and is expected to reach USD 4.56 Billion by the end of the forecast period.

Key Points:

The report provides an in-depth analysis of the global Clickstream Analytics Market, including its growth prospects, market trends, and market challenges.
The report reveals that the market was valued at USD 1.4 Billion in 2021 and is expected to reach USD 4.56 Billion by the end of the forecast period.
The Clickstream Analytics Market is set to grow with the rise in the number of people using e-commerce platforms and mobile technologies.
Based on the research, Verified Market Research® has segmented the global Clickstream Analytics Market into Application, Deployment Mode, Component, Organization Size, Vertical, And Geography.

CIENCE Appoints Michael Gear as New CEO to Lead Next Phase of Growth

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Wednesday, November 9, 2022

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DENVER, Nov. 9, 2022 /PRNewswire-PRWeb/ -- CIENCE announced today that Michael Gear has been appointed the new CEO of the company. An experienced business leader, Gear will assume CEO responsibilities effective immediately while August Keating becomes President and COO.

Key Points:

DENVER, Nov. 9, 2022 /PRNewswire-PRWeb/ --CIENCE announced today that Michael Gear has been appointed the new CEO of the company.
An experienced business leader, Gear will assume CEO responsibilities effective immediately while August Keating becomes President and COO.
"We've found the right blend of experience and deep sales strategy to lead us into an exciting future," said Thomas Cornelius, CIENCE Chairman.
971 (for a 668% three-year growth rate), as well as appearing on the fastest growth lists of the Financial Times and AdWeek .

Survey from Lytics Finds Growing Involvement of IT Teams in Marketing

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Wednesday, September 7, 2022

SAN FRANCISCO, Calif., Sept. 7, 2022 /PRNewswire-PRWeb/ -- Lytics, a leading customer data platform (CDP), today announces the findings of its report, Marketing and IT: The strategic partnership, a survey of over 200 senior marketers and IT decision makers. The survey finds that 81% of marketers believe that IT teams will become increasingly involved in marketing efforts over the next five years. With that role comes an expectation from both teams on accountability for marketing ROI: 96% of marketers and 89% of IT leaders said that IT teams should have more accountability for marketing ROI.

Key Points:

The survey finds that 81% of marketers believe that IT teams will become increasingly involved in marketing efforts over the next five years.
With that role comes an expectation from both teams on accountability for marketing ROI: 96% of marketers and 89% of IT leaders said that IT teams should have more accountability for marketing ROI.
"Marketing continues to become more data-centric because it is the foundation for nearly everything that they'll do in the future," said Jascha Kaykas-Wolff, President, Lytics.
As marketing becomes more tech-enabled, IT teams are also playing an increased role in choosing technology vendors and products for marketing.

Lytics Launches Private Instance and Private Cloud on Google Cloud

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Tuesday, August 2, 2022

SAN FRANCISCO, Aug. 2, 2022 /PRNewswire-PRWeb/ -- Lytics, a leading customer data platform (CDP), today announced the launch of Lytics Private Instance and Lytics Private Cloud on Google Cloud. A full set of features are available as part of the Lytics platform, ranging from data pipeline and profile management, to audience exploration, creation, and activation, to be deployed inside a customer's Google Cloud environment.

Key Points:

Collaboration with Google Cloud will help Lytics improve customer experiences with unparalleled data security, privacy control, and governance over their data
SAN FRANCISCO, Aug. 2, 2022 /PRNewswire-PRWeb/ -- Lytics , a leading customer data platform (CDP), today announced the launch of Lytics Private Instance and Lytics Private Cloud on Google Cloud.
For companies with strict compliance requirements, having Lytics Private Instance available on Google Cloud offers a fully-managed instance of the Lytics CDP on dedicated resources.
For organizations in regulated industries like financial services and healthcare, Lytics Private Cloud offers a full deployment of the Lytics CDP in a business' own instance of Google Cloud, as a single tenant.
"This innovation will enable businesses around the world to leverage some of the best-in-class technology from Lytics within a secure cloud environment," said Jascha Kaykas-Wolff, President, Lytics.

Abed Farhan Joins Lytics as Chief Commercial & Strategy Officer

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Tuesday, July 19, 2022

PORTLAND, Ore., July 19, 2022 /PRNewswire-PRWeb/ -- Lytics, a leading customer data platform, today announces that Abed Farhan has been named Chief Commercial & Strategy Officer. In this role, Farhan will lead Lytics' commercial go-to-market functions including sales, account management, corporate development, strategic alliances and partner & channel teams.

Key Points:

PORTLAND, Ore., July 19, 2022 /PRNewswire-PRWeb/ -- Lytics , a leading customer data platform, today announces that Abed Farhan has been named Chief Commercial & Strategy Officer.
In this role, Farhan will lead Lytics' commercial go-to-market functions including sales, account management, corporate development, strategic alliances and partner & channel teams.
Prior to joining Lytics, Farhan was VP Sales, Channel & Account Management at ZoomInfo where he led large teams of go-to-market professionals managing thousands of customers to double digit growth.
Prior to ZoomInfo, Farhan was EVP of Field operations at Serviceaide where he was responsible for sales, partnerships, and business development.

Worldwide Web Analytics Industry to 2027 - Featuring Microsoft, MicroStrategy and Splunk Among Others

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Friday, July 8, 2022

The global web analytics market reached a value of US$ 4.1 Billion in 2021.

Key Points:

The global web analytics market reached a value of US$ 4.1 Billion in 2021.
Web analytics refers to the collection, reporting and analysis of data gathered from online websites and e-commerce platforms.
What are the key regions in the global web analytics market?
9. Who are the key players/companies in the global web analytics market?

Lytics Cited by Analyst firm for Customer Analytics Technologies and Account-based Marketing

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Tuesday, May 10, 2022

PORTLAND, Oregon, May 10, 2022 /PRNewswire-PRWeb/ -- Lytics, a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP. In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products.

Key Points:

Lytics, a customer data platform (CDP), has been named in recent Forrester reports, Now Tech: Customer Analytics Technologies, Q1 2022 and New Tech: Account-Based Marketing, Q1 2022
PORTLAND, Oregon, May 10, 2022 /PRNewswire-PRWeb/ -- Lytics , a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP.
In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products.
Customer analytics technologies "help CX leaders extract the value in customer data by turning it into meaningful insights that allow companies to understand customers, anticipate their needs, and deliver contextually relevant experiences at scale."
Lytics was cited by Forrester in its customer analytics report for a vertical market focus in media, entertainment, retail, banking, and finance.

Codoxo Appoints Mark Riendeau as Vice President of Sales

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Tuesday, May 10, 2022

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ATLANTA, May 10, 2022 /PRNewswire-PRWeb/ -- Codoxo, a trusted provider of healthcare artificial intelligence solutions for healthcare payers and agencies, is pleased to welcome Mark Riendeau as Vice President of Sales. Riendeau joins the leadership team with more than 20 years of sales experience, including high-profile roles at companies developing and delivering innovative data solutions. At Codoxo, he will execute his vision of building a high-velocity enterprise sales team that drives explosive revenue growth and market share for the company.

Key Points:

ATLANTA, May 10, 2022 /PRNewswire-PRWeb/ -- Codoxo, a trusted provider of healthcare artificial intelligence solutions for healthcare payers and agencies, is pleased to welcome Mark Riendeau as Vice President of Sales.
Prior to joining Codoxo, Riendeau was integral to leading sales efforts in several senior positions.
During his tenure as Senior Vice President of Sales for SaaS solutions innovator AppNeta, he was able to grow revenues significantly.
His deep sales experience also includes roles as Vice President of Sales at Webtrends and Vice President of Worldwide Sales at Catchpoint Systems Inc. Riendeau holds a business degree from Bentley University in Waltham, Mass.

Expansion of BackBox Continues As Network Automation Becomes Essential

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Tuesday, March 29, 2022

In addition to the expansion of its leadership team, BackBox also announced its new global headquarters in Dallas, Texas which will support expansion plans in North America, as well as talent sourcing.

Key Points:

In addition to the expansion of its leadership team, BackBox also announced its new global headquarters in Dallas, Texas which will support expansion plans in North America, as well as talent sourcing.
Since our funding round in October 2021, we have been aggressively adding talent to BackBox to support our rapid growth, said Andrew Kahl, CEO of BackBox.
They understand the challenges our customers and prospects face, and the role BackBox can play in solving those challenges.
BackBox is a market leader in network automation, security and management solutions.