Redbubble

Productsup launches the P2C Maturity Model to empower companies to transform their commerce business

Retrieved on: 
Thursday, May 19, 2022

BERLIN, May 19, 2022 /PRNewswire-PRWeb/ -- Productsup, the leading product-to-consumer (P2C) software company, today launched the P2C Maturity Model. The engagement framework helps companies assess their overall commerce approach, including their effectiveness at managing their existing tech stack and implementing a global P2C strategy across their entire organization. A mature P2C strategy condenses commerce systems into a single, holistic management view, allowing companies to simplify their operations and scale their business.

Key Points: 
  • BERLIN, May 19, 2022 /PRNewswire-PRWeb/ -- Productsup , the leading product-to-consumer (P2C) software company, today launched the P2C Maturity Model.
  • A mature P2C strategy condenses commerce systems into a single, holistic management view, allowing companies to simplify their operations and scale their business.
  • We designed the P2C Maturity Model to provide companies with valuable benchmarks and a clear direction for long-term business success, paving the way for them to reach their full global potential."
  • In addition to the Maturity Model, Productsup has launched product updates to its P2C platform that enable higher efficiency within teams, boost channel performance, and increase scalability across markets.

New Data Reveals How Retailers Can Meet Consumer Expectations for the Metaverse, Sustainability, and More

Retrieved on: 
Thursday, May 12, 2022

Consumers insist on prioritizing products that will not end up in a landfill, and instead prefer ones that are reusable (71%) or recyclable (70%).

Key Points: 
  • Consumers insist on prioritizing products that will not end up in a landfill, and instead prefer ones that are reusable (71%) or recyclable (70%).
  • Despite this, consumers say information on a products reusability (34%) and recyclability (30%) is difficult to find.
  • To successfully drive sales in the metaverse, companies need to ensure their products and experiences match consumer preferences.
  • P2C management offers brands, retailers, service providers, and marketplaces a systematic approach to controlling, directing, and maximizing their commerce ecosystems.

Acceleration Partners Expands its Global Partnership Marketing Services with Acquisition of Grovia

Retrieved on: 
Wednesday, May 4, 2022

BOSTON, May 4, 2022 /PRNewswire/ -- Acceleration Partners, the leading global partnership agency, today announced the acquisition of Grovia. The Seattle-based company strengthens Acceleration Partners' existing suite of partnership marketing services with a powerful recruitment platform that helps companies discover high-quality affiliates, influencers and publishers at scale.

Key Points: 
  • BOSTON, May 4, 2022 /PRNewswire/ -- Acceleration Partners , the leading global partnership agency, today announced the acquisition of Grovia.
  • The Seattle-based company strengthens Acceleration Partners' existing suite of partnership marketing services with a powerful recruitment platform that helps companies discover high-quality affiliates, influencers and publishers at scale.
  • I'm excited to welcome the Grovia team to Acceleration Partners and look forward to the great work we'll do together," said Matt Wool, CEO of Acceleration Partners.
  • Acceleration Partners is the recognized leader in partnership marketing and a five-time International Performance Marketing Award (IPMA) winner in the "Best Performance Marketing Agency" category.

Acceleration Partners Expands its Global Partnership Marketing Services with Acquisition of Grovia

Retrieved on: 
Wednesday, May 4, 2022

BOSTON, May 4, 2022 /PRNewswire/ -- Acceleration Partners, the leading global partnership agency, today announced the acquisition of Grovia. The Seattle-based company strengthens Acceleration Partners' existing suite of partnership marketing services with a powerful recruitment platform that helps companies discover high-quality affiliates, influencers and publishers at scale.

Key Points: 
  • BOSTON, May 4, 2022 /PRNewswire/ -- Acceleration Partners , the leading global partnership agency, today announced the acquisition of Grovia.
  • The Seattle-based company strengthens Acceleration Partners' existing suite of partnership marketing services with a powerful recruitment platform that helps companies discover high-quality affiliates, influencers and publishers at scale.
  • I'm excited to welcome the Grovia team to Acceleration Partners and look forward to the great work we'll do together," said Matt Wool, CEO of Acceleration Partners.
  • Acceleration Partners is the recognized leader in partnership marketing and a five-time International Performance Marketing Award (IPMA) winner in the "Best Performance Marketing Agency" category.

Productsup raises over $70M in funding from Bregal Milestone and Nordwind Capital

Retrieved on: 
Wednesday, April 6, 2022

BERLIN, April 6, 2022 /PRNewswire/ -- Productsup, the leading P2C software company, today announced a Series B funding round for more than $70 million (€65 million) led by Bregal Milestone, a leading European technology growth capital firm, with participation from its existing investor, Nordwind Capital. The investment will enable Productsup to further advance its product development, target merger and acquisition opportunities, strengthen its partner network, and expand to new markets to solidify its position as the leading global solution for commerce success.

Key Points: 
  • As part of the funding round, Bregal Milestone will partner with existing investor Nordwind Capital who initially invested in the company in 2017 and still retains a majority stake in Productsup after the transaction.
  • Nordwind Capital is a German based technology-focused growth capital investor focusing on leading, fast growing technology companies headquartered in Germany, Austria, or Switzerland.
  • Bregal Milestone is a leading European technology growth capital firm dedicated to making investments in ambitious, high-growth technology companies.
  • Bregal Milestone is part of Bregal Investments, a leading global investment firm that has invested over 15 billion to date.

Osmium Partners Believes Redbubble is Significantly Undervalued and Urges the Board to Immediately Retain a Top Tier Investment Bank and Explore the Immediate Sale of the Company

Retrieved on: 
Sunday, February 27, 2022

Accordingly, we are writing this letter to urge the Companys Board of Directors (the Board) to immediately explore the sale of the company to a strategic buyer.

Key Points: 
  • Accordingly, we are writing this letter to urge the Companys Board of Directors (the Board) to immediately explore the sale of the company to a strategic buyer.
  • Lastly, our discounted cash flow model suggests that public markets could add $3 billion-$4 billion to Etsys market cap under this accelerated growth trajectory.
  • Since 2016 Redbubble has delivered an impressive 233% revenue growth and generated $100 million in free cash flow.
  • Unfortunately, despite these accomplishments, Redbubble has failed to find footing as a public company.

Productsup brings global commerce leaders together for the first-ever virtual P2C World Tour

Retrieved on: 
Wednesday, January 26, 2022

BERLIN, Jan.26, 2022 /PRNewswire-PRWeb/ -- Productsup , the company empowering commerce, today kicks off with its first-ever P2C World Tour , a series of virtual events that explore how companies can rethink commerce with a product-to-consumer (P2C) approach.

Key Points: 
  • BERLIN, Jan.26, 2022 /PRNewswire-PRWeb/ -- Productsup , the company empowering commerce, today kicks off with its first-ever P2C World Tour , a series of virtual events that explore how companies can rethink commerce with a product-to-consumer (P2C) approach.
  • Forrester research shows 62% of organization leaders are currently planning to update or entirely replace their commerce platform system.
  • With a total addressable market of $11 billion in 2021 , P2C management is the next era of commerce.
  • For more information about the speakers, dates, and times for all other upcoming P2C World Tour events, visit https://www.productsup.com/p2c-world-tour/ .

Matt Wool Named Next CEO of Global Partnership Marketing Firm, Acceleration Partners

Retrieved on: 
Wednesday, December 15, 2021

BOSTON, Dec. 15, 2021 /PRNewswire/ -- Acceleration Partners (AP), the leading global partnership marketing agency, today announced the company's current President, Matt Wool, has been named the new Chief Executive Officer, effective immediately.

Key Points: 
  • BOSTON, Dec. 15, 2021 /PRNewswire/ -- Acceleration Partners (AP), the leading global partnership marketing agency, today announced the company's current President, Matt Wool, has been named the new Chief Executive Officer, effective immediately.
  • He has galvanized an incredibly talented team and built a unique remote culture of creativity that has led Acceleration Partners to become the largest partnership marketing agency in the world.
  • Founded in 2007, Acceleration Partners is the recognized leader in partnership marketing and a five-time International Performance Marketing Award (IPMA) winner in the "Best Performance Marketing Agency" category.
  • Acceleration Partners' global staff of 250+ maintains a singular focus on delivering exceptional outcomes; and delivers deep and data-driven expertise in all key partnership marketing tactics, including affiliate, influencer, content, mass media, and B2B partner marketing.

Matt Wool Named Next CEO of Global Partnership Marketing Firm, Acceleration Partners

Retrieved on: 
Wednesday, December 15, 2021

BOSTON, Dec. 15, 2021 /PRNewswire/ -- Acceleration Partners (AP), the leading global partnership marketing agency, today announced the company's current President, Matt Wool, has been named the new Chief Executive Officer, effective immediately.

Key Points: 
  • BOSTON, Dec. 15, 2021 /PRNewswire/ -- Acceleration Partners (AP), the leading global partnership marketing agency, today announced the company's current President, Matt Wool, has been named the new Chief Executive Officer, effective immediately.
  • He has galvanized an incredibly talented team and built a unique remote culture of creativity that has led Acceleration Partners to become the largest partnership marketing agency in the world.
  • Founded in 2007, Acceleration Partners is the recognized leader in partnership marketing and a five-time International Performance Marketing Award (IPMA) winner in the "Best Performance Marketing Agency" category.
  • Acceleration Partners' global staff of 250+ maintains a singular focus on delivering exceptional outcomes; and delivers deep and data-driven expertise in all key partnership marketing tactics, including affiliate, influencer, content, mass media, and B2B partner marketing.

The Product-to-Consumer Research Report Confirms Organizations Need a P2C Strategy

Retrieved on: 
Wednesday, December 1, 2021

BERLIN, Dec. 1, 2021 /PRNewswire-PRWeb/ -- Productsup , the company empowering commerce, today released a study, " The P2C report: radically rethinking commerce ."

Key Points: 
  • BERLIN, Dec. 1, 2021 /PRNewswire-PRWeb/ -- Productsup , the company empowering commerce, today released a study, " The P2C report: radically rethinking commerce ."
  • We set out to determine the demand for a P2C strategy and found organizations are desperate for a solution that helps them overcome commerce anarchy by simplifying product information value chain management."
  • P2C management, a new category identified in Constellation Research's Market Overview , streamlines the path a product takes to reach consumers.
  • To learn more about how commerce chaos is driving the need for a P2C strategy, download Productsup's full report here .