Cellucor

Revelyst Unveils 2023 Holiday Gift Guide – the ‘Revelyst Lyst’

Retrieved on: 
Monday, November 20, 2023

Revelyst, a collective of makers that design and manufacture performance gear and precision technologies, today introduced the “Revelyst Lyst” just in time for holiday shopping.

Key Points: 
  • Revelyst, a collective of makers that design and manufacture performance gear and precision technologies, today introduced the “Revelyst Lyst” just in time for holiday shopping.
  • The Revelyst Lyst is a curated, seasonal gift guide that features the hottest and most innovative products in precision sports and technology, adventure sports and outdoor performance from the company’s house of maker brands.
  • (Graphic: Business Wire)
    “The Revelyst Lyst features products that are purpose-built with a steadfast obsession for creating gear and technologies that make your outdoor pursuits possible,” said Eric Nyman, CEO, Revelyst.
  • Whether you’re shopping for yourself or someone else, whether you need a special gift for the holidays or something for your everyday adventures, the Revelyst Lyst has you covered.

GNC Transforms Customer Shopping Experience with New Apothecary-Designed Flagship Store in Pittsburgh's Historic Terminal Strip District

Retrieved on: 
Friday, November 3, 2023

PITTSBURGH, Nov. 3, 2023 /PRNewswire/ -- GNC, the global powerhouse in health and wellness, announced today the opening of its new flagship store in the historic Terminal Strip District in Pittsburgh on November 4th. The newly designed store offers an elevated and interactive shopping experience where customers can easily find the science-backed products GNC is known for including sports performance supplements, proven weight loss solutions, and an array of other wellness products. Through its open format, the new store allows for ample product display with movable shelving, expansive counters for product sampling, and available space to accommodate local events and partnerships.

Key Points: 
  • PITTSBURGH, Nov. 3, 2023 /PRNewswire/ -- GNC , the global powerhouse in health and wellness, announced today the opening of its new flagship store in the historic Terminal Strip District in Pittsburgh on November 4th.
  • The newly designed store offers an elevated and interactive shopping experience where customers can easily find the science-backed products GNC is known for including sports performance supplements, proven weight loss solutions, and an array of other wellness products.
  • Through its open format, the new store allows for ample product display with movable shelving, expansive counters for product sampling, and available space to accommodate local events and partnerships.
  • "Our flagship store is a reflection of GNC's rich history and commitment to Pittsburgh," said Nate Frazier, chief operating officer at GNC.

Team RWB and The Vitamin Shoppe to Host Over 100 "Workouts of the Day" In Locations Across the U.S. in Recognition of Veterans Day

Retrieved on: 
Monday, October 16, 2023

SECAUCUS, N.J., Oct. 16, 2023 /PRNewswire/ -- This upcoming Veterans Day, November 11, veterans and their supporters in over 100 locations nationwide will complete a series of mountain climbers, power cleans, and other functional fitness exercises to support the men and women who have served our country. WOD for Warriors is a national fundraiser and "Workout of the Day," presented by The Vitamin Shoppe® in support of Team Red, White & Blue (Team RWB), a nonprofit organization forging America's leading health and wellness community for veterans.

Key Points: 
  • WOD for Warriors is a national fundraiser and "Workout of the Day," presented by The Vitamin Shoppe® in support of Team Red, White & Blue (Team RWB), a nonprofit organization forging America's leading health and wellness community for veterans.
  • "It's inspiring to see veterans and supporters come together year after year to complete WOD for Warriors on Veterans Day," said Mike Erwin, Founder and Executive Director of Team RWB.
  • The Vitamin Shoppe has supported Team RWB and its mission since 2020.
  • To do more than say "thank you" on Veterans Day, learn more and register at www.about.teamrwb.org/missions/wod-for-warriors .

Nutrabolt Welcomes Two Key Leaders Focused on Growth, Expansion, and Consumer-Centric Strategy

Retrieved on: 
Tuesday, November 22, 2022

AUSTIN, Texas, Nov. 22, 2022 /PRNewswire/ -- Nutrabolt, a global active health and wellness company, today announces the addition of Robert Zajac, Chief Marketing Officer, and Sabba Naserian, Chief Growth Officer, to its executive team. Each highly-accomplished leader takes a results-driven approach to innovation, and plays an integral role in pushing the company to its next phase of success.

Key Points: 
  • "I'm proud to have a world-class team around me, and I look forward to what we'll accomplish together."
  • Robert Zajac joins Nutrabolt with over 20 years of global marketing experience leading high-performance brands, including almost five years with ESPN, and more than eight years in leadership roles with Nike.
  • Both new leaders possess a passion for Nutrabolt's mission, and share in the company's commitment to serve its people, communities, and the planet.
  • Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles.

C4 ENERGY® COLLABORATES WITH WOUNDED WARRIOR PROJECT(R) ON TWO NEW PRODUCT LAUNCHES TO HONOR AND EMPOWER OUR NATION'S HEROES

Retrieved on: 
Tuesday, November 1, 2022

AUSTIN, Texas, Nov. 1, 2022 /PRNewswire/ -- C4 Energy®, one of the fastest-growing energy drink brands in the United States, today announces its partnership with Wounded Warrior Project® (WWP), a nonprofit committed to honoring and empowering the nation's post-9/11 wounded veterans and  their families. Through this two-year partnership, C4 Energy® will be standing alongside WWP to help ensure America's injured veterans receive the support they deserve to achieve their highest ambitions.

Key Points: 
  • C4 Energy celebrates its mission of igniting the limitless potential amongst our nation's most sacred heroes by supporting WWP through a multifaceted campaign.
  • We look forward to seeing the partnership in action, and we thank the team at C4 Energy for helping us continue to honor and empower wounded warriors."
  • "Wounded Warrior Project's programs and services helped me heal and find comfort and community in civilian life," said Wounded Warrior Danielle Green.
  • Nick Perales is working with C4 Energy to honor his fallen service members through "The Weight of It: A Walk for Remembrance" walk.

NUTRABOLT LAUNCHES XTEND® HEALTHY HYDRATION™, NEW ZERO SUGAR ELECTROLYTE DRINK MIX PACKS

Retrieved on: 
Tuesday, October 25, 2022

AUSTIN, Texas, Oct. 25, 2022 /PRNewswire/ -- XTEND®, a Nutrabolt brand and the #1 BCAA brand in the United States, today announces the launch of an exciting new product in its line of hydration and recovery amino acids, XTEND® Healthy Hydration™. Available in three delicious flavors, including Lemon Lime, Strawberry Banana, and Raspberry Lemonade, XTEND® Healthy Hydration™ is an on-the-go electrolyte supplement offering consumers a unique zero sugar hydration boost that is also an excellent source of D & B Vitamins. This new product delivers six key electrolytes using efficient amino acid transport to enhance hydration, a unique method that sets XTEND® Healthy Hydration™ apart within the hydration category.

Key Points: 
  • Available in three delicious flavors, including Lemon Lime, Strawberry Banana, and Raspberry Lemonade, XTEND Healthy Hydration is an on-the-go electrolyte supplement offering consumers a unique zero sugar hydration boost that is also an excellent source of D & B Vitamins.
  • XTEND Healthy Hydration marks the XTEND brand's entry into the fast-growing premium hydration market, modernizing the category with a powder blend focused on delivering enhanced hydration without sugar or artificial sweeteners, flavors, or dyes.
  • XTEND Healthy Hydration offers healthy and unique hydration options for the consumers who never settle on the products they consume and know that life is better when it's hydrated.
  • XTEND and XTEND Healthy Hydration are available online at Cellucor.com/XTEND and on Amazon, as well as in-stores nationwide at Vitamin Shoppe.

NUTRABOLT JOINS HOW2RECYCLE® PROGRAM TO EMPOWER CONSUMER RECYCLING WITH ENHANCED LABELING

Retrieved on: 
Thursday, October 20, 2022

AUSTIN, Texas, Oct. 20, 2022 /PRNewswire/ -- Today, Nutrabolt, a global active health and wellness company, is proud to announce its membership to the How2Recycle® labeling program. How2Recycle is a non-profit-led organization that empowers consumer recycling by providing clear recycling instructions on product packaging.

Key Points: 
  • How2Recycle is a non-profit-led organization that empowers consumer recycling by providing clear recycling instructions on product packaging.
  • This revised packaging initiative with How2Recycle aims to eliminate customer confusion through labeling that clearly conveys how best to dispose of all C4, Cellucor, and XTEND packaging.
  • How2Recycle and its standardized labeling system includes a coalition of forward-thinking brands who want their packaging to be appropriately disposed of and sets out to empower consumers through smart labeling.
  • The How2Recycle label is a U.S. and Canada-based standardized labeling system that clearly communicates recycling instructions to the public.

Nutrabolt Appoints Two New Board Members

Retrieved on: 
Thursday, May 12, 2022

I'm confident that Jody's financial and operational expertise, and Alicia's passion for the customer experience will strengthen our board and support Nutrabolt in achieving its strategic growth objectives," said Doss Cunningham, Chairman and Chief Executive Officer of Nutrabolt.

Key Points: 
  • I'm confident that Jody's financial and operational expertise, and Alicia's passion for the customer experience will strengthen our board and support Nutrabolt in achieving its strategic growth objectives," said Doss Cunningham, Chairman and Chief Executive Officer of Nutrabolt.
  • "I'm excited to have a world-class team in place on our Board, and work closely with them to reach our full potential as a company."
  • Jody Macedonio joins the board with more than 20 years of experience as a financial executive in the consumer packaged goods industry.
  • "I'm excited to join Nutrabolt's board, and look forward to helping them strategically grow market-leading performance brands.

C4 ENERGY® ANNOUNCES BOLD NEW SUPERBRAIN PERFORMANCE CLAIMS FOR ITS "SMART ENERGY" PRODUCT LINE

Retrieved on: 
Wednesday, April 27, 2022

AUSTIN, Texas, April 27, 2022 /PRNewswire/ -- Nutrabolt, a global leader in human performance and the maker of one of the nation's fastest growing performance energy drink brands, C4 Energy®, today announces new clinical trial study claims on the benefits of C4 Smart Energy, showcasing the efficacy of its better-for-you and cognitive performance energy drink. Conducted at the University of Iowa, the new study tested the cognitive and mental performance effects of C4 Smart Energy, which contains a specially-formulated combination of clinically studied ingredients, including InnovaTea®, a plant-based caffeine ingredient derived from green tea extract that delivers energy and alertness, alongside Cognizin®, a patented citicoline designed to support mental focus, attention, and recall.

Key Points: 
  • University of Iowa study backs C4 Smart Energy product benefit claims as the cognitive performance drink to deliver peak focus and energy, alongside launch of new Watermelon Burst flavor
    AUSTIN, Texas, April 27, 2022 /PRNewswire/ -- Nutrabolt , a global leader in human performance and the maker of one of the nation's fastest growing performance energy drink brands, C4 Energy , today announces new clinical trial study claims on the benefits of C4 Smart Energy, showcasing the efficacy of its better-for-you and cognitive performance energy drink.
  • The claims around C4 Smart Energy are announced just in time to celebrate the brand's latest flavor, Watermelon Burst.
  • Released just in time for summer, C4 Smart Energy Watermelon Burst has a fresh, lush, and pleasant flavor profile, ideal for a season of next-level performance and hustle.
  • "The research done behind C4 Smart Energy puts the C4 Energy brand squarely into the mental and cognitive performance market, and consumers can trust that we are continuing to forge a new frontier in creating the best-tasting performance energy products.

NUTRABOLT EARNS GREAT PLACE TO WORK CERTIFICATION™

Retrieved on: 
Tuesday, April 26, 2022

AUSTIN, Texas, April 26, 2022 /PRNewswire/ -- Nutrabolt is proud to be Certified™ again by Great Place to Work®. The prestigious award is based entirely on what current teammates say about their experience working at Nutrabolt. This year, 89% of teammates said it's a great place to work – which is 32 percent higher than the average U.S. company.

Key Points: 
  • AUSTIN, Texas, April 26, 2022 /PRNewswire/ -- Nutrabolt is proud to be Certified again by Great Place to Work.
  • "Great Place to Work Certification isn't something that comes easily it takes ongoing dedication to the employee experience," said Sarah Lewis-Kulin, Vice President of Global Recognition at Great Place to Work.
  • I'm proud of this achievement and believe Nutrabolt is truly a Great Place to Work", says Brittany Cullison, Chief People Officer at Nutrabolt.
  • According to Great Place to Work research, job seekers are 4.5 times more likely to find a great boss at a Certified great workplace.