EstrellaTV Grows Local Markets’ Prime and Total Day Deliveries in March Among Adults 25-54
Retrieved on:
Wednesday, April 10, 2024
Five of its markets saw growth among prime time and total day.
Key Points:
- Five of its markets saw growth among prime time and total day.
- In addition to the local growth, the network grew nationally in prime time among adults 25-54 by 29% in first quarter 2024 compared to fourth quarter 2023.
- For March, KZJL Houston and WESV Chicago had one of their highest adults 25-54 prime and total day months in 2024 to date.
- Daytime deliveries were led by the network’s fan-favorite, topical entertainment series Venga la Alegria, which debuted on EstrellaTV in 2023.