Content marketing

Ruder Finn Acquires New York Based Digital Marketing Agency Flightpath

Retrieved on: 
Monday, March 11, 2024
Online, Consumer, Goya Foods, CRM, Online advertising, Business, Social media, Financial services, Acquisition, CPG, Content marketing, Ruder Finn, B2B, AkzoNobel, Marketing, Internet

NEW YORK, March 11, 2024 /PRNewswire/ -- Leading communications and marketing consultancy, Ruder Finn, announced today the acquisition of Flightpath, an award-winning New York-based digital marketing agency.

Key Points: 
  • NEW YORK, March 11, 2024 /PRNewswire/ -- Leading communications and marketing consultancy, Ruder Finn, announced today the acquisition of Flightpath, an award-winning New York-based digital marketing agency.
  • Flightpath Founder & CEO, Jon Fox, will report to Kathy Bloomgarden, Global CEO of Ruder Finn.
  • The agency's strategic digital marketing services include Website Design & Development, Online Advertising, Social Media, Content Marketing, Search Engine Marketing, CRM & Targeted Mail, Online Video and more.
  • "Flightpath has always been an independent agency, so joining Ruder Finn aligns with our values and is a great fit," said Jon Fox, Founder of Flightpath.

CobbleStone Software Featured in Corporate Counsel Business Journal's (CCBJ) Legal Tech Guide 2024

Retrieved on: 
Monday, February 12, 2024
Software, Marketing, Directory, Content, Cobblestone, Legal technology, CLM, Content marketing

PRINCETON, N.J., Feb. 12, 2024 /PRNewswire-PRWeb/ -- CobbleStone Software – a recognized Leader in contract lifecycle management (CLM) according to the SPARK Matrix™ Report – continues to make strides in the CLM space by being recognized once again by the Corporate Counsel Business Journal (CCBJ).

Key Points: 
  • CobbleStone Software was showcased by CCBJ for their industry insights and proven track record of being a leading provider of contract management solutions software.
  • "Being featured in the CCBJ Legal Tech Guide 2024 is an honor and I am glad I got to share the knowledge that I have about the analytics and specifics of Legal Technology in the CLM space."
  • For the last 9 years, CCBJ has released their celebrated Legal Tech Guide which showcases leading legal technology and project management solution companies.
  • "Being featured in the CCBJ Legal Tech Guide is an amazing honor and a great way to kick off the first quarter of 2024," says Bradford Jones, Vice President of Sales and Marketing at CobbleStone Software.

ClickReady Marketing Triumphs as the Best Digital Business in Georgia's 2023 Awards

Retrieved on: 
Wednesday, January 24, 2024
Content marketing, Social media, Interview, PPC, Digital, Marketing

ATLANTA, Jan. 24, 2024 /PRNewswire-PRWeb/ -- ClickReady Marketing stands out for its customer-centric approach, offering comprehensive services that cover the entire spectrum of digital marketing strategies essential for modern businesses. Their expertise in SEO Marketing is enhanced by unique "live SEO sessions", which invite clients to participate in the optimization process, making it a collaborative and transparent experience.

Key Points: 
  • ClickReady Marketing, an esteemed digital marketing firm based in Atlanta, has been honored with the prestigious 2023 Best of Georgia Award in the Digital Marketing Firms category.
  • This accolade, awarded by the Georgia Business Journal, celebrates ClickReady Marketing's innovative approach and exceptional service in digital marketing.
  • ATLANTA, Jan. 24, 2024 /PRNewswire-PRWeb/ -- ClickReady Marketing stands out for its customer-centric approach, offering comprehensive services that cover the entire spectrum of digital marketing strategies essential for modern businesses.
  • As a Best of Georgia Award winner, ClickReady Marketing has established a significant presence in the digital marketing industry by combining a comprehensive suite of services with a personalized approach.

MoreVisibility Partners with Freshpaint to offer Cutting-Edge Data Privacy Solutions

Retrieved on: 
Monday, January 15, 2024
Content marketing, Entrepreneurship, Contextual advertising, Privacy, Hospital, HIPAA, Multimedia, Digital marketing, Partnership, Digital, Analytics, Movement, Google Analytics, HHS, EST

BOCA RATON, Fla., Jan. 15, 2024 /PRNewswire-PRWeb/ -- MoreVisibility, a full-service Digital Marketing agency with over 24 years experience in SEO, Digital Advertising, Analytics, and Content Marketing, announced a strategic partnership with Freshpaint to offer clients an industry-first Healthcare Privacy Platform.

Key Points: 
  • MoreVisibility, a full-service Digital Marketing agency with over 24 years experience in SEO, Digital Advertising, Analytics, and Content Marketing, announced a strategic partnership with Freshpaint to offer clients an industry-first Healthcare Privacy Platform.
  • BOCA RATON, Fla., Jan. 15, 2024 /PRNewswire-PRWeb/ -- MoreVisibility , a full-service Digital Marketing agency with over 24 years experience in SEO, Digital Advertising, Analytics, and Content Marketing, announced a strategic partnership with Freshpaint to offer clients an industry-first Healthcare Privacy Platform.
  • "Freshpaint is thrilled to partner with MoreVisibility, bringing our Healthcare Privacy Platform to the forefront of digital marketing.
  • Steven Fitzsimmons, Co-Founder and CEO at Freshpaint
    Proven digital marketing expertise from MoreVisibility now aligns with proven data protection and privacy technology from Freshpaint, offering a 'best in business' solution for partners who collaborate with both companies.

US Multicultural Media Spend to Grow at Accelerated 8.3% to 45.8B in 2024, as Hispanic, African & Asian American Markets Benefit from Influx of Political & Sports Dollars

Retrieved on: 
Tuesday, December 19, 2023
Marketing, Map, Partnership, Content marketing, University, Movement, Research, Engagement marketing, Target, World cup, News, Football, Influencer marketing, Recession, Hispanic and Latino Americans, Advertising, Growth, Overalls, Asian Americans, TelevisaUnivision, Branded, Video game

STAMFORD, Conn., Dec. 19, 2023 /PRNewswire-PRWeb/ -- United States multicultural advertising and marketing spending, including Hispanic, African and Asian American markets, is expected to surge 8.4% to a record $45.83 billion in 2024, following decelerating growth of 5.7% in 2023 compared with the strong upswing in 2022, according to new research released today by PQ Media, the world's leading provider of media econometrics.

Key Points: 
  • As a result, many of PQ Media's diverse Global Opinion Leader Panelists reported that multicultural media budgets were reduced in 2023, particularly by newer emerging brands.
  • Nevertheless, the strong positive momentum in these growing markets is outweighing the negative events occurring on the perimeter.
  • For example, multicultural media financial investments have begun to increase in late 2023 and into 2024, such as The Pivot Fund aimed at expanding minority news sources.
  • Additionally, political media buying – both advertising and marketing – on multicultural media outlets is projected to surge in 2024.

Strategically Seamless: New Orum and Apollo Integration Supercharges Sales Capabilities

Retrieved on: 
Tuesday, December 5, 2023
Marketing, Partnership, GTM, Oru, Content marketing, Sales, Apollo

The Apollo and Orum partnership brings AI-powered conversations on top of market-leading sales intelligence.

Key Points: 
  • The Apollo and Orum partnership brings AI-powered conversations on top of market-leading sales intelligence.
  • "We're excited to expand our suite of integrations to include Apollo," said Orum CEO Jason Dorfman.
  • "As one of the fastest growing and widely used sales technologies, this collaboration with Apollo unlocks endless possibilites for our mutual customers and the sales industry as a whole."
  • Integrating Apollo and Orum means increased productivity, reduced errors, and improved efficiency for sales teams everywhere.

Enterprise Content Management market will grow USD 20.61 billion from 2022 to 2027|North America is estimated to contribute 41% to the growth of the global market - Technavio

Retrieved on: 
Tuesday, November 21, 2023
Microsoft, Research, Organization, Commercial software, Risk, Content marketing, HP Inc., Datamatics, IBM, Oracle Corporation, SAS, Intelligence, Machine learning, Benchmarking, Digital, Salesforce, Adobe Inc., Software, Optimal, Inc., OpenText, Content, Personality, AI, Xerox, Engineered Software, Inc., Online shopping, Asset management, Video game, Risk management, Semiconductor, COVID-19

Adobe Inc.: The company offers enterprise content management system architecture to scale content without losing the personality of the brand.

Key Points: 
  • Adobe Inc.: The company offers enterprise content management system architecture to scale content without losing the personality of the brand.
  • Enterprise Content Management Market 2023-2027: Market Dynamics
    The growing need to enhance content security and optimize business processes with automated workflows is a key factor driving market growth.
  • Difficulties with integration and implementation of enterprise content management with current applications are a significant challenge restricting market growth.
  • The web content management market is expected to increase by USD 18.89 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 25.1%.

Enterprise Content Management market will grow USD 20.61 billion from 2022 to 2027|Acquia Inc., Adobe Inc., Alfresco Software Ltd. and more among the key companies in the market - Technavio

Retrieved on: 
Monday, November 13, 2023
Organization, Risk, Content marketing, SAS, Machine learning, Digital, Adobe Inc., Software, Growth, Content, Personality, AI, Big data, Online shopping, Video game, Risk management, Semiconductor, COVID-19

Enterprise content management has evolved significantly in North America due to the growth of big data and the need for efficient document management.

Key Points: 
  • Enterprise content management has evolved significantly in North America due to the growth of big data and the need for efficient document management.
  • Additionally, the use of enterprise content management software has also grown significantly in North America, especially in the healthcare sector.
  • Adobe Inc.: The company offers enterprise content management system architecture to scale content without losing the personality of the brand.
  • Enterprise Content Management Market 2023-2027: Market Dynamics
    The growing need to enhance content security and optimize business processes with automated workflows is a key factor driving market growth.

Tambourine Expands Photo and Video Production Division

Retrieved on: 
Tuesday, August 22, 2023
Thought, Platinum, Tourism, Island, The Bahamas, Marketing, Content marketing, Entertainment, Tambourine

"The need for quality content goes well beyond the website," said Rafael Cardozo, CEO, Tambourine.

Key Points: 
  • "The need for quality content goes well beyond the website," said Rafael Cardozo, CEO, Tambourine.
  • Tambourine's production team has been awarded six platinum Viddy Awards for video excellence.
  • "As a team of storytellers, this is a natural expansion of our creative division," said Paige Bloom, Director of Content Marketing and Production, Tambourine.
  • "Our teams of coordinators, designers, copywriters, animators, photographers, and videographers deliver world-class creative from concept development to production to post-production."

Wisr AI Announces Addition of Thomas Bain to Advisory Board

Retrieved on: 
Wednesday, August 2, 2023
Growth capital, IBM, Executive, University of Massachusetts Boston, University, Securin, Senior, Public affairs, National Security Innovation Network, Communication, OWASP, Intelligence, Kellogg School, Trustwave Holdings, HIMSS, ABM, Marketing, Certification, Content marketing, Organization, Machine, Market research, Application security, Wisr, Acquisition, Trend Micro, Application, Mastercard, SecurityScorecard, Rhode Island College, Digital marketing, Northwestern University, AR, Automation, Medical device, Sophos, Science

Mr. Bain has over 15 years of experience driving the marketing and go-to-market efforts for leading high-growth cybersecurity companies, including Cyware and RiskRecon (acquired by Mastercard).

Key Points: 
  • Vancouver, British Columbia--(Newsfile Corp. - August 2, 2023) - Wisr AI Solutions Inc. ("Wisr AI" or the "Company"), a leading AI-driven cybersecurity platform provider, is pleased to announce the addition of Thomas Bain to the Company's Advisory Board.
  • Mr. Bain currently serves as the Executive Vice President of Marketing for Finite State .
  • Prior to that, Mr. Bain served as the Senior Vice President of Marketing at RiskRecon , before the company was acquired by Mastercard.
  • "We are excited to welcome Mr. Bain, a seasoned cybersecurity veteran, to Wisr AI's Advisory Board," said Rob Goehring, CEO and founder of Wisr AI.