U.K. Firms Turn to Salesforce to Enhance Customer Loyalty
The 2024 ISG Provider Lens™ Salesforce Ecosystem Partners report for the U.K. finds that U.K. enterprises are seeking more efficient ways of using customer data to increase retention, loyalty and customer lifecycle value.
- The 2024 ISG Provider Lens™ Salesforce Ecosystem Partners report for the U.K. finds that U.K. enterprises are seeking more efficient ways of using customer data to increase retention, loyalty and customer lifecycle value.
- Salesforce service providers are responding with solutions that target sector-specific use cases and leverage GenAI, automation and other cutting-edge technologies, the ISG report says.
- “The U.K. market is a vibrant space for Salesforce ecosystem partners,” said Anthony Drake, partner and head of UK and Ireland for ISG.
- In the area of customer experience, Hexaware is named the global ISG CX Star Performer for 2024 among Salesforce ecosystem partners.