Wheaties

Wheaties™ Pushes the Limits of Breakfast with Highest Protein Offering in Cereal Category: Wheaties Protein

Retrieved on: 
Friday, May 3, 2024
Food, Beverage, Manufacturing, Women, Seniors, Retail, Teens, Men, Children, Convenience Store, Family, Consumer, Fitness & Nutrition, Department Stores, Other Sports, Sports, Health, Supermarket, Packaging, Honey, Multimedia, Athlete, Walmart, Wheaties, Seed, Taste, History, Small Business Saturday, Flour

This spring, iconic cereal brand Wheaties is debuting the highest protein offering in the cereal aisle to date — Wheaties Protein.

Key Points: 
  • This spring, iconic cereal brand Wheaties is debuting the highest protein offering in the cereal aisle to date — Wheaties Protein.
  • (Photo: Business Wire)
    As General Mills’ oldest cereal brand, Wheaties is building upon its rich history and expanding its legacy with its newest offering.
  • The cereal brand has been powering champions since 1921 by honoring record-breaking athletes, but Wheaties knows protein isn’t only for the pro athletes.
  • From marathon runners to busy parents, Wheaties Protein fuels everyday athletes to be their best selves with a satisfying protein offering that delivers on taste and versatility.

Newly Formed REIGN Storm Racing Announces 2024 Team, Title Sponsor REIGN Storm, Major Taylor Partnership

Retrieved on: 
Monday, February 5, 2024
Food, Beverage, Sports, Retail, Biking, Cycling, General Sports, Storm, Partnership, Major Taylor, Sunny, 7-Eleven, Schwinn Bicycle Company, Athens Twilight Criterium, Hincapie–Leomo p/b BMC, Retirement, Michelin, BMC, Love, KASK, Wheaties, Record, Texas Roadhouse, NCL

The Texas Roadhouse Cycling Team and American Cycling Group today announced the formation of REIGN Storm Racing for the 2024 racing season.

Key Points: 
  • The Texas Roadhouse Cycling Team and American Cycling Group today announced the formation of REIGN Storm Racing for the 2024 racing season.
  • The 12-man team will launch into the 2024 racing season beginning with the Sunny King Criterium in Anniston, Alabama with REIGN Storm as the title sponsor.
  • As the team launches into the 2024 season, REIGN Storm Racing has also cultivated a strong partnership with Major Taylor Louisville and the Major Taylor brand with the shared vision of ensuring that cycling is accessible to all who want to participate.
  • “REIGN Storm is thrilled to ride with REIGN Storm Racing for the 2024 racing season,” said Greg Sellers, REIGN Storm Marketing Director.

SpartanNash Unveils Immersive Grocery Experience for High School Students in Partnership with Junior Achievement

Retrieved on: 
Tuesday, December 5, 2023
Associate, JA, Student, SPTN, SpartanNash, Wheaties, Family Fare, Golden Joystick Awards, Partnership, Education, Life, Transport, Karl G. Maeser, Tourism, Management

GRAND RAPIDS, Mich., Dec. 5, 2023 /PRNewswire/ -- Food solutions company SpartanNash (the "Company") (Nasdaq: SPTN) today announced a partnership with youth education nonprofit Junior Achievement of the Michigan Great Lakes (JAMGL) to support JA Finance Park®, the organization's capstone program for financial planning and career exploration. On Monday, SpartanNash participated in a ribbon-cutting event outside of its new Family Fare experiential learning center.

Key Points: 
  • On Monday, SpartanNash participated in a ribbon-cutting event outside of its new Family Fare experiential learning center.
  • At the Family Fare activation, students will have an immersive, real-life experience and choose from a wide range of careers, including cashier, supply chain forklift operator, corporate Associate and more.
  • "We are thrilled to continue our journey with SpartanNash through this new partnership for our JA Finance Park® Capstone program," said JAMGL President and CEO Bill Coderre.
  • "SpartanNash shares our passion to empower young individuals, and workforce development education is an important addition to the program.

Wheaties Unveils Football Pros and Brothers J.J and T.J. Watt as the Next Faces of the Iconic Wheaties™ Box

Retrieved on: 
Tuesday, July 11, 2023
Sports, Fitness & Nutrition, Supermarket, Men, Football, Food, Beverage, Health, Consumer, Retail, Watt, Life, Multimedia, Wheaties, Athlete, Champion, Love, Justin, Sport, Family, J.J. Ugland Stadion – Levermyr, Film industry

Wheaties announced today that its latest legendary orange box features professional football athletes and brothers J.J. Watt and T.J. Watt.

Key Points: 
  • Wheaties announced today that its latest legendary orange box features professional football athletes and brothers J.J. Watt and T.J. Watt.
  • From the backyard to the big game, the Watt brothers have always prioritized family and community throughout their historic football careers—making them the perfect Wheaties Champions and first-ever brother pair to be featured on the Wheaties box.
  • View the full release here: https://www.businesswire.com/news/home/20230711802141/en/
    For the first time ever, Wheaties features brothers, J.J. and T.J. Watt, on the iconic orange box.
  • After successful high school football careers, the Watt brothers each went on to play at the college level in their home state of Wisconsin.

Olympic Gold Medalist Mary Lou Retton to Headline Business and Innovation Forum in Kerrville, Texas

Retrieved on: 
Monday, October 24, 2022
Texas Office of Consumer Credit Commissioner, Growth, Forum, SAN, Schreiner University, Olympic Games, Texas Hill Country, Business, Texas A&M University, Wheaties, Marketing, State Farm, Sport, Innovation Hub, Heart, 1984, Entrepreneurship, Leadership, Management, Mobile phone, Creative industries, Mary Lou Retton

KERRVILLE, Texas, Oct. 24, 2022 /PRNewswire-PRWeb/ -- Hundreds of business owners will descend on Kerrville, Texas, on October 27 for the Business and Innovation Forum, featuring Olympic gymnastics gold medalist and motivational speaker Mary Lou Retton as the keynote speaker. Sponsored by the Kerr Economic Development Corporation (KerrEDC), the forum will follow the Texas Office of the Governor Small Business Forum, held at Schreiner University.

Key Points: 
  • The Forum will be attended by more than 200 business owners, featuring experts and panelists discussing the economy, finance tools and entrepreneurship
    KERRVILLE, Texas, Oct. 24, 2022 /PRNewswire-PRWeb/ -- Hundreds of business owners will descend on Kerrville, Texas, on October 27 for the Business and Innovation Forum, featuring Olympic gymnastics gold medalist and motivational speaker Mary Lou Retton as the keynote speaker.
  • Sponsored by the Kerr Economic Development Corporation (KerrEDC), the forum will follow the Texas Office of the Governor Small Business Forum, held at Schreiner University.
  • "Kerrville and the Hill Country will have the opportunity to hear Mary Lou Retton's message about resiliency, leadership and self-confidence.
  • The Texas Office of the Governor Small Business Forum is from 9 a.m.-1 p.m.

Wheaties Recognizes Simone Biles on Final 100th Anniversary Box in Wheaties Century Series

Retrieved on: 
Wednesday, June 15, 2022
Sports, Children, Entertainment, Gymnastics, Supermarket, Family, Food, Beverage, Celebrity, Consumer, Retail, General officer, Name, Time, Education, Century Series, Sport, Athlete, Wheaties, Adoption, Wanchai Ferry, National, News, Food, History, Detroit Century Box, Partnership, Multimedia, General Mills, Pillsbury, Entertainment, Amusement arcade, Yoplait, Cheerios, Instagram

View the full release here: https://www.businesswire.com/news/home/20220615005287/en/

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20220615005287/en/
    The limited-edition Simone Biles Wheaties box is now available at retailers nationwide.
  • The Wheaties year-long 100th anniversary celebration culminates with Biless historic first appearance on the iconic orange Wheaties box, now at retailers across the country.
  • Like previous Century Series box athletes Muhammad Ali and Michael Jordan before her, Biles will also appear on Gold Foil Box later this summer.
  • Im thrilled to appear on my first Wheaties box and so honored to be a part of the iconic brands 100th anniversary, said Biles.

FOX News Media Signs Caitlyn Jenner to Contributor Role

Retrieved on: 
Thursday, March 31, 2022
LGBTQ+, Entertainment, Sports, Consumer, TV and Radio, General Entertainment, Motor Sports, Housing, Cold War, Fox News, Family, Organization, FBN, Television, The New York Times, Jenner, Fox, Wheaties, News, Fox Nation, Kardashian family, Fox Business, Olympic, FNC, Vanity Fair, Employment, 1972 Summer Olympics, Gold, Interview, Summer Olympic Games, W series, Fox Corporation, Weather, I Am Cait, Graceland University, Athlete, Sport, Female, Politics, History, Vaccine

FOX News Media has signed Caitlyn Jenner as a contributor, announced its CEO Suzanne Scott.

Key Points: 
  • FOX News Media has signed Caitlyn Jenner as a contributor, announced its CEO Suzanne Scott.
  • Jenner, a television personality, Olympic gold medalist, motivational speaker, entrepreneur, and former California gubernatorial candidate, will offer commentary and analysis across FOX News Channel (FNC) programming and various FOX News Media platforms.
  • FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer streaming services FOX Nation and FOX News International and the free ad-supported television service FOX Weather.
  • Owned by Fox Corporation, FOX News Media reaches 200 million people each month.

The Costacos Collection Announces Launch of Sports NFT Marketplace Built on the Flow Blockchain

Retrieved on: 
Friday, February 4, 2022
Sports, Licensing (Sports), Online Retail, Technology, Specialty, Online, Arts, Museums, Football, Entertainment, Other Technology, Retail, University, Culture, Statistics, Hand, NFL, National Baseball Hall of Fame and Museum, Twitter, HOF, Partnership, Weather, Time, Multimedia, Flow, Turner Sports, McMahon, Zubaz, Sport, Athlete, Speedway Motorsports, Rookie, Creativity, Quarterback, THE, Digital, Chicago Bears, Super Bowl, ALL, Foundation, San Francisco Giants, Negro American League, Say Hey, Mays, Birmingham Black Barons, Rickwood Field, National Football League Rookie of the Year Award, Pro Football Hall of Fame, Ink, Venrock, Life, Non-fungible token, Negro Leagues Baseball Museum, CNN, Wheaties, NFT, Aikman, Collection, Beer, 1964 NFL Draft, National Football League Defensive Player of the Year Award, Entertainment, Metallica

The Costacos Collection has entered into a strategic technology partnership with GigLabs to build on the Flow blockchain, joining NBA Top Shot, NFL ALL DAY, and UFC Strike, created by Dapper Labs.

Key Points: 
  • The Costacos Collection has entered into a strategic technology partnership with GigLabs to build on the Flow blockchain, joining NBA Top Shot, NFL ALL DAY, and UFC Strike, created by Dapper Labs.
  • The partnership has enabled the Costacos Collection to build a proprietary NFT marketplace on the environmentally-friendly Flow blockchain, joining other GigLabs partners that include CNN, Turner Sports, Athletes Unlimited, Speedway Motorsports, the University of Miami, and others.
  • The Costacos Collection marketplace includes full credit card support and simple wallet signup requiring only an email address.
  • We couldnt have hoped for a more exciting group of legacy athletes with whom to partner for the launch of the Costacos Collection marketplace, said CEO Justin Moorad.

Wheaties Continues 100th Anniversary Celebration with Century Box Featuring the Legendary Michael Jordan

Retrieved on: 
Monday, December 13, 2021
Retail, Other Consumer, Celebrity, Women, Basketball, Teens, Sports, Men, Children, Supermarket, Family, Motor Sports, Licensing (Sports), Entertainment, Food, Beverage, Consumer, NASCAR Cup Series, General Mills, Daytona International Speedway, Gold, Wheaties, NBA, History, African Americans, SRP, California Speedway, MJ, NASCAR, Toyota Camry, TRD, Detroit Century Box, Name, General officer, No, Multimedia, NASCAR Winston Cup Series era, Pillsbury, Sport, EST, The Greatest, Athlete, Food, Toyota, Wanchai Ferry, Entertainment, Amusement arcade, Yoplait, Cheerios, the Century Box Series, Wheaties, 23XI Racing, General Mills, THE CENTURY BOX SERIES, WHEATIES, 23XI RACING, GENERAL MILLS

In honor of its 100th anniversary, Wheaties is paying tribute to sports icon Michael Jordan, featuring him on the box for a historic 19th time.

Key Points: 
  • In honor of its 100th anniversary, Wheaties is paying tribute to sports icon Michael Jordan, featuring him on the box for a historic 19th time.
  • The Wheaties Champion first appeared on the Wheaties box in 1988 and continues to inspire future champions.
  • To be able to honor MJ as part of the Wheaties 100th anniversary celebration and have Wheaties join the 23XI Racing family is special for our team, said Wallace.
  • Wallace will join in the Wheaties 100th anniversary celebration on Tuesday, December 14, to deliver the newly minted "Michael Jordan Gold Foil Wheaties Box" around Charlotte, North Carolina.

Wheaties Celebrates 100 Years With the Launch of the Century Box Series Featuring The Greatest of All Time: Muhammad Ali

Retrieved on: 
Tuesday, June 8, 2021
MEN, Retail, General Sports, Family, Boxing, Consumer, Supply chain management, Sports, Parenting, Children, Supermarket, Women, Seniors, Food, Beverage, Boxing, Creative works, Films, Wheaties, Muhammad Ali, The Greatest, Wheatie, Ali

View the full release here: https://www.businesswire.com/news/home/20210608005110/en/

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20210608005110/en/
    Wheaties celebrates 100 years with launch of Century Box Series, bringing back cover athletes who inspire the next generation of champions, starting with 'The Greatest' Muhammad Ali.
  • Each Century Box in the series will feature instantly recognizable athletes who have previously graced the Wheaties box and shaped sports culture.
  • We are proud to launch our commemorative series by honoring the valiant legacy of Muhammad Ali: The Greatest of All Time.
  • The limited-edition Muhammad Ali Centennial Series Wheaties box will be available at national grocery retailers beginning in June.