inMotionNow Adds New CMO and Names New Permanent Executive Roles Following Merger with Lytho
"Russ brings unique expertise in educating a market about best practices in outcomes measurement to inMotionNow it's especially valuable at this crucial time following our recent merger with Lytho ," said inMotionNow CEO Douglas Thede .
- "Russ brings unique expertise in educating a market about best practices in outcomes measurement to inMotionNow it's especially valuable at this crucial time following our recent merger with Lytho ," said inMotionNow CEO Douglas Thede .
- "The combination of inMotionNow and Lytho allows us to support the content lifecycle from ideation to measurement with a special focus on measuring content outcomes.
- The merger between inMotionNow and Lytho was announced in April 2021 and brought together creative workflow and digital asset management (DAM) platforms.
- inMotionNow is also naming several new permanent executive roles and promotions as the company integrates its operations with Lytho .