Formula D

Amagi and AD digital launch MAVTV Brasil's FAST Channel

Retrieved on: 
Friday, April 12, 2024
MAVTV, AirPlay, Smart TV, Sport, Samsung Electronics, Free, Partnership, FAST, Software as a service, CTV, Digital, Streaming television, Pluto TV, Formula D, CGO, Advertising, Connected, Growth, Samsung

SÃO PAULO, April 12, 2024 /PRNewswire/ -- Amagi, the global leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), and AD Digital, renowned for its nearly three decades of service and solution integration expertise in the Brazilian market, today proudly unveiled the launch of MAVTV Brasil's FAST (Free Ad-supported Streaming TV) channel by SEV7N Sports. This launch positions MAVTV Brasil as one of the most expansive and detailed motorsports platforms across the Americas, promising to bring unparalleled motorsports content and experiences to fans through innovative broadcasting and streaming technologies.

Key Points: 
  • With this launch, the channel aims to offer viewers a unique global motorsport experience.
  • Utilizing the cloud technology and services of Amagi and AD Digital, such as FAST channel creation and distribution,  the first phase of the project involves making MAVTV Brasil available on the Samsung TV Plus and Pluto TV platforms, expanding its reach to millions of viewers.
  • AD Digital played a key role as a facilitator of the project, ensuring a smooth and efficient channel launch on Connected TVs (CTVs).
  • MAVTV Brasil's FAST Channel launch is an important milestone in motorsports broadcasting in Brazil.

Amagi and AD digital launch MAVTV Brasil's FAST Channel

Retrieved on: 
Friday, April 12, 2024
MAVTV, AirPlay, Smart TV, Sport, Samsung Electronics, Free, Partnership, FAST, Software as a service, CTV, Digital, Streaming television, Pluto TV, Formula D, CGO, Advertising, Connected, Growth, Samsung

SÃO PAULO, April 12, 2024 /PRNewswire/ -- Amagi, the global leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), and AD Digital, renowned for its nearly three decades of service and solution integration expertise in the Brazilian market, today proudly unveiled the launch of MAVTV Brasil's FAST (Free Ad-supported Streaming TV) channel by SEV7N Sports. This launch positions MAVTV Brasil as one of the most expansive and detailed motorsports platforms across the Americas, promising to bring unparalleled motorsports content and experiences to fans through innovative broadcasting and streaming technologies.

Key Points: 
  • With this launch, the channel aims to offer viewers a unique global motorsport experience.
  • Utilizing the cloud technology and services of Amagi and AD Digital, such as FAST channel creation and distribution,  the first phase of the project involves making MAVTV Brasil available on the Samsung TV Plus and Pluto TV platforms, expanding its reach to millions of viewers.
  • AD Digital played a key role as a facilitator of the project, ensuring a smooth and efficient channel launch on Connected TVs (CTVs).
  • MAVTV Brasil's FAST Channel launch is an important milestone in motorsports broadcasting in Brazil.

KUMHO TIRE U.S.A. ANNOUNCES MOTORSPORT SPONSORSHIP BECOMING AN OFFICIAL TIRE OF FORMULA DRIFT

Retrieved on: 
Thursday, April 4, 2024
Pedigree, Season, Growth, Social media, Mentorship, Formula D, Formula, Geumho, Championship, Kumho Tire, Marketing, Gen

ATLANTA, April 4, 2024 /PRNewswire/ -- Kumho Tire U.S.A., one of the world's leading tire manufacturers, announced today a major motorsports sponsorship, becoming an Official Tire of Formula DRIFT and sponsor of the Formula DRIFT PRO Championship. The sponsorship represents the company's plans to invigorate its marketing efforts to elevate the brand's awareness in the United States and showcase its product technology through the ultra-high performance tire series.

Key Points: 
  • Making its first foray into the ultra-high performance tire series, Kumho Tire U.S.A. will utilize the sponsorship to showcase the brand's technology and leadership in the ultra-high performance space
    ATLANTA, April 4, 2024 /PRNewswire/ -- Kumho Tire U.S.A., one of the world's leading tire manufacturers, announced today a major motorsports sponsorship, becoming an Official Tire of Formula DRIFT and sponsor of the Formula DRIFT PRO Championship.
  • In addition, Kumho Tire will also have a major presence on the race broadcast and through Formula DRIFT's digital marketing.
  • April 12-13 – Long Beach, California
    May 31-June 1 – Orlando, Florida
    In addition, Kumho Tire will partner with three drivers as official tire sponsors for the Formula DRIFT 2024 season.
  • For additional information on Kumho Tire and Formula DRIFT, fans can follow along via social media @kumhotireUSA.

Rhino Rush Energy Fuels Formula DRIFT Star Matt Field's Championship Dreams

Retrieved on: 
Tuesday, April 2, 2024
Matt Field, Partnership, Social media, Ephedra, Field, Nootropic, Aggressive driving, CMO, Formula D, Hunting

BOISE, Idaho, April 2, 2024 /PRNewswire/ -- Rhino Rush Energy , a leading name in energy shots, is thrilled to announce its latest high-octane partnership with Formula DRIFT sensation, Matt Field, for the 2024 season.

Key Points: 
  • BOISE, Idaho, April 2, 2024 /PRNewswire/ -- Rhino Rush Energy , a leading name in energy shots, is thrilled to announce its latest high-octane partnership with Formula DRIFT sensation, Matt Field, for the 2024 season.
  • "I'm thrilled to join forces with Rhino Rush for the 2024 Formula Drift season," added Matt Field.
  • As the Formula Drift season revs into high gear, fans of Matt Field and Rhino Rush can look forward to an electrifying partnership that promises to bring even more excitement and energy to the sport.
  • Stay tuned for updates and follow both Matt Field and Rhino Rush on social media for behind-the-scenes content, race day highlights, and more.

MAVTV FAST CHANNEL DISTRIBUTION EXPANDS TO MORE THAN 300M DEVICES WITH LAUNCHES IN BRAZIL AND ON AMAZON FREEVEE

Retrieved on: 
Thursday, February 22, 2024
Amazon Prime Video, Collection, Sports entertainment, MAVTV, Amazon Fire TV, Culture, Growth, Samsung, Fire, Heat, Formula D, Original, Interview, Stock Car Pro Series, FAST, Distribution, Mobile phone

"Launching MAVTV on Amazon Freevee and an all-new MAVTV Brasil builds upon the immense FAST channel momentum started last year – with more than 300 million devices now added," said MAVTV President CJ Olivares.

Key Points: 
  • "Launching MAVTV on Amazon Freevee and an all-new MAVTV Brasil builds upon the immense FAST channel momentum started last year – with more than 300 million devices now added," said MAVTV President CJ Olivares.
  • "We're thrilled to connect with and showcase Brazil's rich racing culture – combining Portuguese language and original MAVTV programming.
  • As we charge into 2024, the evolution of the MAVTV brand is ramping up on multiple fronts."
  • All FAST Channels available on Freevee can be accessed through the Freevee app, as well as within Fire TV and Prime Video.

MAVTV UNVEILS RELAUNCH: DEEPER STORYTELLING HUMANIZING MOTORSPORTS, NEW PLATFORMS, EXPANDED DISTRIBUTION, PROGRAMMING SHIFTS HIGHLIGHT NEW STRATEGY

Retrieved on: 
Tuesday, December 5, 2023
Hive, Woman, Fuel, Advertising, Ageing, Sprint car racing, DirecTV, Superenduro, LG, NHRA, Digital platform (infrastructure), Marketing, MAVTV, MDK, Kart racing, Trans Am, Lead, Prime time, Interview, VIZIO, Late, YouTube TV, Water, Formula D, Consumer, Pluto TV, Growth, Athlete, Machine, Family, FuboTV, Taste, Roku, Samsung Electronics, Samsung, Mobile phone, Video game, Entertainment, Publishing, Spectrum

All while we continue to expand distribution with new and existing partnerships that will add tens of millions of devices and viewers to the MAVTV family.

Key Points: 
  • All while we continue to expand distribution with new and existing partnerships that will add tens of millions of devices and viewers to the MAVTV family.
  • Fans get an insider's perspective and insights into what it is really like to live life in the fast lane.
  • MAVTV will build and expand upon its proven strategy focusing on three key time periods:
    Strengthening weekday primetime theme blocks.
  • In 2023, MAVTV's new programming and scheduling strategy kick off unprecedented audience evolution.

Nissan Thrills 2023 SEMA Show With Adventure-Ready Rogue, Desert-Racing Frontier and More

Retrieved on: 
Friday, October 27, 2023
Vehicle Technology, Performance & Special Interest, EV, Electric Vehicles, Off-Road Trucks & SUVs, Alternative Vehicles, Fuels, General Automotive, Automotive, Other Manufacturing, Engineering, Automotive Manufacturing, Other Automotive, Manufacturing, SUV, Heart, Forsberg, Nissan Z (RZ34), GT4, Multimedia, Silvia, Formula D, DET, Las Vegas Convention Center, SEMA, Fuel injection, NISMO, Nissan Sentra, Camping, V6, Automotive industry, Telescopic sight, Cassette tape, Turbocharger, Frontier, Nissan

Headed into the great outdoors is Project Rugged Rogue1, which reimagines the crossover SUV for family adventures – self-reliant, off-road travel and camping.

Key Points: 
  • Headed into the great outdoors is Project Rugged Rogue1, which reimagines the crossover SUV for family adventures – self-reliant, off-road travel and camping.
  • With the Frontier Off-Road Race Truck1 , Nissan once again collaborated with Forsberg Racing and multi-time Formula Drift champ Chris Forsberg.
  • Their success is a testament to the durability of Frontier , and the targeted upgrades provided by NISMO Off Road products.
  • Highlighting a commitment to adrenaline-pumping cars, Nissan’s SEMA booth will feature the recently launched 2024 Nissan Z NISMO and the 2024 GT-R NISMO .

Track Preview: New Nissan Z NISMO Teased Ahead of Launch

Retrieved on: 
Thursday, June 22, 2023
Automotive, Other Automotive, Automotive Manufacturing, General Automotive, Manufacturing, Performance & Special Interest, Other Manufacturing, NISMO, Nissan Z-car, Multimedia, Formula D, Heating, ventilation, and air conditioning

A new chapter of thrill is coming for the worldwide Nissan Z fan base later this summer.

Key Points: 
  • A new chapter of thrill is coming for the worldwide Nissan Z fan base later this summer.
  • View the full release here: https://www.businesswire.com/news/home/20230622252225/en/
    A new chapter of thrill is coming for the worldwide Nissan Z fan base later this summer.
  • (Photo: Business Wire)
    With track-tuned performance, bold styling and a dynamic design, Z NISMO is the next exciting milestone in the 50-plus year journey of Nissan’s iconic sports car.
  • Watch as three-time Formula Drift champion Chris Forsberg puts Z NISMO through its paces.

ROYAL PURPLE® IS OFFICAL ENGINE OIL OF FORMULA DRIFT FOR 2023 & 2024

Retrieved on: 
Thursday, December 8, 2022
Formula D, AutoZone, Mining, Tyrian purple, Plant, Calumet Specialty Products Partners, Royal Purple newspaper, Partnership, Advance Auto Parts, Purple, PRI, Grand Prix of Long Beach, Research, Formula, Walmart, O'Reilly Auto Parts, NAPA Auto Parts, Pigment, Amazon

INDIANAPOLIS, Dec. 8, 2022 /PRNewswire/ -- Royal Purple® continues its partnership with Formula DRIFT for 2023 & 2024 as the Official Engine Oil. The partnership was announced at this year's Performance Racing Industry Tradeshow (PRI) in Indianapolis. Known as the "Synthetic Expert," Royal Purple® focuses exclusively on developing products that significantly outperform other synthetic and mineral-based oils, and puts them to the test in high-performance and high-profile motorsports series such as Formula DRIFT.

Key Points: 
  • INDIANAPOLIS, Dec. 8, 2022 /PRNewswire/ --Royal Purple continues its partnership with Formula DRIFT for 2023 & 2024 as the Official Engine Oil.
  • "We are honored to have Royal Purple return as the official engine oil of Formula DRIFT," said Ryan Sage.
  • "We are honored to have Royal Purple return as the official engine oil of Formula DRIFT for a fourth and fifth year, especially as we celebrate our landmark 20th anniversary this coming year," said Ryan Sage, president of Formula DRIFT.
  • "Formula DRIFT drivers push their engines to extremes, and many count on Royal Purple to give them the extra performance they crave," said Rusty Waples, director of brand & product management for Royal Purple.

2022 Los Angeles Auto Show® Brings New Vehicle Debuts, Electric Mobility Innovation and SoCal Car Culture to Downtown LA

Retrieved on: 
Wednesday, November 16, 2022
Aston, Ford Motor Company, Car, Industry, Fiat, Alfa Romeo, Electricity, Los Angeles Convention Center, Grand Prix of Long Beach, Ram pickup, Concourse, NASCAR, Dodge, EV, Painting, Lexus, Porsche Taycan, Volvo, Hummer, GMC, Mazda, Family, Ram, LA Auto Show, Hyundai, News, LOS, Safety, EVS, Jeep, Detroit Electric, Multimedia, Bucking horse, VinFast, Child, VIP, Adult, Formula D, Lincoln, Chrysler, Volkswagen, Kia, Military personnel, Culture, Monster truck, C21, SUV, Lucid Motors, Nightclub, Fireworks, Motor vehicle, Video game, Subaru, Porsche, Coffee, Facebook, Nissan, Paralympic Games, Genesis, Hyperion, Polestar, Jeep Wagoneer

LOS ANGELES, Nov. 16, 2022 /PRNewswire/ -- Displays from dozens of preeminent automotive brands, indoor ride-alongs, outdoor test-drive opportunities, the growing presence of electrification and a seemingly endless array of California car-culture exhibits will highlight the 2022 Los Angeles Auto Show, which will run from November 18 to 27 at the Los Angeles Convention Center.

Key Points: 
  • On November 17, the LA Auto Show will be preceded by the annual AutoMobility LA event for media and industry professionals.
  • The LA Auto Show will highlight Southern California's booming car culture in several ways, starting with a Cars & Coffee gathering during the event's opening weekend, November 1920.
  • Here, attendees can celebrate the diversity of LA's car culture while enjoying coffee from Little Lamb Coffee's converted mobile bus.
  • Founded in 1907, the Los Angeles Auto Show is widely recognized as one of the most influential auto shows globally.