Bigger Picture

"Baraye" by Shervin Hajipour Honored With First-Ever Best Song For Social Change Special Merit Award

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Monday, February 6, 2023
Communications, Entertainment, Social Activism, Music, Dignity, The Recording Academy, We Need to Talk about Dad, Line, Woman, National Institutes of Health MERIT Award, Latin Grammy Trustees Award, Pass the Plate, Trustee, GRAMMY, Baraye, Bigger Picture, The Bigger Picture, Fight For Peace, Blue-ribbon committee, Amazones Power, Jordan, Social change, Movement, Hold the Line, Social, Consciousness, Hajipour, Social media, Plate, Film industry

Shervin Hajipour's emotional song "Baraye," written to support last fall's protests in Iran has been honored with the Recording Academy®'s first-ever Best Song For Social Change Special Merit Award.

Key Points: 
  • Shervin Hajipour's emotional song "Baraye," written to support last fall's protests in Iran has been honored with the Recording Academy®'s first-ever Best Song For Social Change Special Merit Award.
  • When the Recording Academy announced the creation of the Best Song For Social Change Special Merit Award , supporters of the movement seized on the opportunity, and more than 110,000 submissions were made for "Baraye."
  • "We are humbled to be able to recognize Shervin and 'Baraye' as the first recipient of the Best Song For Social Change Special Merit Award," said Harvey Mason jr., CEO of the Recording Academy.
  • Other Recording Academy Special Merit Awards include the GRAMMY Hall Of Fame®, Lifetime Achievement Award, Music Educator AwardTM, Technical GRAMMY® Award, and Trustees Award.

Quantcast and MediaCom Partner to Fill Skills Gap and Advertising Talent Pipeline

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Tuesday, May 3, 2022
Internet, Data Management, Training, Technology, Continuing, Other Communications, Education, Publishing, Public Relations, Investor Relations, Marketing, Advertising, Communications, People, Mediacom, Communication, Ecosystem, Instagram, Twitter, Frustration, Certification, Partnership, Program, Bigger Picture, Environment, Industry, Artificial intelligence, Knowledge, Machine learning, Advertising, Foot, Marketing, LinkedIn, Language, GroupMe, Solution, CEO, Technology, Interview, Growth, WPP, Public relations, Quantcast, Facebook

Quantcast, a global advertising technology company, today announced a first-of-its-kind partnership with GroupM's MediaCom, whereby MediaCom guarantees qualified applicants who earn a Quantcast Academy certification an interview for open roles at MediaCom.

Key Points: 
  • Quantcast, a global advertising technology company, today announced a first-of-its-kind partnership with GroupM's MediaCom, whereby MediaCom guarantees qualified applicants who earn a Quantcast Academy certification an interview for open roles at MediaCom.
  • "Quantcast is committed to providing high-quality industry education to develop the skills that support rapid transformation in digital advertising," said Konrad Feldman, CEO of Quantcast.
  • As a result, MediaCom is addressing the frustration head-on and initiated a program of interviews and offers on the same day.
  • The Quantcast Academy is part of a larger effort by Quantcast to nurture and train a new generation of talent for the advertising ecosystem.

MediaCom U.S. Ranked #1 Agency in the World in WARC Media 100

Retrieved on: 
Wednesday, March 16, 2022
People, Intelligence, Solution, Data technology, Technology, Choreography, Advertising, WARC, Uber, Multimedia, Get Even (video game), Investment, WaveMaker, Mediacom, Duracell, Communication, Creativity, Growth, Bigger Picture, WPP, Marketing, GroupMe, Public relations, Walgreens, Essence

NEW YORK, March 16, 2022 /PRNewswire/ --MediaCom U.S. has been ranked #1 Agency in the Warc Media 100.

Key Points: 
  • NEW YORK, March 16, 2022 /PRNewswire/ --MediaCom U.S. has been ranked #1 Agency in the Warc Media 100.
  • Today, the marketing intelligence company WARC (World Advertising Research Center) released their WARC Media 100 - the benchmark for media excellence.
  • MediaCom U.S. has been named the #1 agency globally for creativity and innovation in media.
  • The full WARC 100 rankings, including the WARC Creative 100, WARC Effective 100, and WARC Media 100, are available on warc.com/rankings .

MEDIACOM APPOINTS NEW CHICAGO LEADERSHIP AND ADDS SPORT AND ADDRESSABLE LEADS TO CREATIVE SYSTEMS DIVISION

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Wednesday, February 16, 2022
People, Shell, Creativity, Publicis, Pharming, Richemont, Investment, Adweek, Head, Addressable, Sony, FOX, Mediacom, Bigger Picture, Solution, NBC, Advertising, GroupMe, Shaw, TCCC, NBCUniversal, Starcom, Technology, LinkedIn, Insurance, Twitter, Universal, Uber, Fox Sports, Coca-Cola, Adidas, Bally Sports, P&G, Marketing, Sport, Communication, Growth, Multimedia, Dell, Data technology, WaveMaker, Walgreens Boots Alliance, Choreography, WPP, Industry, CPG, Online shopping, Creative industries, Public relations, Essence, Mars, Hasbro, Bayer, Walgreens

Shaw has worked in media for 13 years at iCrossing, Digitas, and Starcom and six years in the financial industry.

Key Points: 
  • Shaw has worked in media for 13 years at iCrossing, Digitas, and Starcom and six years in the financial industry.
  • He is also a true people champion, and I look forward to the impact he will have in the region."
  • At the same time, MediaCom has bolstered its sports marketing offering hiring industry expert Julie Levin as the Head of Sports Partnerships.
  • This means that we apply our unique 'Systems Thinking' philosophy and technology to all marketing levers: media, message, and data.

MediaCom & Mars Partner to Transform Global Marketing Strategy

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Tuesday, February 8, 2022
People, M&M, Associate, BEN, Communication, Shell, TCCC, WaveMaker, Content, NBC, Data technology, Choreography, NBCUniversal, WPP, Solution, Intention, Adidas, Marketing, Anicura, Banfield Pet Hospital, Mediacom, Uber, Instagram, P&G, LinkedIn, YouTube, VCA, Philosophy, Twitter, Universal, Technology, Sony, Habit, Coca-Cola, Advertising, PETS, Life, Health, Walgreens Boots Alliance, Richemont, Efficiency, Bigger Picture, BluePearl Veterinary Partners, Multimedia, Global Media Group, EXTRA, Food, Investment, GroupMe, Mars, Incorporated, Dell, Partnership, Public relations, Growth, Facebook, Essence, Bayer, Hasbro, Mars, Mutuality, Incorporated

NEW YORK, Feb. 8, 2022 /PRNewswire/ -- Mars, Incorporated has retained WPP's MediaCom as its global media agency across its Mars Wrigley, Mars Petcare and Mars Food segments.

Key Points: 
  • NEW YORK, Feb. 8, 2022 /PRNewswire/ -- Mars, Incorporated has retained WPP's MediaCom as its global media agency across its Mars Wrigley, Mars Petcare and Mars Food segments.
  • Supporting Mars as a champion of brand safety and expanding its investments in inclusive and sustainable marketing through GroupM's industry-leading Responsible Investment Framework.
  • Rankin Carroll, Chief Brand & Content Officer at Mars Wrigley and Executive Sponsor for Media, Mars Inc. said:"We set out a detailed vision and operating plan for our next wave of media transformation at Mars.
  • In 2021 this approach ledMediaComto be crowned Global Media Network of the Year byAdweek,Eurobest, Festival of Media Global and M&M Global.

MediaCom appoints Justin White as Global Client President

Retrieved on: 
Wednesday, October 13, 2021
People, Adidas, The Coca-Cola Company, Business intelligence, Publicis, Mediacom, Sony, Technology, Advertising, Walgreens Boots Alliance, Industry, Time, Solution, Bigger Picture, LinkedIn, WaveMaker, P&G, Bigger, GroupMe, Growth, Justin, Mind share, West Coast of the United States, Media Network, Universal, Marketing, NBC, NBCUniversal, Dell, WPP, Multimedia, Richemont, Shell, Coca-Cola, Investment, Eurobest European Advertising Festival, TCCC, Twitter, Communication, Uber, Public relations

NEW YORK, Oct. 13, 2021 /PRNewswire/ -- MediaCom has named Justin White as its new Global Client President.

Key Points: 
  • NEW YORK, Oct. 13, 2021 /PRNewswire/ -- MediaCom has named Justin White as its new Global Client President.
  • Together with fellow U.S. based Global Client President, Kristin Gower, Justin will work with the agency's leadership teams around the world to ensure that global clients receive the support and resources they need to thrive.
  • Justin joins from Publicis Groupe, where he has worked for the last decade, most recently as Global Client Lead on The Coca-Cola Company and Head of Business Intelligence and Client Performance, delivering strong results in terms of client performance.
  • Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony, Uber and Walgreens Boots Alliance.