ESTRELLA MEDIA


Associated tags: Library, Estrella Media, Radio, Estrella TV, Social media, Entertainment, TV and Radio, Music, News, Television, Online

Locations: ESTRELLA, FLORIDA, SAME, UNITED STATES, NORTH AMERICA, CALIFORNIA, MS, LOS ANGELES, CHICAGO

EstrellaTV Grows Local Markets’ Prime and Total Day Deliveries in March Among Adults 25-54

Retrieved on: 
Wednesday, April 10, 2024

Five of its markets saw growth among prime time and total day.

Key Points: 
  • Five of its markets saw growth among prime time and total day.
  • In addition to the local growth, the network grew nationally in prime time among adults 25-54 by 29% in first quarter 2024 compared to fourth quarter 2023.
  • For March, KZJL Houston and WESV Chicago had one of their highest adults 25-54 prime and total day months in 2024 to date.
  • Daytime deliveries were led by the network’s fan-favorite, topical entertainment series Venga la Alegria, which debuted on EstrellaTV in 2023.

Estrella Media to Present the Iconic Paquita la del Barrio at Its Los Angeles and Houston Cinco de Mayo Concert Events

Retrieved on: 
Friday, March 8, 2024

Estrella Media, the transformative Spanish‑language media company serving the valuable multi-platform Latino audience in the U.S., announced that the iconic Paquita la del Barrio will headline its annual Cinco de Mayo events in Los Angeles and Houston.

Key Points: 
  • Estrella Media, the transformative Spanish‑language media company serving the valuable multi-platform Latino audience in the U.S., announced that the iconic Paquita la del Barrio will headline its annual Cinco de Mayo events in Los Angeles and Houston.
  • Almost 50,000 people attended the 2023 events in Los Angeles and Houston.
  • “We are proud to celebrate 50 years of stunning artistry and music with ‘La Reina de las Mujeres,’” said Eddie Leon, EVP of Radio Programming and Events, Estrella Media.
  • It’s a beautiful way to lead into Mother’s Day by celebrating the mother of Mexican music, Paquita la del Barrio.”
    Paquita la del Barrio is an iconic GRAMMY-winning artist, songwriter, and actress.

EstrellaTV Launches ‘Hablamos el Mismo Idioma’ Campaign With Monday, February 12 Program Launches

Retrieved on: 
Wednesday, January 24, 2024

EstrellaTV , the leading Spanish language multiplatform content network of Estrella Media , is launching its “Hablamos el Mismo Idioma” (“We Speak the Same Language”) campaign with six new shows in its prime and daytime schedule on Monday, February 12.

Key Points: 
  • EstrellaTV , the leading Spanish language multiplatform content network of Estrella Media , is launching its “Hablamos el Mismo Idioma” (“We Speak the Same Language”) campaign with six new shows in its prime and daytime schedule on Monday, February 12.
  • EstrellaTV is seen across its broadcast network and on the EstrellaTV app on iOS and Android devices.
  • El Lavadero (6 p.m./5 p.m. CT, M-F), a nightly gossip and games show hosted by Juan Alberto Santos.
  • The who’s who of guests includes Eugenio Derbez, Juan Rivera, Jose Manuel Figueroa, Pepe Garza, Maria Raquenel, and more.

Estrella Media’s ‘Don Cheto Al Aire’ Is the #1 Radio Morning Show in Los Angeles

Retrieved on: 
Tuesday, October 31, 2023

In Los Angeles, the Don Cheto Al Aire morning drive show on Que Buena Los Angeles, featuring Don Cheto, Said Garcia, Gisselle Bravo, and El Chino, continued as the #1 Total Market Morning Show with a #1 win with Adults 18-49 for the second time in 2023.

Key Points: 
  • In Los Angeles, the Don Cheto Al Aire morning drive show on Que Buena Los Angeles, featuring Don Cheto, Said Garcia, Gisselle Bravo, and El Chino, continued as the #1 Total Market Morning Show with a #1 win with Adults 18-49 for the second time in 2023.
  • It also has held the #1 Los Angeles Regional Mexican morning show position with Hispanic Adults 25-54 for 13 surveys in a row earlier this year.
  • The flagship morning show for the company, Don Cheto Al Aire continues its double-digit growth, with a +37% year-over-year quarter hour growth with Adults 18-49.
  • Que Buena Los Angeles was named “Station of the Year” in the Medallas de Cortez radio industry awards in April.

Que Buena Los Angeles Continues to Win Los Angeles – #1 Morning Drive, Primetime and Midday Ratings Successes

Retrieved on: 
Tuesday, June 13, 2023

Que Buena Los Angeles (KBUE 105.5/94.3 FM), Regional Mexican music’s #1 station in the U.S. owned by Estrella Media , continues to win over Los Angeles, with another trifecta of #1 Total Market ratings wins in morning, midday and primetime in the May Nielsen Audio ratings survey.

Key Points: 
  • Que Buena Los Angeles (KBUE 105.5/94.3 FM), Regional Mexican music’s #1 station in the U.S. owned by Estrella Media , continues to win over Los Angeles, with another trifecta of #1 Total Market ratings wins in morning, midday and primetime in the May Nielsen Audio ratings survey.
  • View the full release here: https://www.businesswire.com/news/home/20230613314072/en/
    Que Buena Los Angeles (KBUE 105.5/94.3 FM), Regional Mexican music’s #1 station in the U.S. owned by Estrella Media, continues to win over Los Angeles, with another trifecta of #1 Total Market ratings wins in morning, midday and primetime in the May Nielsen Audio ratings survey.
  • The station has six #1 Total Market wins with Adults 18-49 & 25-54 and eight #1 Spanish language ratings wins with Hispanic Adults 18-49 & 25-54, indicating the popularity of Regional Mexican music in Los Angeles.
  • (Graphic: Business Wire)
    “Regional Mexican music is at the core of Los Angeles, and Que Buena Los Angeles is Regional Mexican music,” said Eddie Leon, EVP, Radio Programming and Events.

‘Tengo Talento, Mucho Talento’ Crowns Jose “La Gatita” Hernandez from Aurora, CO, as the Winner of Season 27 of the Award-Winning Competition Series from EstrellaTV

Retrieved on: 
Thursday, June 8, 2023

Jose “La Gatita” Hernandez has been named the winner of season 27 of EstrellaTV’s long-running, award-winning entertainment competition series Tengo Talento, Mucho Talento.

Key Points: 
  • Jose “La Gatita” Hernandez has been named the winner of season 27 of EstrellaTV’s long-running, award-winning entertainment competition series Tengo Talento, Mucho Talento.
  • The season finale aired Tuesday, June 7 in a special two and a-half hour episode, which can be streamed on-demand on the EstrellaTV app.
  • EstrellaTV is the broadcast and FAST channel of Estrella Media, a leading U.S. Spanish language multiplatform media company.
  • View the full release here: https://www.businesswire.com/news/home/20230608005361/en/
    Jose “La Gatita” Hernandez has been named the winner of season 27 of EstrellaTV’s long-running, award-winning entertainment competition series Tengo Talento, Mucho Talento.

Estrella Media Leads Spanish-Language Fast Channel Boom, Showcasing Its Prowess at IAB NewFronts and Its 2023 Upfront Virtual Presentation

Retrieved on: 
Tuesday, May 9, 2023

The company's double-digit year-over-year growth was central to its 2023 IAB NewFronts and Upfront presentations, which launched virtually today.

Key Points: 
  • The company's double-digit year-over-year growth was central to its 2023 IAB NewFronts and Upfront presentations, which launched virtually today.
  • Estrella Media, a leading multi-platform Spanish language media company serving the vital U.S. Hispanic audience, said it has become a growth leader in Spanish-language Free Ad-supported Streaming Television (FAST) programming.
  • The company's double-digit year-over-year growth was central to its 2023 IAB NewFronts and Upfront presentations, which launched virtually today.
  • He spoke to the tremendous growth the media company has had in two short years since launching its four FAST channels.

Estrella Media Announces the Formation of Its EMAS Commercial Sales Team

Retrieved on: 
Thursday, April 13, 2023

Estrella Media, a leading U.S. Spanish-language multiplatform media company, has announced the formation of its EMAS (Estrella Media Advertising Solutions) integrated commercial sales team.

Key Points: 
  • Estrella Media, a leading U.S. Spanish-language multiplatform media company, has announced the formation of its EMAS (Estrella Media Advertising Solutions) integrated commercial sales team.
  • The EMAS team will represent a suite of leading media networks in the U.S. marketplace for broadcast (TV and radio) and digital advertising opportunities.
  • Companies represented are Estrella Media, beIN SPORTS, and Hemisphere Media.
  • Together, the audience reach of the EMAS portfolio is approximately 21.5 million people in the U.S.
    “This is a big announcement.

EstrellaTV’S Award-Winning ‘Tengo Talento, Mucho Talento’ Ushers in Spring Changes With a New Season, New Judges, and a New Set

Retrieved on: 
Thursday, April 6, 2023

The series premiere is Monday, April 17, at 9 p.m./8 p.m. CT, and the show will air daily Monday through Thursday at that time.

Key Points: 
  • The series premiere is Monday, April 17, at 9 p.m./8 p.m. CT, and the show will air daily Monday through Thursday at that time.
  • Returning judges Pepe Garza and acclaimed singer/artist Carolina Ross are joined by two new judges, comedian/actress La India Yuridia and award-winning singer/songwriter Joss Favela.
  • Award-winning artist Luis Coronel returns as host and is joined by co-host Gisselle Bravo (Don Cheto Al Aire, Venga la Alegria).
  • They will dole out advice to our contestants with humor and gravitas, as they select the best performers throughout the competition.”

ESTRELLA MEDIA ADOPTS ZIXI FOR LIVE LINEAR IP DISTRIBUTION

Retrieved on: 
Tuesday, March 21, 2023

WALTHAM, Mass., March 21, 2023 /PRNewswire/ -- Zixi, the industry leader for enabling dependable, live broadcast-quality video over any IP network, and provider of the award-winning Software-Defined Video Platform (SDVP), today announced that Estrella Media's EstrellaTV, one of America's premier Spanish-language television networks, has adopted Zixi to move from satellite to primary distribution over IP, broadcasting live linear channels to affiliates across the United States.

Key Points: 
  • With a simple software update, Estrella Media was able to switch on Zixi and leverage the hardware infrastructure compatible with their new IP-based workflows.
  • "Zixi is the industry leader for the delivery of live IP video, and they showed why in every step of the process," said Brian Kei, COO/CFO, at Estrella Media.
  • "The Zixi team quickly helped us architect the workflow, test the deployment and rapidly move to production, which will benefit Estrella Media operationally and economically."
  • "We are ecstatic to be able to help Estrella Media transition to IP workflows and realize operational flexibility and dramatic savings," said Alexandra Giusto, Senior Director of Business Development, Zixi.