TRITON DIGITAL

Fresh Media Bulgaria Selects Triton Digital to Power Its Streaming Audio Strategy

Retrieved on: 
Wednesday, December 22, 2021

Triton Digital , the global technology and services leader to the digital audio industry, today announced Fresh Media Bulgaria , the largest radio group in Bulgaria operating some of the best known radio brands throughout the country, is leveraging Triton Digitals audio streaming technology, services, and network to help build its audience, maximize ad revenue, and streamline the day-to-day operations of its streaming audio strategy.

Key Points: 
  • Triton Digital , the global technology and services leader to the digital audio industry, today announced Fresh Media Bulgaria , the largest radio group in Bulgaria operating some of the best known radio brands throughout the country, is leveraging Triton Digitals audio streaming technology, services, and network to help build its audience, maximize ad revenue, and streamline the day-to-day operations of its streaming audio strategy.
  • Partnering with Triton Digital means that we are able to create a more efficient and successful streaming audio advertising strategy, said Nikolay Yanchovichin, General Manager, Fresh Media Bulgaria.
  • Through this partnership, Triton Digital will provide Fresh Media Bulgaria with cutting-edge Dynamic Ad Insertion technology to their publishers to effortlessly control and monetize content through precision-targeted audio ads.
  • We are excited to be partnering with Fresh Media Bulgaria, said Stephanie Donovan Head of Global Revenue, Triton Digital.

Triton Digital Partners with Pocket FM to Provide Buyers an Extended Audio Ad Inventory

Retrieved on: 
Thursday, December 2, 2021

Triton Digital has announced a partnership with Pocket FM , Indias largest Audio OTT platform, bringing their audio inventory to be traded on the Triton Audio Ad exchange which will help Pocket FM maximize their yield and revenue potential.

Key Points: 
  • Triton Digital has announced a partnership with Pocket FM , Indias largest Audio OTT platform, bringing their audio inventory to be traded on the Triton Audio Ad exchange which will help Pocket FM maximize their yield and revenue potential.
  • This partnership provides buyers with access to Pocket FMs inventory through 30+ Demand side-platforms (DSPs) via Triton.
  • Through this partnership, Pocket FMs audio ad inventory will be made available to buyers in over 30 major DSPs for the first time, said Aditya Summanwar, Director of Market Development, Triton Digital.
  • Our new partnership with Triton Digital offers media buyers and publishers a deeper look into validated measurement of Indias fast growing digital audio consumption, said Rohan Nayak, Co-founder & CEO, Pocket FM.

Triton Digital Combines Census and Survey Podcast Measurement Data to Launch Podcast Metrics Demos+

Retrieved on: 
Wednesday, October 27, 2021

The new Demos+ solution, an enhancement to Triton Digitals Podcast Metrics, is the first-ever integration of census and survey-based research podcast measurement methodologies.

Key Points: 
  • The new Demos+ solution, an enhancement to Triton Digitals Podcast Metrics, is the first-ever integration of census and survey-based research podcast measurement methodologies.
  • Together, Triton Digital and Signal Hill launched a large, year-round survey that is representative of the population of podcast listeners in the United States.
  • Demos+ utilizes the Podcast Metrics measurement census-level data to identify listener overlap to scale the podcast survey-based insights.
  • In addition, Triton powers the global online audio industry with Webcast Metrics, the leading online audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry.

Strata Users Will Now Have Access to Premium CUMULUS MEDIA Podcast Inventory with Validated Metrics from Triton Digital

Retrieved on: 
Wednesday, October 20, 2021

Today, FreeWheel, a Comcast Company, announced partnerships with CUMULUS MEDIA and Triton Digital to bring Cumulus Podcast Networks premium podcast inventory into the Strata media stewardship platform with industry-leading metrics and measurement.

Key Points: 
  • Today, FreeWheel, a Comcast Company, announced partnerships with CUMULUS MEDIA and Triton Digital to bring Cumulus Podcast Networks premium podcast inventory into the Strata media stewardship platform with industry-leading metrics and measurement.
  • Through this partnership, Strata users will be able to find and buy impression-based premium podcast inventory from CUMULUS Media that is validated by metrics including downloads, as measured by Triton Digitals Podcast Metrics measurement service.
  • Our partnership with CUMULUS MEDIA and Triton Digital offers them not just premium podcast inventory, but also validated measurement on a granular level.
  • Strata users will be able to access Cumulus Podcast Networks premium podcast inventory in the Strata system beginning in the 4th Quarter of 2021.

Headgum Selects Triton Digital to Power Its Comedy Podcast Network

Retrieved on: 
Wednesday, September 8, 2021

Triton Digital , the global technology and services leader to the digital audio and podcast industry, announced today that the acclaimed Los Angeles-based comedy podcast network, Headgum , has selected Triton Digital to support their podcast strategy.

Key Points: 
  • Triton Digital , the global technology and services leader to the digital audio and podcast industry, announced today that the acclaimed Los Angeles-based comedy podcast network, Headgum , has selected Triton Digital to support their podcast strategy.
  • We are pleased to provide Headgum with best-in-class tools and services to support their podcast strategy, said John Rosso, President of Market Development at Triton Digital.
  • Triton Digital is the global technology and services leader to the digital audio and podcast industry.
  • Since launching in August 2015, Headgum has been home to over 50 network shows, including a portfolio of 14 Headgum Studio Originals.

Triton Digital Expands Podcast Reports to The Netherlands

Retrieved on: 
Tuesday, June 29, 2021

Triton Digital , the global technology and services provider to the digital audio and podcast industry, announced today the expansion of its monthly Podcast Reports to the Netherlands, in partnership with the NLO, the Dutch JIC for Audio Audience Measurement .

Key Points: 
  • Triton Digital , the global technology and services provider to the digital audio and podcast industry, announced today the expansion of its monthly Podcast Reports to the Netherlands, in partnership with the NLO, the Dutch JIC for Audio Audience Measurement .
  • We are pleased to partner with NLO to expand our Podcast Reports to The Netherlands, said John Rosso, President of Market Development at Triton Digital.
  • Any podcast network or publisher with an audience in The Netherlands is eligible to participate in the Netherlands Podcast Report.
  • Triton Digital is the global technology and services leader to the digital audio and podcast industry.

Unidad Editorial Selects Triton Digital to Power Their Streaming Audio and Podcast Strategy

Retrieved on: 
Tuesday, May 18, 2021

b"Triton Digital \xc2\xae, the global technology and services leader to the digital audio and podcast industry, announced today that Unidad Editorial , the leading media group in the Spanish press industry, has selected Triton Digital for the delivery, monetization, and measurement of its streaming audio and podcast content.\nThrough this partnership, Unidad Editorial will utilize Triton\xe2\x80\x99s audio streaming network for the delivery of its podcasts and commercial radio online.

Key Points: 
  • b"Triton Digital \xc2\xae, the global technology and services leader to the digital audio and podcast industry, announced today that Unidad Editorial , the leading media group in the Spanish press industry, has selected Triton Digital for the delivery, monetization, and measurement of its streaming audio and podcast content.\nThrough this partnership, Unidad Editorial will utilize Triton\xe2\x80\x99s audio streaming network for the delivery of its podcasts and commercial radio online.
  • \xe2\x80\x9cWe look forward to helping them increase their reach and grow their revenue while providing their loyal audience with engaging, high quality audio and podcast content.\xe2\x80\x9d\nTriton Digital\xc2\xae is the global technology and services leader to the digital audio and podcast industry.
  • In addition, Triton powers the global online audio industry with Webcast Metrics\xc2\xae, the leading online audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry.
  • With unparalleled integrity, excellence, teamwork, and accountability, Triton remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global online industry.