NASDAQ:PEP

Lay's Partners with Soccer Icons David Beckham and Thierry Henry, to Surprise 75,000 Fans in Epic Return of 'No Lay's, No Game'

Retrieved on: 
Thursday, February 22, 2024
Well, UEFA, Jumbotron, PSG, Football, UCL, Wembley Stadium, Friends, Partnership, Marketing, A.C. Milan, Lay's, Human, Meta, No Game, Lay, Hand, QR, PepsiCo, Poultry farming

PURCHASE, N.Y., Feb. 22, 2024 /PRNewswire/ -- Do you have Lay's? Well, this seemingly simple question could lead to unexpected rewards, at unexpected moments, and sometimes by unexpected people. Lay's, the world's number one chip brand and official snack partner of the UEFA Champions League (UCL), has launched No Lay's, No Game 2024, rewarding fans who are game day ready with Lay's throughout the tournament. Through an ambitious "Chip Cam" stunt featuring soccer superstars David Beckham and Thierry Henry, as well as an immersive digital experience with the Lay's Detector, Lay's is delivering joy to football fans around the globe who watch the beautiful game with Lay's in hand.

Key Points: 
  • "This year, No Lay's, No Game is giving fans even more reasons to have Lay's in hand.
  • This year, Lay's took a bold approach to its campaign and invited Beckham and Henry to ask, "Do you have Lay's?"
  • Whenever Thierry and I get together it's always a lot of fun – and it was fantastic being able to surprise 75,000 fans," said Beckham.
  • To access the Lay's Detector and to stay informed on No Lay's, No Game news, follow Lay's Football on Instagram .

LAY'S® Says Hello to Swicy™ with New Sweet & Spicy Honey Flavored Potato Chips and Beloved Reality TV Duo Cameron & Lauren Hamilton

Retrieved on: 
Wednesday, February 21, 2024
Honey, Love, Television, Marketing, Marry Me, Personality, Food, Lay's, Life, United States ten-dollar bill, Condiment, Comment, Marriage

PLANO, Texas, Feb. 21, 2024 /PRNewswire/ -- Everyone knows opposites attract when it comes to love, but Lay's® is proving the theory also stands true when it comes to food with the debut of its latest flavor innovation: Lay's® Sweet & Spicy Honey flavored chips. During the month of love, America's favorite potato chip brand is celebrating what happens when sweet and spicy flavors come together in perfect harmony – a combo coined as Swicy™.

Key Points: 
  • To bring this marriage of flavors to life, Lay's is teaming up with a couple known for their sweet and spicy dynamic – reality TV stars Cameron Hamilton and Lauren Speed-Hamilton.
  • But this time, they're adding a Swicy twist to the viral "Marry Me" meal trend by featuring Lay's Sweet & Spicy Honey flavored chips as the main ingredient.
  • Sweet and spicy snackers alike can get their hands on Lay's Sweet & Spicy Honey flavored chips at Snacks.com and at retailers nationwide now.
  • Lay's Sweet and Spicy Honey flavored chips can be found in 7.75 oz bags for $4.79 or 2.625 oz bags for $2.49.

PEPSICO'S $5M COMMUNITY PROGRAM ENTERS THIRD YEAR OF IMPACT WITH YOUTH FROM CHICAGO'S SOUTH AND WEST SIDES

Retrieved on: 
Wednesday, February 21, 2024
Student, Partnership, Big Brothers Big Sisters, Quality of life, Mentorship, LOV, Credentialing, Organization, SWOP, Employment, Entomology, Interview, PepsiCo, Nursing

CHICAGO, Feb. 21, 2024 /PRNewswire/ -- Building on its more than 100-year history in Chicago, local employer PepsiCo is entering the third year of its $5 million Pathways to Readiness and Empowerment Program (PREP), which aims to advance career opportunities for at least 3,000 youth from the South and West Sides. Since launching PREP in 2021, PepsiCo has invested in grassroots organizations that provide career resources to more than 2,200 youth and young adults through career exposure, paid internships, credentialing and full-time employment. Based on the efficacy of community-based programming and the outsized impact of PepsiCo's recent grants to local nonprofits, the company recommits to helping support the great potential of youth on the South and West Sides, awarding $250,000 to Imagine Englewood if, Girls in the Game, Chicago Cares, Big Brothers Big Sisters of Metropolitan Chicago, Field Museum, Ladies of Virtue and Southwest Organizing Project.

Key Points: 
  • "Financial support for local organizations on the South and West Sides has decreased, while community needs persist," said Jamila Trimuel, the founder of Ladies of Virtue.
  • We count on partners to tackle challenges together and sustain their commitment in order to create lasting wins for our youth."
  • "Working day in and day out with our community partners, I see firsthand the positive impact these groups have in people's lives," said Brittany N. Wilson, PepsiCo Chicago Community Relations Manager.
  • That's why PepsiCo remains unwavering in our commitment to support these hyperlocal community networks that empower and uplift young people every day.

Lay's and Mark Messier are back with the new 'Betcha Can't Pick Just One' Campaign

Retrieved on: 
Thursday, February 8, 2024
Partnership, Casting (performing arts), Big Game, NHL, Face, Lay, Tea

The Lay's brand has rekindled their iconic partnership with NHL legend Mark Messier.

Key Points: 
  • The Lay's brand has rekindled their iconic partnership with NHL legend Mark Messier.
  • TORONTO, Feb. 8, 2024 /CNW/ - Today, Canada's favourite potato chip brand - Lay's, announced the rekindling of an iconic partnership with NHL legend Mark Messier.
  • With the idea of "winning" one million dollars on the line, will they be able to only pick one flavour?
  • "Betcha can't name a more recognizable duo than Lay's potato chips and Mark Messier," said Jess Spaulding, Chief Marketing Officer of PepsiCo Foods Canada.

Doritos is adding a bold new twist to the Canadian Big Game experience with its latest campaign starring Gerry Dee & Amrit Kaur

Retrieved on: 
Wednesday, February 7, 2024
Well, Bowl game, Doritos, Taste, Snack, Super Bowl, DXI, Social media, Eating, Game day, Television

The campaign features actor Amrit Kaur and comedian Gerry Dee 're-enacting' Super Bowl commercials as best they can, in a hilarious effort to give Canadians the full game day experience.

Key Points: 
  • The campaign features actor Amrit Kaur and comedian Gerry Dee 're-enacting' Super Bowl commercials as best they can, in a hilarious effort to give Canadians the full game day experience.
  • With a long-standing history, Doritos has always shown up in a bold way during the Big Game.
  • This year, we're bringing Canadian fans a special Super Bowl experience, delivering the Big Game ads in an unexpected way.
  • commented Amrit Kaur, "The campaign is all about elevating Canadians' game day experience by giving fans a fun, light-hearted ad to watch during the game.

The #JOMO is Real: Frito-Lay Predicts Couches and Comfort as the MVPs of Game Day

Retrieved on: 
Tuesday, February 6, 2024
Joy, Bowl game, French onion soup, Meal, Parent, JOMO, Baby boomers, Frito-Lay, Food, News, Dip, Snack, Super Bowl, MVP, Friends, Generation Z, BBQ, Gen, Athlete, Las Vegas Strip, Woman, Nightclub

PLANO, Texas, Feb. 6, 2024 /PRNewswire/ -- The first-ever Super Bowl in Las Vegas will be among the year's most exciting cultural moments – but for a staggering 81% of Americans, watching it all from the couch is much better. Frito-Lay's annual Super Bowl Snack Index today reveals an uptick in symptoms of #JOMO (Joy of Missing Out), as nearly half of Americans also admit they will prioritize watching the game surrounded by their favorite foods over large social gatherings with friends.

Key Points: 
  • We are dedicated to understanding consumer behaviors to ensure they have the options they want and every meal is joyful.
  • "Whether Americans choose to enjoy it with a quiet evening or at a large social gathering, it's clear that culinary creations will rule the day.
  • From pregame party prep to the postgame pout, Frito-Lay's Super Bowl Snack Index is back with the most important Super Bowl party and food insights.
  • More than half (51%) will kick off their game day preparations at least a week in advance.

New Flavor Icons - Dina & Mita - Heat Up Super Bowl LVIII in First-Ever Doritos® Dinamita® In-Game Commercial

Retrieved on: 
Monday, February 5, 2024
Honey, Running, Bowl game, Doritos, Life, PEP, Frito-Lay, Allegiant Stadium, Super Bowl LVIII, Snack, PepsiCo, Super Bowl, Fremont Street, Love, Dust, Game day, Advertising, Go-Ahead, Cheetos, Tostitos, NFL, Taste, Casino

PLANO, Texas, Feb. 5, 2024 /PRNewswire/ -- Released today, the first-ever Doritos Dinamita Super Bowl commercial blows away expectations by introducing fans to Dina and Mita, a feisty duo of unlikely heroes whose love for the perfectly spicy, flavorful heat of Doritos Dinamita propels them through any obstacle that stands between them and their new favorite snack.

Key Points: 
  • "I wasn't expecting Dina and Mita to be so committed to getting their hands on Doritos Dinamita.
  • Encouraging fans to "Go Ahead, Try Us," Doritos Dinamita is getting in front of intense flavor seekers all year leading up to Super Bowl LVIII.
  • To keep up with Doritos Dinamita, tune in to Super Bowl LVIII this Sunday, February 11 and follow @Dinamita on TikTok.
  • As the Official Chip & Dip of the NFL, Tostitos is headed back to the Super Bowl with Tost by Tostitos .

PEPSICO NAMED AN OFFICIAL PARTNER OF SPHERE

Retrieved on: 
Wednesday, January 31, 2024
Partnership, MSG, Family, SPHR, MSG Network, Collection, Theatre, Snack, PepsiCo, Madison Square Garden, Sport, Ranger, Christmas, Exosphere, MTN, Westchester Knicks, KNX, The Rockettes, Madison Square Garden Entertainment, Nightclub

LAS VEGAS, Jan. 31, 2024 /PRNewswire/ -- Sphere Entertainment Co. (NYSE: SPHR) announced today a new multi-faceted partnership with PepsiCo (NASDAQ: PEP) naming the global beverage and foods company an official partner of Sphere, the next-generation entertainment venue that opened in Las Vegas in September 2023. As part of this partnership, select PepsiCo products are available at all Sphere events across the venue's concession stands and grab and go stations, as well as in the venue's 23 suites. Various PepsiCo food and beverage brands will also be featured prominently on the venue's Exosphere.

Key Points: 
  • LAS VEGAS, Jan. 31, 2024 /PRNewswire/ -- Sphere Entertainment Co. (NYSE: SPHR) announced today a new multi-faceted partnership with PepsiCo (NASDAQ: PEP) naming the global beverage and foods company an official partner of Sphere, the next-generation entertainment venue that opened in Las Vegas in September 2023.
  • As part of this partnership, select PepsiCo products are available at all Sphere events across the venue's concession stands and grab and go stations, as well as in the venue's 23 suites.
  • Various PepsiCo food and beverage brands will also be featured prominently on the venue's Exosphere.
  • "We are pleased to welcome PepsiCo to Sphere, deepening a partnership that now extends across our portfolio," said David Hopkinson, President and Chief Operating Officer of MSG Sports, who oversees brand partnerships for the MSG Family of Companies, which also includes Sphere Entertainment and MSG Entertainment.

PEPSICO BEVERAGES NORTH AMERICA OPENS NEW WAREHOUSE IN GREATER MILWAUKEE AREA TO SERVICE CUSTOMERS AND MEET GROWING CONSUMER DEMAND ACROSS 4 COUNTIES

Retrieved on: 
Wednesday, January 31, 2024
Starbucks, Partnership, Growth, Family, History, News, Patient, PepsiCo, Safety, Celsius, Employment, Pepsi, Dole, MTN, Pepsi Zero Sugar, Volunteering, Foot, Juice, Student, Drink, Soft drink

PURCHASE, N.Y., Jan. 31, 2024 /PRNewswire/ -- Today, PepsiCo Beverages North America (PBNA) announced a brand-new 150,000 square foot warehouse in Lisbon, WI, a regional hub with 260+ employees who will help meet growing demand across Washington, Ozaukee, Waukesha and Milwaukee counties and keep store shelves and long-term customers like Summerfest stocked with Pepsi, Pepsi Zero Sugar, MTN DEW, Aquafina, Gatorade, Lipton, Starbucks, Rockstar, Celsius, Tropicana, Dole, Naked Juice and more.

Key Points: 
  • With a presence in the area for 60 years and more than 2,200 employees in the state, PepsiCo Beverages North America continues to enhance its local business operations, innovate to serve local customers and team up with leading community organizations.
  • Predicting future growth in the area, PBNA built the new Lisbon warehouse to meet demand with maximum efficiency including enhanced energy efficiency.
  • "We deeply appreciate our local partners and team members who make Milwaukee a vibrant community in which we are proud to grow."
  • Stay up to date on the latest PepsiCo news and products by visiting pepsico.com and following @pepsico on X, Instagram and Facebook.

Gatorade Partners with DJ Khaled to Launch Free Membership Platform, Gatorade iD

Retrieved on: 
Wednesday, January 31, 2024
Creativity, GX, News, Best, Athlete, Music, DJ Khaled

CHICAGO, Jan. 31, 2024 /PRNewswire/ -- Today, Gatorade ushers in a new digital era with the official launch of their free and personalized membership platform, Gatorade iD. To coincide with the launch of the platform, Gatorade has partnered with DJ Khaled to release the "Gatorade x DJ Khaled" capsule collaboration. The collaboration is the first in a series of Gatorade iD drops and will be available exclusively for purchase for Gatorade iD members on Gatorade.com starting Thursday, February 8 at 10:00 a.m. ET for $140.

Key Points: 
  • CHICAGO, Jan. 31, 2024 /PRNewswire/ -- Today, Gatorade ushers in a new digital era with the official launch of their free and personalized membership platform, Gatorade iD.
  • To coincide with the launch of the platform, Gatorade has partnered with DJ Khaled to release the "Gatorade x DJ Khaled" capsule collaboration.
  • The collaboration is the first in a series of Gatorade iD drops and will be available exclusively for purchase for Gatorade iD members on Gatorade.com starting Thursday, February 8 at 10:00 a.m.
  • The "Gatorade x DJ Khaled" capsule collaboration will include a DJ Khaled-personalized Gx Bottle and towel, along with a Jordan Brand hoodie sweatshirt.