PR

Channel V Media Expands Content Marketing Division; Names Gabriella Bock Director of Content

Retrieved on: 
Tuesday, April 16, 2024

Bock joins Channel V Media from RETHINK Retail and will additionally oversee the agency’s website development and social media practices.

Key Points: 
  • Bock joins Channel V Media from RETHINK Retail and will additionally oversee the agency’s website development and social media practices.
  • Content has taken on an elevated role in marketing, considering the growing number of marketing channels companies have at their disposal to reach audiences.
  • With Gabriella on board, we’re confident we’ll be able to scale our unique approach to storytelling to new content types and every marketing channel that companies want to be on,” said Kieran Powell, EVP at Channel V Media.
  • Its communications and public relations expertise encompasses a range of services including media relations, content creation, media training, executive thought leadership and brand development.

Muck Rack and Ragan Partner to Create Cannes Lions Headquarters

Retrieved on: 
Monday, April 15, 2024

Muck Rack x Ragan Headquarters (HQ) will be centrally located across from the Palais des Festivals at Cannes, offering indoor and outdoor meeting space with ocean views to:

Key Points: 
  • Muck Rack x Ragan Headquarters (HQ) will be centrally located across from the Palais des Festivals at Cannes, offering indoor and outdoor meeting space with ocean views to:
    Ragan and Muck Rack will also host an exclusive roundtable discussion with PR and communications executives at the HQ.
  • This will be led by Diane Schwartz, CEO of Ragan.
  • Gregory Galant, cofounder and CEO of Muck Rack, added, “Cannes is increasingly becoming a must-attend event for top PR professionals as the relationship between marketing and comms becomes more critical to a business’ reputation and ultimately, its revenue.
  • We’re thrilled to be partnering with Ragan to bring PR’s most influential leading voices together to discuss the most consequential issues facing communicators today.”
    PR leaders attending Cannes Lions interested in meeting up with Muck Rack can sign up to receive more information, while those who’d like to hear from Ragan can sign up here .

PUMA Launches Major Brand Campaign to Strengthen Sports Performance Positioning

Retrieved on: 
Wednesday, April 10, 2024

- See The Game Like We Do” with the objective to strengthen PUMA’s positioning as the Fastest Sports Brand in the world.

Key Points: 
  • - See The Game Like We Do” with the objective to strengthen PUMA’s positioning as the Fastest Sports Brand in the world.
  • View the full release here: https://www.businesswire.com/news/home/20240410842258/en/
    Global sports company PUMA has launched its first worldwide brand campaign in 10 years “FOREVER.
  • This year – through the globally featured Brand Campaign - PUMA is demonstrating how speed has always been deeply rooted in the brand’s DNA.
  • FASTER.”
    “Our new global brand campaign is PUMA’s biggest marketing investment ever,” said Richard Teyssier, Vice President Brand and Marketing.

MANN PACKING UNVEILS ®EAL MANN'S BROCCOLINI™ CAMPAIGN TO EDUCATE AND PROTECT TRADEMARK AMID GROWING POPULARITY

Retrieved on: 
Thursday, April 25, 2024

GONZALES, Calif., April 25, 2024 /PRNewswire/ -- Mann Packing Co., Inc. – a subsidiary of Fresh Del Monte, Inc., and one of the largest suppliers of packaged vegetables in North America – is launching Real Mann's Broccolini™, an informational campaign to educate consumers, chefs, and restauranteurs about the trademark status of the term Broccolini® and to protect the company's trademark for its baby broccoli – the first of its kind worldwide, with a distinctive taste and texture.

Key Points: 
  • and baby broccoli packaging and reinforce Mann Packing's BROCCOLINI trademark.
  • Baby broccoli is growing in popularity as a side dish among chefs and tastemakers at upscale restaurants and trendy eateries across North America.
  • To learn more about Broccolini® baby broccoli and the Real Mann's Broccolini™ initiative, please visit www.veggiesmadeeasy.com/real-manns-broccolini/ .
  • For more information on Mann Packing Co., including products and recipes, please visit www.veggiesmadeeasy.com/ .

5WPR Announced Winner of Silver Stevie Award for Public Relations Agency of the Year

Retrieved on: 
Thursday, April 25, 2024

NEW YORK, April 25, 2024 /PRNewswire/ -- 5WPR, one of the largest independently owned PR firms in the U.S., was named the winner of a Silver Stevie® Award in the Public Relations Agency of the Year category in The 22nd Annual American Business Awards® today.

Key Points: 
  • NEW YORK, April 25, 2024 /PRNewswire/ -- 5WPR, one of the largest independently owned PR firms in the U.S., was named the winner of a Silver Stevie® Award in the Public Relations Agency of the Year category in The 22nd Annual American Business Awards® today.
  • "This has been an exceptional year for 5WPR, and we are honored to receive a Stevie Award in the PR Agency of the Year category in recognition of our continued success," said 5WPR Chairman and Founder, Ronn Torossian.
  • All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit, and non-profit, large and small.
  • More than 300 professionals worldwide participated in the judging process to select this year's Stevie Award winners.

Inspire Agency Announces SHL Medical, Greenwood Genetic Center and SCbio as its Newest Life Science Clients

Retrieved on: 
Wednesday, April 24, 2024

CHARLESTON, S.C., April 24, 2024 /PRNewswire/ -- Inspire Agency , a full-service PR, branding, content and communications agency, added three new life science organizations to its expanding client roster, SHL Medical (SHL) , Greenwood Genetics Center (GGC) , and SCbio .

Key Points: 
  • CHARLESTON, S.C., April 24, 2024 /PRNewswire/ -- Inspire Agency , a full-service PR, branding, content and communications agency, added three new life science organizations to its expanding client roster, SHL Medical (SHL) , Greenwood Genetics Center (GGC) , and SCbio .
  • "For 50 years, Greenwood Genetic Center has compassionately served patients in need of genetic services that can improve the quality of their lives.
  • Marketing science is truly a science," said Inspire Agency President and Chief Inspirer Juliette Bogus.
  • "We are honored to be working with SHL Medical, SCbio and GGC—living out our mission on their behalf to 'inspire the world' to lean in and learn more about them."

Peerbridge Health Chooses Amendola for Public Relations Program to Educate Market on Remote Heart Failure Detection

Retrieved on: 
Tuesday, April 23, 2024

"Amendola comes highly recommended by healthcare technology peers, giving us confidence that its industry-specific expertise and successful track record will produce valuable results," said Chris Darland, CEO of Peerbridge Health.

Key Points: 
  • "Amendola comes highly recommended by healthcare technology peers, giving us confidence that its industry-specific expertise and successful track record will produce valuable results," said Chris Darland, CEO of Peerbridge Health.
  • Heart failure is the second-leading cause of hospitalization in the U.S. and the leading cause of hospitalization among adults 65 and older.
  • To reduce the impact of heart failure, Peerbridge Health has developed the Peerbridge Cor™, an AI-enabled, 3-lead, 2-channel wireless ambulatory ECG device.
  • "Heart failure is a serious condition that is often only diagnosed after a visit to the emergency room," said agency CEO Jodi Amendola.

Millwright Holdings Announces Crystal Woody to Lead Actual Agency as Managing Director

Retrieved on: 
Tuesday, April 23, 2024

BOSTON, April 23, 2024 /PRNewswire/ -- Millwright Holdings , today announced that Crystal Woody will lead Actual Agency , its integrated communications agency specializing in transforming B2B narratives into critical business outcomes, as Managing Director.

Key Points: 
  • BOSTON, April 23, 2024 /PRNewswire/ -- Millwright Holdings , today announced that Crystal Woody will lead Actual Agency , its integrated communications agency specializing in transforming B2B narratives into critical business outcomes, as Managing Director.
  • Her extensive expertise positions her to drive the agency and its clients toward significant growth and success.
  • Woody will take charge of all aspects of agency operations, guiding client success, nurturing team leadership, and leading business development initiatives.
  • "Crystal has made a profoundly positive impact on our team and our clients," said Erin Vadala, Group President and Chief Client Officer at Millwright Holdings.

Pendulum PR Expands Public Relations and Communications Services with New Senior Vice President of Client Affairs

Retrieved on: 
Monday, April 22, 2024

COLUMBUS, Ohio, April 22, 2024 /PRNewswire-PRWeb/ -- Pendulum PR and Creative Strategies, a global Public Relations and strategic communications firm announced today the appointment of Shendi Katro Stadtmueller as Senior Vice President of Client Affairs, responsible for end-to-end client oversight and a roster of newly signed and long-standing accounts. Katro-Stadtmueller is a seasoned public relations expert with over a decade of experience fostering client relationships, developing communication strategies, and evolving consumer messaging. She will be collaborating closely with clients in technology, cannabis, healthcare, and government, and will oversee building and enriching Pendulum's partnerships through storytelling, media management, and social media.

Key Points: 
  • Katro-Stadtmueller is a seasoned public relations expert with over a decade of experience fostering client relationships, developing communication strategies, and evolving consumer messaging.
  • Founded in 2017, Pendulum PR works with domestic and international clients to develop and strengthen brands through strategic PR and communications planning and execution.
  • The mid-west-based PR firm excels in several industry verticals including consumer technology, healthcare, public affairs, and aviation.
  • The addition of Katro-Stadmeuller will expand its base of operations to the east-coast and expand its hands on client approach to that sector of the U.S.

Announcing the Fifth Annual Women in Horticulture Week: A Celebration of Women's Progress and Empowerment in the Green Industry

Retrieved on: 
Monday, April 22, 2024

PHILADELPHIA, April 22, 2024 /PRNewswire-PRWeb/ -- In the U.S., 47 percent of the workforce is women, a number that has surged by 114% over the last two decades; however, within the green industry, this figure drops to just 9 percent.

Key Points: 
  • While there has been notable progress, there is room for encouraging more women to enter the industry and supporting their advancement.
  • This underscores the importance of the Fifth Annual Women in Horticulture Week, which occurs from May 26 to June 1.
  • The week is dedicated to commemorating the achievements of women in horticulture and creating a supportive environment for their professional growth.
  • How to Participate in the Fifth Annual Women in Horticulture Week:
    Share your journey and inspiring facts about women in business to motivate others.