EDO Announces Most Effective Programs for Advertisers That Drove TV Outcomes in 2023
EDO , the TV outcomes company, released today a ranking of the most effective primetime programs of 2023 across English- and Spanish-language media.
- EDO , the TV outcomes company, released today a ranking of the most effective primetime programs of 2023 across English- and Spanish-language media.
- The top 10 primetime broadcast programs accounted for six different genres, including comedy & variety, drama, documentary, and game shows.
- Yellowstone (CBS) and 1883: A Yellowstone Origin Story (Paramount Network) emerged as two of the most effective programs for advertisers.
- At EDO, we validate savvy media buying and effective messaging with the market’s most trustworthy predictive outcomes data.