Korean wave

• Hong Kong, Hong Kong--(Newsfile Corp. - December 5, 2023) - Organised by the Hong Kong Trade Development Council, the 50th edition of Hong Kong Toys & Games Fair, the 15th Hong Kong Baby Products Fair and the 22nd Hong Kong International Stationery & School Supplies Fair will be held from 8-11 January 2024 at the Hong Kong Convention and Exhibition Centre.
• Against this backdrop, the upcoming Hong Kong Toys & Games Fair features an extensive array of innovative and smart tech toys, creating ample sourcing opportunities for buyers.
• The HKTDC Hong Kong Baby Products Fair and Hong Kong International Stationery & School Supplies Fair will be held concurrently.
• The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade.

• - From B2C to B2B, it is making efforts to advance K-Story and Comics into the North American market.
• First, KOCCA will run a Korean joint pavilion at "New York Comic Con," the world's largest entertainment expo, from October 12th to 15th.
• After the New York Comic Con event, KOCCA will hold the "2023 K-Story & Comics in America" in LA from October 18th to 19th.
• This event, which will be an exclusive business networking meeting, aims to expand K-content's entry into the North American market.

• SEOUL, South Korea, Aug. 29, 2023 /PRNewswire/ -- As part of the 2023 Visit KOREAN HERITAGE Campaign, the Cultural Heritage Administration of Korea and the Korea Cultural Heritage Foundation successfully concluded their second overseas event of the year in Los Angeles, California, U.S.A., from August 16 to 22.
• Launched in 2020, the Visit KOREAN HERITAGE Campaign is a branding initiative aimed at rediscovering the value of cultural heritage and the core elements of the global phenomenon of Hallyu (Korean Wave), while promoting the beauty of Korean cultural heritage both domestically and internationally.
• At the event, the cultural heritage tourism program was introduced as part of the 2023 Visit KOREAN HERITAGE Campaign.
• Moving forward, the Visit KOREAN HERITAGE Campaign plans to continue encouraging visits to Korean cultural heritage through various promotional events held in overseas locations.

• Such is the case with K-pop group BTS (short for bangtan sonyeondan, “bulletproof boy scouts” in Korean).
• The band have released their first official biography – Beyond The Story – to look back on their decade-long path to international, record-breaking success.
• Initially rumoured to be a Taylor Swift autobiography, pre-orders had made the book a bestseller before its subject was announced.
• For fans who have been there from the beginning, the book is a souvenir to covet.
• For western audiences who have discovered K-pop more recently, it’s a pleasant reintroduction to the group’s early incubation years.

A new wave of music biography

• But as a contribution to modern music journalism, Beyond The Story is valuable.
• As they learn of the band’s insatiable work ethic, discipline and brotherly commitment, readers will feel as if they know each of the seven members much better, with a deeper understanding of how their music has developed since their debut.
• Lush photography neatly punctuates the chapters, guiding the reader smoothly through each BTS era.
• Cut through the noise with a carefully curated selection of the latest releases, live events and exhibitions, straight to your inbox every fortnight, on Fridays.