SSP

Seedtag Appoints Kartal Goksel as Chief Technology Officer

Retrieved on: 
Wednesday, February 7, 2024

NEW YORK, Feb. 7, 2024 /PRNewswire/ -- Seedtag , the leading global contextual advertising company, announced today the appointment of Kartal Goksel as the company's Chief Technology Officer (CTO).

Key Points: 
  • NEW YORK, Feb. 7, 2024 /PRNewswire/ -- Seedtag , the leading global contextual advertising company, announced today the appointment of Kartal Goksel as the company's Chief Technology Officer (CTO).
  • At Kargo, he served as the Chief Technology Officer, leading the development of the company's SSP.
  • "Kartal Goksel is an invaluable addition to our leadership team," said Jorge Poyatos, Co-CEO & Co-Founder of Seedtag.
  • "I'm thrilled to have Kartal taking on the role as Seedtag's new Chief Technology Officer.

Seedtag Appoints Kartal Goksel as Chief Technology Officer

Retrieved on: 
Wednesday, February 7, 2024

LONDON, Feb. 7, 2024 /PRNewswire/ -- Seedtag , the leading global contextual advertising company, announced today the appointment of Kartal Goksel as the company's Chief Technology Officer (CTO).

Key Points: 
  • LONDON, Feb. 7, 2024 /PRNewswire/ -- Seedtag , the leading global contextual advertising company, announced today the appointment of Kartal Goksel as the company's Chief Technology Officer (CTO).
  • At Kargo, he served as the Chief Technology Officer, leading the development of the company's SSP.
  • "Kartal Goksel is an invaluable addition to our leadership team," said Jorge Poyatos, Co-CEO & Co-Founder of Seedtag.
  • "I'm thrilled to have Kartal taking on the role as Seedtag's new Chief Technology Officer.

Blis partners with Place Exchange to bring expanded digital out-of-home inventory to its platform

Retrieved on: 
Wednesday, February 7, 2024

LONDON, Feb. 7, 2024 /PRNewswire/ -- Blis, the integrated planning, buying and measurement platform, today announced a new partnership with Place Exchange, the leading independent SSP for programmatic out-of-home media, to expand the global digital out-of-home (DOOH) premium inventory in the Blis platform. The partnership will support Blis' commitment to being a leading omnichannel brand partner.

Key Points: 
  • LONDON, Feb. 7, 2024 /PRNewswire/ -- Blis , the integrated planning, buying and measurement platform, today announced a new partnership with Place Exchange, the leading independent SSP for programmatic out-of-home media, to expand the global digital out-of-home (DOOH) premium inventory in the Blis platform.
  • Through this new strategic integration with Place Exchange, Blis' clients can access additional premium DOOH inventory across all major venues and formats in the UK and throughout Europe, the US, Canada, and Latin America.
  • "We are thrilled to partner with Place Exchange to add more premium DOOH inventory to our platform," said Amy Fox, VP Product at Blis.
  • With additional out-of-home inventory now available on our platform, clients can create truly omnichannel campaigns using Blis' proprietary planning, buying and measurement platform, Audience Explorer, all in one go."

Blis partners with Place Exchange to bring expanded digital out-of-home inventory to its platform

Retrieved on: 
Wednesday, February 7, 2024

LONDON, Feb. 7, 2024 /PRNewswire/ -- Blis, the integrated planning, buying and measurement platform, today announced a new partnership with Place Exchange, the leading independent SSP for programmatic out-of-home media, to expand the global digital out-of-home (DOOH) premium inventory in the Blis platform. The partnership will support Blis' commitment to being a leading omnichannel brand partner.

Key Points: 
  • LONDON, Feb. 7, 2024 /PRNewswire/ -- Blis , the integrated planning, buying and measurement platform, today announced a new partnership with Place Exchange, the leading independent SSP for programmatic out-of-home media, to expand the global digital out-of-home (DOOH) premium inventory in the Blis platform.
  • Through this new strategic integration with Place Exchange, Blis' clients can access additional premium DOOH inventory across all major venues and formats in the UK and throughout Europe, the US, Canada, and Latin America.
  • "We are thrilled to partner with Place Exchange to add more premium DOOH inventory to our platform," said Amy Fox, VP Product at Blis.
  • With additional out-of-home inventory now available on our platform, clients can create truly omnichannel campaigns using Blis' proprietary planning, buying and measurement platform, Audience Explorer, all in one go."

FAIR: Senate Immigration Package is Not a Credible or Serious Solution to the Biden Border Crisis

Retrieved on: 
Monday, February 5, 2024

WASHINGTON, Feb. 5, 2024 /PRNewswire/ -- The long-awaited 'border security' agreement negotiated by the Senate Working Group would bring neither border security nor relief from the unprecedented wave of illegal immigration that began the day President Biden took office, charged the Federation for American Immigration Reform (FAIR). Rather, the proposal would ratify ongoing illegal immigration at historically high levels.

Key Points: 
  • The Senate plan would sanction illegal immigration levels of up to 1,825,000 a year – which is beyond crisis levels.
  • Codifies the Biden Administration asylum rule allowing asylum officers – instead of immigration judges – to decide the merits of asylum cases.
  • Directs $1.4 billion to the Shelter and Services Program (SSP), which awards grants to nongovernmental organizations that facilitate illegal immigration.
  • "The Senate plan is nothing more than a capitulation to mass illegal immigration, rather than a credible plan to regain control of our borders and immigration system," Stein charged.

Scripps hires media industry executive Tony Song to lead national network sales and advanced TV

Retrieved on: 
Monday, February 5, 2024

Scripps Company (NASDAQ: SSP) has hired Tony Song, a seasoned media sales and marketing executive, to the newly created role of head of network sales and advanced TV, effective Feb. 7.

Key Points: 
  • Scripps Company (NASDAQ: SSP) has hired Tony Song, a seasoned media sales and marketing executive, to the newly created role of head of network sales and advanced TV, effective Feb. 7.
  • Song will spearhead Scripps' go-to-market strategy and drive long-term revenue growth across all Scripps' national assets, with a strong focus on advanced TV, connected TV, sports and news.
  • With over 25 years of industry experience, Song joins Scripps from AMC Networks, where he served as senior vice president of ad sales and partnerships.
  • Prior to AMC Networks, Song led East Coast national media sales for BET and steered national television buying for media agencies MediaEdge, Universal McCann and BBDO.

Scripps to report fourth-quarter 2023 operating results on Feb. 23

Retrieved on: 
Thursday, February 1, 2024

Scripps Company (NASDAQ: SSP) will report fourth-quarter 2023 operating results before Nasdaq trading begins on Friday, Feb. 23.

Key Points: 
  • Scripps Company (NASDAQ: SSP) will report fourth-quarter 2023 operating results before Nasdaq trading begins on Friday, Feb. 23.
  • The call with the company's senior management team will take place at 8:30 a.m. Eastern time.
  • Investors and analysts will need the name of the call ("Scripps earnings call") to be granted access.
  • A replay line will be open from 11:30 a.m. Eastern time Feb. 23 until midnight March 24.

Bill Appleton retiring as Scripps' chief legal officer; Dave Giles appointed to succeed him

Retrieved on: 
Friday, January 19, 2024

CINCINNATI, Jan. 19, 2024 /PRNewswire/ -- Bill Appleton, chief legal officer for The E.W.

Key Points: 
  • CINCINNATI, Jan. 19, 2024 /PRNewswire/ -- Bill Appleton, chief legal officer for The E.W.
  • Scripps Company (NASDAQ: SSP), will retire at the end of 2024, and the company has appointed Deputy General Counsel Dave Giles to replace him.
  • Appleton joined Scripps in 2008 and has counseled its leadership team on every major decision since then.
  • "Dave will work closely with Bill to ensure a smooth transition, and I know we will remain in good hands."

StackAdapt and OpenX Partner to Enable Political Advertisers to Reach Target Audiences Programmatically

Retrieved on: 
Tuesday, January 16, 2024

OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, and StackAdapt, a leading multi-channel advertising platform, today announced a partnership to help enable political advertisers to reach their target audiences programmatically across CTV, mobile, web and display.

Key Points: 
  • OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, and StackAdapt, a leading multi-channel advertising platform, today announced a partnership to help enable political advertisers to reach their target audiences programmatically across CTV, mobile, web and display.
  • In the US, $8.9 billion was spent on political advertising during the 2022 midterm elections.
  • AdImpact estimates that the 2024 political cycle will see that number increase to $10.2 billion, with a quarter of that spend going to digital and CTV.
  • This partnership helps alleviate that by pairing OpenX’s turnkey curated political audiences with StackAdapt’s multi-channel advertising platform, enabling political advertisers to reach high-value audiences on premium supply across formats.

ASSEMBLY LAUNCHES SHOPCONNECT, A NEW RETAIL PLANNING TOOL TO DRIVE IN-STORE VISITS

Retrieved on: 
Tuesday, January 9, 2024

NEW YORK, Jan. 9, 2024 /PRNewswire/ -- Today, global media agency Assembly announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home (DOOH) to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership with Talon, an independent OOH media agency, and Place Exchange, a programmatic SSP, to connect Assembly's media activation capability to DOOH inventory located inside, outside, and in proximity to retailers across the United States. Assembly is committed to delivering omnichannel, full-funnel connected experiences to help clients' brands perform, and ShopConnect is an embodiment of that.

Key Points: 
  • Assembly is committed to delivering omnichannel, full-funnel connected experiences to help clients' brands perform, and ShopConnect is an embodiment of that.
  • ShopConnect redefines how advertisers strategize and execute their DOOH campaigns, targeting audiences at multiple touchpoints as they engage with brands on the path to purchase.
  • Every impression should drive an outcome and ShopConnect pushes us further toward that goal."
  • For more information related to the ShopConnect retail planning tool, contact Andrea Montano, [email protected].