Virgin Media Unveils New FAST Channels Powered by Amagi and 24i
An initial selection of 14 channels have been rolled-out to Virgin Media's V6, TV 360, and Stream set-top boxes (STBs), allowing customers to instantly access an extended range of attractive content monetized through advertising.
- An initial selection of 14 channels have been rolled-out to Virgin Media's V6, TV 360, and Stream set-top boxes (STBs), allowing customers to instantly access an extended range of attractive content monetized through advertising.
- Harnessing the Appstage application framework within the 24i Mod Studio streaming platform — which is pre-integrated with Amagi's playout solutions — the project introduced the FAST channels into Virgin Media's Electronic Programming Guide (EPG) without making any changes to existing STB configurations.
- Srinivasan KA, Co-Founder and CRO at Amagi said, "Our collaboration with Virgin Media has been an excellent opportunity for us to showcase our technical prowess.
- Our achievement in integrating multiple FAST channels into Virgin Media's STB environment through a unified gateway has significantly enriched user choice and paved the way for incremental revenues."