DV | Jotup

DV Earns MRC Accreditation for CTV Viewability, Reinforcing its Leadership in Pre- and Post-Bid CTV Measurement

Retrieved on:

Wednesday, April 24, 2024

This new accreditation expands DV’s MRC accreditations for its CTV pre-bid data segments to include property-level brand suitability, contextual and Fully On-screen segments.

Key Points:

This new accreditation expands DV’s MRC accreditations for its CTV pre-bid data segments to include property-level brand suitability, contextual and Fully On-screen segments.
"We are proud to receive this latest MRC accreditation, reinforcing DV’s leadership in CTV measurement," said Mark Zagorski, CEO of DoubleVerify.
This new accreditation further expands our extensive MRC accreditations across DV’s industry-leading pre- and post-bid CTV solution to give global advertisers greater clarity and confidence in their premium CTV investments."
“We congratulate them on this latest achievement.”
DV first earned MRC accreditation in February 2013 and over time has expanded its range of accredited pre- and post-bid solutions.

DoubleVerify Achieves First-of-Its-Kind Responsible AI Certification From TrustArc

Retrieved on:

Monday, April 22, 2024

DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, today announced that it is the inaugural recipient of TrustArc’s TRUSTe Responsible AI Certification, demonstrating industry-leading commitment to AI governance.

Key Points:

DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, today announced that it is the inaugural recipient of TrustArc’s TRUSTe Responsible AI Certification, demonstrating industry-leading commitment to AI governance.
TrustArc’s Responsible AI Certification assesses and, where eligible, certifies the practices of organizations that develop and deploy AI systems against the Assessment Criteria, which verifies a company’s rigorous commitment to developing and deploying responsible AI.
We’re honored to be the first to earn this certification in Responsible AI.”
Organizations that complete the Responsible AI Certification must meet TRUSTe's Responsible AI Certification Assessment Criteria, which ensure AI is: valid and reliable, explainable and interpretable, accountable and transparent, privacy-enhanced, fair, safe and secure and resilient.
“As the first company to achieve our Responsible AI Certification, DoubleVerify shows its commitment to upholding the highest standards of integrity and creating a future where ethical responsibility is central to technological advancement.”
For more information about DoubleVerify’s AI capabilities, please visit www.doubleverify.com .

Sectigo Democratizes Certificate Lifecycle Management as Customers Struggle To Keep up with Big Technological Advances

Retrieved on:

Tuesday, April 16, 2024

Internet, Security, Other Technology, Technology, Software, Online, Organization, Ecosystem, Risk, SME, DV, Comodo Cybersecurity, Hand, Business, Frost, Environment, Automation, PKI, CLM, ACME, Multipoint, SCM

Online identity proliferation, hybrid work, and device sprawl increase the number of certificates organizations need to manage; meanwhile, the lifespan of each certificate grows shorter.

Key Points:

Online identity proliferation, hybrid work, and device sprawl increase the number of certificates organizations need to manage; meanwhile, the lifespan of each certificate grows shorter.
Certificates expiring within 90 days bring up to five times more certificates under management and sub-10-day certificates bring up to 40 times more.
The likely move toward ephemeral certificates that expire in near-real time introduces numbers too big to count.
With SCM Pro, SMEs can automate certificate management without reliance on manual tracking that cannot account for complex validation and installation processes.

DoubleVerify Expands AI-Powered Brand Safety and Suitability Capabilities for TikTok Advertisers

Retrieved on:

Thursday, April 11, 2024

“TikTok is continuously building and refining our brand safety and suitability solutions for advertisers, and evolving to stay ahead of emerging needs," said Chen-Lin Lee, Global Head of Measurement and Data Partnerships at TikTok.

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“TikTok is continuously building and refining our brand safety and suitability solutions for advertisers, and evolving to stay ahead of emerging needs," said Chen-Lin Lee, Global Head of Measurement and Data Partnerships at TikTok.
In 2022, DV expanded its partnership with TikTok to offer advertisers post-campaign brand safety and suitability measurement.
In 2023, DV released support for TikTok Photo Mode content and became an official badged member of the TikTok Marketing Partner Program with a specialization in Brand Safety & Suitability.
Earlier this year, DV expanded its brand safety and
For more information about DoubleVerify and TikTok partnership, please visit www.doubleverify.com.

DoubleVerify Announces 2024 Annual Virtual Meeting of Stockholders to be Held on May 23, 2024

Retrieved on:

Wednesday, April 10, 2024

Data Management, Publishing, Technology, Public Relations, Investor Relations, Audio, Video, Marketing, Advertising, Communications, Professional Services, Artificial Intelligence, Media, Software, Digital Marketing, Data Analytics, Internet, Shareholder, DV

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, announced that its 2024 Annual Meeting of Stockholders will be held on May 23, 2024 at 10 a.m.

Key Points:

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, announced that its 2024 Annual Meeting of Stockholders will be held on May 23, 2024 at 10 a.m.
ET in a virtual only format.
Stockholders of record as of the close of business on March 26, 2024 will be able to attend, vote and ask questions during the meeting through the online platform.
To access the online platform, such stockholders may visit www.virtualshareholdermeeting.com/DV2024 and log in with their control number.

DoubleVerify to Announce First Quarter 2024 Financial Results on May 7, 2024

Retrieved on:

Monday, April 8, 2024

Software, Media, Social Media, Professional Services, Internet, Technology, Artificial Intelligence, Digital Marketing, Publishing, Data Analytics, Marketing, Advertising, Communications, DV

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that it will report first quarter 2024 financial results after the market close on Tuesday, May 7, 2024.

Key Points:

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that it will report first quarter 2024 financial results after the market close on Tuesday, May 7, 2024.
Management will host a conference call and webcast to discuss DV's financial results, recent developments and business outlook at 4:30 p.m.
ET following the release of the financial results.

nubia Flip 5G: The Epitome of Innovation in Foldable Smartphone Technology

Retrieved on:

Tuesday, April 9, 2024

EST, Smartphone, Sunshine 1530, Intelligence, HKT, 3D, Photography, DV, PPI, Creativity, Pet, Multimedia, Weather

SHENZHEN, China, April 9, 2024 /PRNewswire/ -- nubia, a leading global smartphone manufacturer and a pioneer in innovative smartphone technology, proudly announces the launch of its groundbreaking flagship foldable smartphone, the nubia Flip 5G.

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SHENZHEN, China, April 9, 2024 /PRNewswire/ -- nubia, a leading global smartphone manufacturer and a pioneer in innovative smartphone technology, proudly announces the launch of its groundbreaking flagship foldable smartphone, the nubia Flip 5G.
Tailored specifically for the younger generation, the nubia Flip 5G fuses together cutting-edge design and powerful functionality, posed to redefine the smartphone experience.
The nubia Flip 5G represents a quantum leap forward in the evolution of foldable smartphones, embodying the perfect synergy of style, innovation, and intelligence.
nubia is pleased to announce the pricing and availability details for the eagerly awaited nubia Flip 5G in global markets.

DoubleVerify and NBCUniversal Expand Partnership to Launch First-of-its-Kind Program-Level Measurement Solution

Retrieved on:

Tuesday, March 12, 2024

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, and NBCUniversal, today announced an expanded partnership to provide program-level measurement solutions across over the top (OTT) devices, including Connected TV (CTV).

Key Points:

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, and NBCUniversal, today announced an expanded partnership to provide program-level measurement solutions across over the top (OTT) devices, including Connected TV (CTV).
This new development in streaming verification will enable NBCUniversal advertisers to measure brand safety and suitability, and content performance at the program level.
"Today marks a key shift in streaming measurement and authentication,” said Mark Zagorski, CEO of DoubleVerify.
All measurement and insights will be enabled through a data collaboration integration between NBCUniversal and DoubleVerify.

Gutzy Organic® Unveils Modern New Look & Products To Meet Surging Consumer Demand For Prebiotic Gut Health Products

Retrieved on:

Wednesday, April 3, 2024

Consumer, Health, Ayurveda, Metabolism, COVID-19, Meijer, Mental health, Dietary fiber, Market basket, DV, Nutritional science, Immunity, Generation Z, Fruit, Prebiotic (nutrition), Snack, Medicine, Digestion

NEW YORK, April 3, 2024 /PRNewswire-PRWeb/ -- Keep Moving Inc., maker of the fastest-growing brand* of fresh healthy snacks – gutzy organic® - today announces its new modern package design and a new product flavor.

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The fastest-growing gut-healthy snack brand, gutzy organic®, announces its new modern package design targeting Millennials & Gen Z's and a new product flavor.
At gutzy, we have seen a fast increase in sales as people are looking for more natural and holistic ways to improve their health like prebiotics for gut health' says David Istier, Founder and CEO of gutzy organic.
Gut Health is a growing macro trend** as more and more scientific findings are coming out every day linking gut health to overall health and its importance for immunity, digestion, mental health and metabolism.
Prebiotics specifically are gaining momentum in the mainstream across major CPG Categories including Prebiotic Sodas attracting a younger consumer.

Instacart Earns Media Rating Council Accreditation

Retrieved on:

Tuesday, March 19, 2024

Organization, Instacart, Accreditation, News, MRC, Media Rating Council, CPG, DV, Advertising, Love, Integral Ad Science, IAS, Executive director, Metric, IVT

SAN FRANCISCO, March 19, 2024 /PRNewswire/ -- Instacart (Nasdaq: CART), the leading grocery technology company in North America, announced its first advertising accreditation from the Media Rating Council (MRC). As of today, the MRC has granted Instacart accreditation for impression, click, and viewability metrics across the following advertising formats: Sponsored Product, Display, Shoppable Display, and Shoppable Video. Instacart is one of the first grocery tech companies - and one of few retail media networks - to receive MRC accreditation.

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New MRC Accreditation for Instacart Ads Impression, Click, and Viewability Metrics Gives Brands Trusted Metrics for Retail Media
SAN FRANCISCO, March 19, 2024 /PRNewswire/ -- Instacart (Nasdaq: CART), the leading grocery technology company in North America, announced its first advertising accreditation from the Media Rating Council (MRC).
As of today, the MRC has granted Instacart accreditation for impression, click, and viewability metrics across the following advertising formats: Sponsored Product, Display, Shoppable Display, and Shoppable Video.
Instacart is one of the first grocery tech companies - and one of few retail media networks - to receive MRC accreditation.
Instacart's discovery ad products, like Shoppable Display and Shoppable Video ads, bring together rich media, storytelling and inspiration that drive conversion and results on Instacart.