WETV

Ladder Safety Begins at Home

Retrieved on: 
Tuesday, January 30, 2024

One of the latest is a ladder safety video featuring Jennifer Bonner, host of “The Lifestyle List” on WeTV.

Key Points: 
  • One of the latest is a ladder safety video featuring Jennifer Bonner, host of “The Lifestyle List” on WeTV.
  • In the three-minute video, Bonner demonstrates basic ladder safety tips and directs viewers to the many resources ALI has available to aid in safe ladder usage.
  • These resources include ALI’s dedicated ladder safety training site, with a name that’s easy to remember: https://www.laddersafetytraining.org/ .
  • Ladder-users can also visit the Ladder Safety Month website ( https://www.laddersafetymonth.com/Safety-Resources/Flyers ) and ALI’s main website ( https://www.americanladderinstitute.org/ ) for a host of ways to get trained on better ladder safety practices.

Magnite Research Uncovers Ad-Supported Streaming Services Deliver Scale and Impact for Brands in Southeast Asia

Retrieved on: 
Tuesday, November 14, 2023

SINGAPORE, Nov. 14, 2023 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, today unveiled its latest research study Streaming TV’s New Era: Embracing Ad-supported Streaming Across Screens in Southeast Asia.

Key Points: 
  • SINGAPORE, Nov. 14, 2023 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, today unveiled its latest research study Streaming TV’s New Era: Embracing Ad-supported Streaming Across Screens in Southeast Asia.
  • The research, which spans markets including Singapore, Indonesia, Philippines, Thailand and Vietnam, finds that ad-supported streaming services deliver scale and impact for brands and that 71% of TV viewers in Southeast Asia watch ad-supported streaming, closing the gap with traditional TV viewers.
  • “Ad-supported streaming in Southeast Asia is flourishing and enabling advertisers to reach new audiences across screens, providing them with more opportunities to captivate their valuable attention,” said Gavin Buxton, Managing Director of Asia at Magnite.
  • The respondents are people ages 18-74 (age 20-74 in Thailand) who watch 7+ hours of TV a week, including streaming.

The Future of Thai Content Shines Brightly with Thai Soft Power Enabling it to Travel the World

Retrieved on: 
Friday, October 13, 2023

There was much optimism on the future of video and content, with many speakers agreeing that it was indeed Thailand's time on the world stage.

Key Points: 
  • There was much optimism on the future of video and content, with many speakers agreeing that it was indeed Thailand's time on the world stage.
  • "People are now recognizing that Thai can be a Korean option, or even a better version," said Win.
  • For Birathon Kasemsri Na Ayudhaya, Chief Content Strategy, Investment & Partnership Officer, CP Group and True Corporation, soft power was about building brand love for Thailand.
  • "Soft power is created by emotional value and emotional connection and video is the intersection of every form of emotional communication," he added.

Indonesia Remains a Market to Watch as Local Players Focus On Growth, Localisation And Expansion Beyond Its Shores

Retrieved on: 
Monday, September 4, 2023

Lesley Simpson, Country Head, WeTV and iflix Indonesia, also concurred that growth in OTT is here and can be achieved through strategic partnerships.

Key Points: 
  • Lesley Simpson, Country Head, WeTV and iflix Indonesia, also concurred that growth in OTT is here and can be achieved through strategic partnerships.
  • With Indonesia representing Southeast Asia's largest video content market, the battle for content remains fierce.
  • Ruben Hattari, Director, Public Policy Southeast Asia, Netflix, said that the industry needed to work on broadening its skills base.
  • Indonesia in View shifted focus to the monetization of premium video in the afternoon.

Three-Body and Other Excellent Programs Are Unveiled at FILMART, and Tencent Video Promotes International Communication of Chinese Culture

Retrieved on: 
Friday, March 17, 2023

Tencent Video participated in the exhibition with excellent film and television programs.

Key Points: 
  • Tencent Video participated in the exhibition with excellent film and television programs.
  • On March 14 afternoon, Tencent Video held a special event to promote its content.
  • Meanwhile, Tencent Video also showed premium content in various genres, including animation, variety show, documentary, children's programs, etc.
  • As a result, it has become a force to be reckoned with in promoting Chinese culture in the international arena.

WebNovel Announces Launch of IP Development for Excellent Works

Retrieved on: 
Monday, March 13, 2023

Hong Kong, China--(Newsfile Corp. - March 12, 2023) - On March 10, WebNovel, one of the world's largest online literature platforms, announced the launch of IP development for outstanding works.

Key Points: 
  • Hong Kong, China--(Newsfile Corp. - March 12, 2023) - On March 10, WebNovel, one of the world's largest online literature platforms, announced the launch of IP development for outstanding works.
  • IP development is the core initiative of WebNovel's latest "Webnovel 2023 Author Professionalization Initiative", which aims to adapt more outstanding works into different forms, such as audio drama podcasts, comics, animations, films, and television series.
  • In addition, many excellent works, such as "The Dragon King's Heart", have been adapted into comics and published on the Tencent Animation platform.
  • Increasing evidence shows that the pay-to-read model created by WebNovel is changing the lives of global creators by enabling them to earn revenue through their works.

Magnite Reports Growth in Asia, Driven by Increasing OTT Viewership and Strong Omnichannel Demand

Retrieved on: 
Wednesday, October 26, 2022

The positive results come as Magnites technical capabilities and integrations with premium publishers have been met with strong omnichannel demand, coupled with increasing OTT viewership across all screens, including mobile and CTV, throughout the region.

Key Points: 
  • The positive results come as Magnites technical capabilities and integrations with premium publishers have been met with strong omnichannel demand, coupled with increasing OTT viewership across all screens, including mobile and CTV, throughout the region.
  • Magnite currently works with a wide range of publisher clients in the region, including Viu, WeTV, iQIYI, Vidio and iWantTFC.
  • According to Magnite research , 86% of streaming viewers say they dont mind watching ads - provided that the ad loads are kept light.
  • Magnite enables advertisers to find these audiences across OTT and has seen meaningful growth in the number of advertisers investing in OTT as viewership has shifted to streaming.

Indonesia Market Poised for Big Growth in Streaming

Retrieved on: 
Tuesday, October 11, 2022

Highlights of the Indonesia in View Report, to be published by AVIA, were given by Bettina Cavenagh, President Director, Clarity Research Indonesia, outlining the state of Indonesia's video markets in the post-pandemic economy.

Key Points: 
  • Highlights of the Indonesia in View Report, to be published by AVIA, were given by Bettina Cavenagh, President Director, Clarity Research Indonesia, outlining the state of Indonesia's video markets in the post-pandemic economy.
  • Pay television had plateaued and while DTH services were the biggest victims of increased broadband penetration, cable numbers were increasing meaning the overall pay TV market remained significant, even if ARPU's were under pressure.
  • But all eyes were now on the premium OTT market.
  • While sports rights were expensive and not owned in perpetuity, they played a crucial role in a growth strategy.

National Geographic Documentary Films Debuts Trailer for THE FLAGMAKERS From Co-Directors Academy Award-Winner Cynthia Wade and AFI Docs Award Winner Sharon Liese

Retrieved on: 
Saturday, September 17, 2022

The flagmakers locals, immigrants and refugees stitch stars and stripes as they wrestle with identity and belonging.

Key Points: 
  • The flagmakers locals, immigrants and refugees stitch stars and stripes as they wrestle with identity and belonging.
  • National Geographic Documentary Films recently released Sundance Film Festival award-winners Fire of Love and The Territory.
  • Previously the banner released the Academy Award, BAFTA and seven-time Emmy Award-winning film Free Solo and the Academy Award-nominated film The Cave.
  • National Geographic Documentary Films is a division of National Geographic Partners, a joint venture between Disney and the National Geographic Society.

AVIA Releases OTT Study in Singapore at its First OTT Upfront Showcase Presenting Premium Content at its Best

Retrieved on: 
Monday, September 12, 2022

The research shows that Premium OTT streaming services (OTT) are clearly differentiated from videos viewed on social media or video sharing sites.

Key Points: 
  • The research shows that Premium OTT streaming services (OTT) are clearly differentiated from videos viewed on social media or video sharing sites.
  • OTT was highly valued by consumers in Singapore for having the highest quality content.
  • 58% of respondents indicated that they felt premium OTT services had high quality content, compared to only 36% for social media and video sharing services.
  • Dinesh Ratnam, Country Manager, Singapore, Malaysia and Brunei, iQIYI International, commented, "AVIA's research further cements the rise of OTT and the appreciation for the premium content on OTT platforms.