JKR

Firehouse Subs Engages New Ecosystem of Agencies to Help Fuel Brand Growth with Orchard as Lead Creative Agency

Retrieved on: 
Tuesday, April 23, 2024
Marketing, Advertising, Retail, Communications, Restaurant, Bar, Food, Beverage, Public Relations, Investor Relations, CMO, JKR, Degree, ICR, Omnicom Group, Firehouse Subs, PHD, Fire station, Growth, Restaurant Brands International, Orchard, RBI

Following a competitive agency review, Firehouse Subs®, the firefighter-founded specialty sandwich brand with a passion for hearty, flavorful food and heartfelt service, has named Orchard its lead creative agency.

Key Points: 
  • Following a competitive agency review, Firehouse Subs®, the firefighter-founded specialty sandwich brand with a passion for hearty, flavorful food and heartfelt service, has named Orchard its lead creative agency.
  • This marks the first time Firehouse Subs has expanded beyond a single-agency approach since its founding in 1994 – a strategic decision that ushers in a new growth era for the brand.
  • With more than 1,200 mostly-franchised locations across 46 states, including Canada and Puerto Rico, Firehouse Subs actively engaged franchisee board of director members in the creative agency selection process.
  • JKR will act as design partner and help Firehouse Subs tell its visual story in a more compelling way, leaning into what makes the brand unique.

Hampton by Hilton Looks to the Future with Innovative North American Prototype and a Refreshed Visual Identity

Retrieved on: 
Wednesday, March 20, 2024
Lodging, Commercial Building & Real Estate, Destinations, Construction & Property, Travel, Other Communications, Interior Design, Marketing, Communications, Social Media, Other Travel, JKR, Growth, Beauty, Comfort, Research, FF&E, Suite, City, System, Hampton by Hilton, Multimedia, Visual language, Hotel

Hampton, the industry’s dominant upper-midscale hotel brand, is consistently recognized for its category-leading financial performance, best-in-class stay experience, and strong guest loyalty.

Key Points: 
  • Hampton, the industry’s dominant upper-midscale hotel brand, is consistently recognized for its category-leading financial performance, best-in-class stay experience, and strong guest loyalty.
  • “As we unveil our new North American prototype and refreshed visual identity, we embark on an exciting new chapter for Hampton.
  • The cost-efficient and design-forward North American prototypes are available for both Hampton Inn and Hampton Inn & Suites.
  • With the backing of the 100% Hampton Guarantee, guests can trust that Hampton will always make it right, every time.

Impossible Foods Introduces Meatier Brand Identity, Transitions to Bold New Packaging Across its Award-Winning Portfolio of Meat From Plants

Retrieved on: 
Thursday, March 14, 2024
Packaging, Marketing, Advertising, Supermarket, Communications, Specialty, Manufacturing, Food, Beverage, Retail, Impossible Foods, JKR, Meat, Science, Partnership, Plant, Diet, Heart, Creative, Multimedia, Animal, Impossible

View the full release here: https://www.businesswire.com/news/home/20240314703289/en/

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20240314703289/en/
    With its meatier, more approachable brand identity, Impossible is challenging preconceived notions of what defines “meat” and encouraging meat lovers to do the same.
  • Impossible has already proven successful in getting meat eaters to try its products, with 90% of its consumers having identified as eating meat.
  • Now, Impossible is more audaciously challenging preconceived notions of what defines “meat,” and encouraging meat lovers to do the same.
  • The highly-anticipated Impossible™ Beef Hot Dog will be the first new Impossible product to feature the red packaging.

National CineMedia, U.S. Representative for Cannes Lions International Festival of Creativity, Launches the 2024 Young Lions Competition

Retrieved on: 
Monday, January 8, 2024
Entertainment, Film & Motion Pictures, Events, Concerts, Consumer, Transportation, Destinations, Travel, Digital Marketing, Marketing, Advertising, Generation Z, Communications, Millennials, National CineMedia, Digital, Partnership, PR, Delta Air Lines, Represent, MullenLowe U.S., Monotyping, Print, NCM, Amazon, Delta, Young Lions, Publicis, TEAM, Creativity, Calendar, Film, Lifting, Growth, JKR, AMC, Film industry

The U.S. Representative of the Cannes Lions International Festival of Creativity and largest cinema advertising platform, National CineMedia (NCM), announces the launch of the 2024 U.S. Young Lions competition.

Key Points: 
  • The U.S. Representative of the Cannes Lions International Festival of Creativity and largest cinema advertising platform, National CineMedia (NCM), announces the launch of the 2024 U.S. Young Lions competition.
  • The 2024 Young Lions competition opens the door to up-and-coming creatives, with an intense focus on smart, strategic, original ideas across disciplines.
  • “In 2024 we are doubling down on our growth strategy for the Young Lions competition,” shares Amy Tunick, Chief Marketing Officer at NCM.
  • For more information about the Cannes Lions Young Lions Competition, visit: https://www.ncm.com/cannes-lions

“Be Distinctive. Everywhere.” Presented by Ipsos & JKR

Retrieved on: 
Wednesday, June 14, 2023
Media, Other Retail, Search Engine Optimization, Search Engine Marketing, Other Communications, Digital Marketing, Publishing, Retail, Public Relations, Investor Relations, Marketing, Advertising, Content Marketing, Communications, Silver, IRL, Research, Human, Multimedia, JKR, Gold, Geography, Tourism, Audit, Cryptocurrency, Video game, Bronze, Ipsos

The multinational market research and consulting firm Ipsos and global branding agency Jones Knowles Ritchie (JKR) have launched a new report titled, “Be Distinctive.

Key Points: 
  • The multinational market research and consulting firm Ipsos and global branding agency Jones Knowles Ritchie (JKR) have launched a new report titled, “Be Distinctive.
  • “The first job of branding is to make sure your brand is recognised as uniquely and unmistakably you.
  • Ipsos conducted research with over 26,000 respondents across 25 countries, testing their perceptions of 5,046 assets from 523 brands in 33 different categories.
  • Everywhere.” report from Ipsos and JKR is now live: https://bedistinctive.jkrglobal.com/ .

Pennington Introduces New Brand Identity

Retrieved on: 
Monday, April 24, 2023
Construction & Property, Millennials, Other Retail, Sustainability, Environment, Consumer, Landscape, Retail, Partnership, Senior, Life, Seed, Friends, Fertilizer, Garden, Small hydrophilic plant seed proteins, Flower, Vegetable, JKR, Marketing, Central Gardens, Memphis, Creativity, Plant, Dream, Family, Tissue paper

Pennington, one of the largest brands in the lawn and garden industry and a leading brand in the Central Garden & Pet Company portfolio (NASDAQ: CENT) (NASDAQ: CENTA), is introducing a new brand identity.

Key Points: 
  • Pennington, one of the largest brands in the lawn and garden industry and a leading brand in the Central Garden & Pet Company portfolio (NASDAQ: CENT) (NASDAQ: CENTA), is introducing a new brand identity.
  • Designed to inspire creativity and community amongst a wide range of gardeners, the identity reflects how consumers today approach and care for their outdoor spaces.
  • Today, that dream looks a little different than when we started,” said Dan Hoeller, Senior Vice President of Marketing at Pennington.
  • The new Pennington brand identity can be seen across select lawn and garden offerings and is currently featured on https://www.pennington.com/garden/ , which highlights sustainable and creative tips and products.

SCIB Awarded RM20.65 million Project to Rebuild School

Retrieved on: 
Thursday, March 2, 2023
SCIB, Engineering, EPCC, School, RM1, JKR, IBS, Hospital, Link, BHD, Construction, Tutoring

KUCHING, MALAYSIA, Mar 2, 2023 - (ACN Newswire) - Civil engineering specialist Sarawak Consolidated Industries Berhad (SCIB) today announced that the Group's wholly-owned subsidiary, SCIB Industrialised Building System Sdn.

Key Points: 
  • KUCHING, MALAYSIA, Mar 2, 2023 - (ACN Newswire) - Civil engineering specialist Sarawak Consolidated Industries Berhad (SCIB) today announced that the Group's wholly-owned subsidiary, SCIB Industrialised Building System Sdn.
  • The contract has a duration of 24 months and comes under the third phase of the Sarawak government's RM1 billion allocation for dilapidated schools.
  • Rosland bin Othman, Group MD and CEO of SCIB (Link) Group Managing Director of SCIB, Encik Rosland bin Othman said, "This project from JKR is part of the nationwide programme to rebuild or renovate dilapidated schools, especially in rural areas where children already face challenges from lack of infrastructure.
  • We also note with interest the RM920 million set aside for dilapidated schools in both states."

ADCOLOR Unveils Additional Speakers and Programming for ADCOLOR 2022 Conference

Retrieved on: 
Thursday, November 10, 2022
Dark, Avalon, RISE, Conference, Nas, MSL, Work, Team, Avalon Hollywood, Color, Culture, GLAAD, JKR, Amazon, Seed, Lionsgate, Organization, The Martin Agency, Richemont, Yahoo!, Multimedia, The Advertising Club of New York, Creative, AMC, Plug, Meta, Advertising, EVP, American Advertising Federation, View, Grammy Awards, DE, Status quo, The Interpublic Group of Companies, Mass appeal, Sony Music, BACK, Creativity, Glasper, The Culture, Walking Dead, Google, Still Rising, CEO, VP, Industry, Microsoft, Boston, Video game, Management, Nightclub, Music, Public relations, Ampersand, Instagram

NEW YORK, Nov. 10, 2022 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting professionals of color and diversity in the creative industries, today unveiled additional details for its ADCOLOR 2022 Conference. With sessions spanning November 17th – 19th, the 3-day conference will include a wide range of speakers, topics and events embodying this year's "Still Rising" theme.

Key Points: 
  • Robert Glasper to Headline ADCOLOR After Dark, Presented by Amazon
    NEW YORK, Nov.10, 2022 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting professionals of color and diversity in the creative industries, today unveiled additional details for its ADCOLOR 2022 Conference.
  • This year's event, presented by Amazon, will feature Grammy Award-winning producer and musician and 2022 ADCOLOR in Music honoree Robert Glasper.Doors open at 8pm PT, with the event exclusively available to ADCOLOR 2022 Conference attendees.
  • For additional details on the ADCOLOR 2022 Conference agenda, please visit the ADCOLOR site .
  • Those interested in rewatching the ADCOLOR 2022 Conference on demand following the live event can do so by purchasing an Unlimited Virtual ticket .

ADCOLOR Announces Hosts for ADCOLOR 2022 Conference

Retrieved on: 
Thursday, October 27, 2022
MSL, The Gold Houses, NBC, JKR, BACK, Organization, Investment, Facebook, Sony Music, Audible, Google, National Association of Hispanic Journalists, American Advertising Federation, Leadership, The Advertising Club of New York, CEO, Mariana Atencio, Conference, Multimedia, National Association, World, United Nations, Creativity, RISE, Twitter, Color, Columbia University, YouTube, 2009 Davis Cup, Columbia University Partnership for International Development, Meta, TED (conference), Celebrity board director, Omnicom Group, The Interpublic Group of Companies, Peabody Award, MSNBC, NEW, Microsoft, LinkedIn, Richemont, Honey, World Health Organization, JW Marriott Hotels, Bogdan Golik, First Nations in Ontario, Advertising, Video game, Management, Nightclub, Public relations, Instagram, Titan

NEW YORK, Oct. 27, 2022 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting professionals of color and diversity in the creative industries, today announced Bing Chen, CEO & founder of AU Holdings & Gold House, and Mariana Atencio, award-winning journalist, author and entrepreneur, will co-host the ADCOLOR 2022 Conference. The ADCOLOR Conference is the premier diversity gathering for professionals at all levels, bringing together luminaries and esteemed leaders in the creative industries for thought leadership, networking and engagement opportunities.

Key Points: 
  • "ADCOLOR has been an essential forum for Gold House and had an integral influence on me," said Chen.
  • The ADCOLOR Conference is part of ADCOLOR 2022, taking place in Los Angeles, California from November 17 20, 2022 at the JW Marriott LA Live.
  • Those interested in rewatching the ADCOLOR 2022 Conference on demand following the live event can do so by purchasing an Unlimited Virtual ticket .
  • For additional updates and information on ADCOLOR 2022, please follow ADCOLOR on Instagram , Twitter , Facebook and LinkedIn .

Cityneon Holdings and  Warner Bros. Themed Entertainment Partner To Bring Unique Immersive Themed Art Experiences inspired by DC and the Wizarding World

Retrieved on: 
Monday, December 20, 2021
Universe, DC Universe, Gold, DC, Friends, Universal, Culture, Portkey Games, UNIVERSE, Child, Studio Tour, IP, London King's Cross railway station, Machu Picchu, JKR, Executive, Tokyo, Element, Singapore Exchange, Jurassic World, The Wizarding World of Harry Potter, DC Comics, S21, Exhibition, Pharaoh, Partnership, Wizarding World, Superhero, Harry Potter and the Cursed Child, WBTE, Magic, US, Warner Bros. Entertainment Inc. v. RDR Books, City, TM, Century, Lionsgate, The Walt Disney Company, Investment, CITIC Group, Television, Warner Bros., Hunger, Sound, Life, Mortal Kombat vs. DC Universe, Name, Ramesses II, Warner Bros. Global Brands and Franchises, Motherboard, Holding, WarnerMedia, Technology, Entertainment, Amusement park, Music, Group, Warner Bros. Themed Entertainment, DC, WARNER BROS. THEMED ENTERTAINMENT, DC

Cityneon Holdings and Warner Bros. Themed Entertainment Partner To Bring Unique Immersive Themed Art Experiences inspired by DC and the Wizarding World

Key Points: 
  • Cityneon Holdings and Warner Bros. Themed Entertainment Partner To Bring Unique Immersive Themed Art Experiences inspired by DC and the Wizarding World
    Cityneon Holdings and Warner Bros. Themed Entertainment Partner To Bring Unique Immersive Themed Art Experiences inspired by DC and the Wizarding World
    Themed art experiences expected to open in 2023 will showcase the fan-favorite franchises in ways never seen, heard, or felt before
    SINGAPORE - Media OutReach - 16 December 2021 - Cityneon Holdings is thrilled to announce an exciting partnership with Warner Bros. Themed Entertainment to produce two brand-new, unique global touring themed art experiences inspired by DC and the Wizarding World, slated to launch in 2023.
  • With Cityneon's strong track record of delivering large-scale and innovative experiences globally, I am confident that the DC and Wizarding World experiences will be truly unique and immersive experiences that fans of all ages will enjoy."
  • "We are thrilled to be partnering with Cityneon on these two new cutting-edge immersive themed art experiences," said Peter van Roden, SVP Warner Bros. Themed Entertainment.
  • WIZARDING WORLD and all related trademarks, characters, names, and indicia are (c) & (TM) Warner Bros. Entertainment Inc. Publishing Rights (c) JKR.