CMO

Leading Brands Unveil Exclusive Offers for Verified Military Members During National Military Appreciation Month

Retrieved on: 
Tuesday, April 30, 2024
Technology, Marketing, Advertising, Communications, Specialty, Defense, Military, Fashion, Cosmetics, Home Goods, Retail, Vacation, Other Travel, Electronic Commerce, Travel, Digital Marketing, Veterans, Content Marketing, Software, Online Retail, Internet, Data Management, Other Retail, Tiny Love, Firefighter, Maytag, Clinique, Sale, CMO, L.L.Bean, Spouse, Safety, Woman, Skin, GAF, Codecademy, Commerce, Australian Defence Force, WWII, Research, Life, University, First responder, Military personnel, UGG, Dorel Industries, Whirlpool, Alterra Mountain Company, Canadian Armed Forces, Aveda, Holland America Line, Purple, EdX, United States Armed Forces, Epic, Evenflo, KitchenAid, Fireworks

SheerID, the global leader in identity verification for commerce, is partnering with 31 distinguished brands in 9 categories offering exclusive discounts to honor the millions of active military service members and veterans during National Military Appreciation Month this May.

Key Points: 
  • SheerID, the global leader in identity verification for commerce, is partnering with 31 distinguished brands in 9 categories offering exclusive discounts to honor the millions of active military service members and veterans during National Military Appreciation Month this May.
  • “At SheerID, we take immense pride in empowering brands to recognize and honor the invaluable contributions of military members and their families,” stated Sai Koppala, CMO of SheerID.
  • CheapCaribbean Vacations : Members of the military can join our Waves4Warriors Club and get $150 off their next beach vacation!
  • VIVAIA : As a thank you for their work and service, military members can enjoy an exclusive 20% off discount for the month of May.

WISHEW And The New Era Of Social Networks: A Revolution Is Underway

Retrieved on: 
Wednesday, May 1, 2024
Start-Up, Technology, Professional Services, Communications, Social Media, Search Engine Marketing, Apps, Applications, Blogging, Software, Networks, Content Marketing, CMO, JustGiving, Social media, GoFundMe, Hope, Projection, Android, Networking hardware, Travel, Grammatical mood, Dream, Death, App, MPV, Google Play, IPhone, Sympathy, Mental health, Hobby, CGO, Multimedia, Anxiety, Kickstarter, App Store (iOS/iPadOS), Video game

Wishew is ushering in a new era in social networking, dedicated to fulfilling dreams, supporting aspirations, and making incredible new friendships.

Key Points: 
  • Wishew is ushering in a new era in social networking, dedicated to fulfilling dreams, supporting aspirations, and making incredible new friendships.
  • By creating the first community for personal fulfillment and establishing the leading network for lifestyle enthusiasts, Wishew makes reciprocity among dreamers the coolest thing ever.
  • This is the revolution led by Wishew, and given the over 50,000 pre-registrations in less than two weeks, it seems this was exactly what the world was waiting for.
  • A platform that reinvents social networking, pushing it towards an era of unprecedented innovation and inclusivity.

Haven Tower Group's Haven Mark Partners Wins Gold Award for Brand Activation and Excellence in Merit Marketing and Communications Awards

Retrieved on: 
Tuesday, April 30, 2024
Merit, CMO, Social media, Marketing, PR, Consultant, Growth, RIA, Gold Award, Digital, Partner (business rank), Broker-dealer, Silver Award, LOS, Gold, CRM, Partner

LOS ANGELES, April 30, 2024 /PRNewswire/ -- Haven Tower Group LLC ("Haven Tower")—a multiple award-winning and full-service strategic communications agency focused on wealth management clients—today announced that Haven Mark Partners ("Haven Mark"), the firm's project-based, brand strategy and digital marketing solutions platform, has been recognized by the Merit Awards, taking home a Gold Award in the Brand Activation and Excellence Category for 2024.

Key Points: 
  • A widely recognized leader in delivering integrated public relations, marketing and brand strategy services exclusive to the wealth management industry, Haven Tower's recognition in this year's Merit Marketing and Communications Awards closely follows the firm winning the Silver Award in the PR & Communications Agency Category last year.
  • The Haven Mark platform is led by Katherine Paulson, who serves as its Managing Partner.
  • Paulson, who is also Partner & Head of Digital Marketing Strategies at Haven Tower, added, "I am humbled by this award and so proud of our team.
  • The Annual Merit Award is judged by industry executives, members of the media and consultants.

DigiCert Expands Executive Leadership Team with Appointment of Atri Chatterjee as Chief Marketing Officer

Retrieved on: 
Thursday, April 11, 2024
Verisign, CMO, Internet, AI, Chatterjee, CipherTrust, Thoma Bravo, Software as a service, Automation, Acquisition, Act-On, DigiCert, Symantec, Organization, ForgeRock, Ping Identity, Sales

Lehi, Utah, April 11, 2024 (GLOBE NEWSWIRE) -- DigiCert , a leading global provider of digital trust, today announced the appointment of Atri Chatterjee as Chief Marketing Officer (CMO).

Key Points: 
  • Lehi, Utah, April 11, 2024 (GLOBE NEWSWIRE) -- DigiCert , a leading global provider of digital trust, today announced the appointment of Atri Chatterjee as Chief Marketing Officer (CMO).
  • Chatterjee joins DigiCert from ForgeRock, where he spent five years serving as CMO until the $2.3B acquisition by Thoma Bravo and subsequent merger with Ping Identity.
  • Before ForgeRock, Chatterjee held CMO roles with global cloud security leader, Zscaler, as well as SaaS marketing automation and revenue optimization provider, Act-On Software.
  • We are excited to expand our executive leadership team with Atri and look forward to seeing his contributions to DigiCert's success."

Cradlepoint Survey Reveals Enterprises are More Confident Utilizing 5G to Expand into New Business Opportunities

Retrieved on: 
Thursday, April 11, 2024
Organization, CMO, Investment, Risk, Internet of things, AI, Prevalence, Secure access service edge, Partnership, LTE, Cradlepoint, Industrial

Despite the proven benefits of 5G and government incentives, the survey revealed that many firms still face barriers to 5G adoption.

Key Points: 
  • Despite the proven benefits of 5G and government incentives, the survey revealed that many firms still face barriers to 5G adoption.
  • In fact, 49% of businesses said they have been subject to a network security attack in the last 12 months.
  • U.S. businesses are on the right path, with 84.2% of those surveyed revealing they use IoT devices across their business.
  • “Controllable, scalable and secure networks for critical business functions come with strategic 5G adoption.”

Meltwater unveils their digital-first brand campaign, Guesswork Doesn’t Work, to demonstrate the importance of data-driven decisions

Retrieved on: 
Wednesday, April 10, 2024
Insight, ROI, CMO, Social media, AI, Marketing, PR, Partnership, Guess, Noise, Meltwater, Communication, SAN

The campaign underscores the importance of data-backed strategies for teams to connect with their target audiences, understand the holistic impact of their work and ultimately drive ROI.

Key Points: 
  • The campaign underscores the importance of data-backed strategies for teams to connect with their target audiences, understand the holistic impact of their work and ultimately drive ROI.
  • Only 48% of business decisions are made based on quantitative data analysis as compared to other factors such as experience, “gut feeling,” or opinions.
  • By partnering with a media and social intelligence solution like Meltwater, companies don't have to leave their strategies up to guesswork.
  • That is where Meltwater comes in – turning data into insights, and making them accessible across teams, levels, and geographies,” said Jenny Force, VP of Marketing at Meltwater.

AdrenoMed Receives FDA Fast Track Designation for Enibarcimab for Treatment of Septic Shock

Retrieved on: 
Wednesday, April 10, 2024
Septic, Infection, Mortality, FDA, Public, CMO, Fast Track, Organ dysfunction, Priority review, Food, Adrenomedullin, Septic shock, Communication, Collection, DPP3, Intensive care medicine, Accelerated approval (FDA), Patient, Death, Biomarker, RCI, Medicine, Sepsis, Pharmaceutical industry

AdrenoMed is now preparing a confirmatory Phase IIb/III clinical trial to confirm the reduced septic shock mortality under enibarcimab treatment employing a precision medicine approach.

Key Points: 
  • AdrenoMed is now preparing a confirmatory Phase IIb/III clinical trial to confirm the reduced septic shock mortality under enibarcimab treatment employing a precision medicine approach.
  • AdrenoMed’s CEO Dr. Richard Jones commented: “We are very pleased that enibarcimab has received Fast Track designation from the FDA, recognizing its potential as an innovative biomarker-guided treatment against septic shock to fill the unmet medical need in this very serious condition with a high death toll.
  • With a mortality rate of 20-30% for sepsis1 and 30%-50% for septic shock in developed countries,2 sepsis represents an enormous public health burden and is responsible for almost 20% of all deaths worldwide.
  • Dr. Stephan Witte, CMO of AdrenoMed, said: “We are very confident that the use of enibarcimab in combination with two biomarkers, Adrenomedullin (bio-ADM) and circulating dipeptidyl peptidase 3 (cDPP3), holds the promise to become the first effective targeted treatment against septic shock.

FGPG Hires Former Hogarth & Ogilvy Global CEO Jonathan Adler as Chief Marketing Officer

Retrieved on: 
Thursday, April 25, 2024
Marketing, Advertising, Communications, Public Relations, Investor Relations, Cars.com, Saatchi & Saatchi, EBay, CMO, New York Comic Con, H&O, P&G, Porsche, Visa, Hogarth, Software, SABMiller, Dell EMC, VentureBeat, Ideation, Growth, Dell, History, WPP, Engineering, Samsung, Fujitsu, Lotus, FAB, Netflix, Petersen Automotive Museum, Gamescom, Coca-Cola, NetApp, BP, Clio Awards, Chime Communications, VCCP, Huawei

FGPG , a full-service, live, virtual, and hybrid brand experience agency and sister company to Show Ready , announced today the appointment of Jonathan Adler as Chief Marketing Officer (CMO).

Key Points: 
  • FGPG , a full-service, live, virtual, and hybrid brand experience agency and sister company to Show Ready , announced today the appointment of Jonathan Adler as Chief Marketing Officer (CMO).
  • “Collaborating hands-on with FGPG as a former client is one of many drivers for joining the team.
  • As Global CEO at Hogarth & Ogilvy (H&O), Adler oversaw a 1,200-person team across 48 offices, achieving over $200 million of revenue from clients such as Coca-Cola, Philips, and BP.
  • FGPG proudly delivers expertise across all disciplines,” said Frédérique Georges, Founder and CEO at FGPG.

New Research from Material and NewtonX Reveals Shifts in Digital Ad Spending and Social Media Strategies

Retrieved on: 
Thursday, April 25, 2024
Technology, Social Media, Entertainment, Online, Search Engine Marketing, Consulting, Professional Services, Artificial Intelligence, Marketing, Software, Digital Marketing, Advertising, Communications, Internet, Digital, CMO, Social media, CPC, Newton-X, Research report, Learning, AI, Sales

A new research report conducted by Material and NewtonX reveals data and insights into the future of advertising, spotlighting trends in targeting, technology, social media and the impact of AI on marketing.

Key Points: 
  • A new research report conducted by Material and NewtonX reveals data and insights into the future of advertising, spotlighting trends in targeting, technology, social media and the impact of AI on marketing.
  • With its potential to revolutionize business operations and optimize campaigns, no topic commands more interest among modern advertising professionals than AI.
  • Digital advertising is expected to constitute around two thirds of total ad spend among advertisers.
  • Social media is the most desired allocation of spend for brand-focused advertising, with search engine marketing and social media tied with the lead for performance advertising.

LocatorX Names Jody Spencer as New Chief Marketing Officer

Retrieved on: 
Wednesday, April 24, 2024
Technology, Other Retail, Finance, Transport, Professional Services, Software, Data Management, Logistics, Supply Chain Management, Retail, RR Donnelley, Banta Corporation, Salesforce, Supply, Fraction, CMO, SMB, Martech, GTM, Hot Seat (game show), ERP, Hot seat, Software as a service, History, Intelligence, Digital fingerprint, Club, B2B, Fintech, Accusoft, Acquisition, Supply chain, WMS, Marketing, CRM, Revenue, Defense, Fortune 1000

LocatorX appoints Jody Spencer as its new Chief Marketing Officer (CMO) to accelerate the company’s growth and drive new market expansion.

Key Points: 
  • LocatorX appoints Jody Spencer as its new Chief Marketing Officer (CMO) to accelerate the company’s growth and drive new market expansion.
  • Reporting to CEO Chester Kennedy, Spencer will be responsible for the company’s rebrand, marketing strategy, and reimagining the customer and partner experience.
  • Prior to Snowbound, Spencer held marketing leadership roles at Banta Integrated Media, a division of Banta Corporation, acquired by RR Donnelley.
  • Spencer is also the co-creator, co-host, and producer of In The Hot Seat on the PPN Network.