Young Global Leaders

bubly™ sparkling water Debuts Its First-Ever Mocktail, bellini bliss™, Showing Fans the bubly Side of Working from Home with Once-In-a-Lifetime "WFHawaii" Experience

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Thursday, June 30, 2022
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PURCHASE, N.Y., June 30, 2022 /PRNewswire/ -- Today, bubly™ sparkling water announces its first-ever limited-edition mocktail—bellini bliss bubly™. Featuring the delicious tropical flavors of peach, pineapple and mango, bellini bliss transports your taste buds to paradise, with no artificial flavors, sweeteners or calories. To commemorate the launch of bellini bliss, bubly is showing fans the bubly side of working from home this National Work From Home Day  – that they can work from anywhere – even in one of the most blissful locations on Earth: Hawaii!

Key Points: 
  • Introducing "WFHawaii" (Work From Hawaii), a bubly side pop-up office experience in which four lucky bubly fans will win a 10-day trip to Hyatt Regency Maui Resort & Spa.
  • And bellini bliss helps people do just that especially with our one-of-a-kind WFHawaii experience which will give our fans a little taste of bliss this summer."
  • From Wednesday, June 30 (National Work From Home Day) through Friday, July 8, fans can head to TikTok to share their less-than-ideal work-from-home challenges with bubly.
  • bellini bliss bubly will be available this summer in stores nationwide, plus on e-commerce in exclusive variety packs.

PEPSI® Gives Cubs Fans the Chance to Catch a Game with Legend Ryne Sandberg at Wrigley Field for Ultimate Gameday Experience

Retrieved on: 
Wednesday, June 29, 2022
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CHICAGO, June 29, 2022 /PRNewswire/ -- Baseball and summertime in Chicago go together like the winning combination of Pepsi and Wild Cherry. So this summer Pepsi is celebrating the most dedicated Chicago Cubs fans by putting a cherry on top of their gameday experience with an opportunity to watch a game from a suite at Wrigley Field with Cubs legend Ryne Sandberg, win a pair of gameday tickets to watch the Cubs take on the New York Mets July 16 or July 17, and party at a pop-up event at Gallagher Way.

Key Points: 
  • Starting today through July 10, tell us what would put a cherry on top of your Wrigley Field experience on Twitter using hashtag #PepsiCherryOnTopSweepstakes and tagging @Pepsi.
  • "Spending time with diehard Cubs fans is one of my favorite things about being part of the Cubs family," said Ryne Sandberg.
  • "We're proud to give Cubs fans another unique way to experience the game this season."
  • Follow @Pepsi on TikTok, Twitter, Facebook and Instagram to stay up to date on the latest with Pepsi.

Pepsi® Joins EstrellaTV’s ‘La Academia’ as Official Beverage Sponsor

Retrieved on: 
Tuesday, June 21, 2022
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Pepsi will be joining the series La Academia on EstrellaTV as the official U.S. beverage sponsor of the legendary Latin music competition series.

Key Points: 
  • Pepsi will be joining the series La Academia on EstrellaTV as the official U.S. beverage sponsor of the legendary Latin music competition series.
  • View the full release here: https://www.businesswire.com/news/home/20220621005913/en/
    Contestants perform a tribute to Juan Gabriel in the June 19 episode of "La Academia" on EstrellaTV.
  • "La Academia" is a co-production of TV Azteca and Estrella Media.
  • We are honored that Pepsi is using La Academia as a vehicle to market and speak to the Hispanic consumer, said Steve Mandala, Chief Revenue and Local Media Officer, Estrella Media.

MTN DEW® LAUNCHES NEW "SKATEBOARDING IS UNSTOPPABLE" CAMPAIGN, UNLOCKING OFF-LIMITS SPOTS FOR SKATEBOARDERS NATIONWIDE

Retrieved on: 
Tuesday, June 21, 2022
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PURCHASE, N.Y., June 21, 2022 /PRNewswire/ -- MTN DEW® and MTN DEW ZERO announce the launch of their newest action sports campaign, Skateboarding Is Unstoppable. Skateboarding exemplifies more than just the act of riding for the people who love it: it becomes part of their identity, fosters a sense of community, encourages resilience, and inspires creativity. The campaign celebrates and amplifies how far skateboarding has progressed – from a counter-culture fad to an Olympic sport that defines culture – ahead of the upcoming Summer Dew Tour at Lauridsen Skatepark in Des Moines, Iowa, July 29 and 30.

Key Points: 
  • Key locations will include:
    "I love skateboarding, and I'm excited to be a part of Skateboarding is Unstoppable with MTN DEW," comments Mariah Duran, MTN DEW pro skateboarder and Olympian.
  • "We're thrilled to launch this excitingnew campaign to support skateboarding," says Matthew Nielsten, senior director of marketing at MTN DEW.
  • 1 flavored carbonated soft drink in the U.S. With its one-of-a-kind citrus taste, MOUNTAIN DEW exhilarates and quenches with every sip.
  • In addition to the original MOUNTAIN DEW and DIET MOUNTAIN DEW, the permanent DEW product line includes MTN DEW KICKSTART, MOUNTAIN DEW CODE RED, MOUNTAIN DEW VOLTAGE, MTN DEW ZERO SUGAR, new MTN DEW MAJOR MELON and MTN DEW MAJOR MELON ZERO SUGAR.

Ruffles® Heats Up the Summer with Ultra-Exclusive Sneaker Collaboration with 3x NBA All-Star Jayson Tatum and New Spicy Dill Pickle Flavor

Retrieved on: 
Wednesday, June 15, 2022
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PLANO, Texas, June 15, 2022 /PRNewswire/ -- As Jayson Tatum sets his sights on an NBA Championship, Ruffles® is bringing extra heat to the court with an exclusive sneaker collaboration with the three-time NBA All-Star, NBA Eastern Conference Finals MVP and Ruffles Chip Deal™ athlete. The brand is also heating things up on store shelves with the release of a brand-new flavor innovation, Ruffles Spicy Dill Pickle, which gives a fiery kick to the classic pickle taste fans know and love.

Key Points: 
  • The brand is also heating things up on store shelves with the release of a brand-new flavor innovation, Ruffles Spicy Dill Pickle, which gives a fiery kick to the classic pickle taste fans know and love.
  • "When I launched my signature flavor with Ruffles, I was already imagining a custom PE to match," said Tatum.
  • I hope when kids saw me wearing them, it reminded and encouraged them to dream big and OWN YOUR RIDGES."
  • Dripping with detail, the shoes are bold, colorful and bright and incorporate elements of both Tatum and Ruffles throughout.

Casey’s® and MTN DEW® Team up to Charge Your Outdoor Adventures This Summer With the Release of Exclusive New Flavor: MTN DEW OVERDRIVE™

Retrieved on: 
Tuesday, June 14, 2022
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Today Caseys and MTN DEW announce the launch of MTN DEW OVERDRIVE, the newest addition to the MTN DEW flavor line-up, exclusively available at Caseys convenience stores .

Key Points: 
  • Today Caseys and MTN DEW announce the launch of MTN DEW OVERDRIVE, the newest addition to the MTN DEW flavor line-up, exclusively available at Caseys convenience stores .
  • MTN DEW OVERDRIVE is the first MTN DEW exclusive flavor available at Caseys and will be sold in 20 oz bottles and available on fountain.
  • We are ecstatic to carry MTN DEW OVERDRIVE at our Caseys convenience stores across the Heartland, says Tom Brennan, Chief Merchandising Officer, Caseys.
  • In addition to the original MOUNTAIN DEW and DIET MOUNTAIN DEW, the permanent DEW product line includes MTN DEW KICKSTART, MOUNTAIN DEW CODE RED, MOUNTAIN DEW VOLTAGE, MTN DEW Zero Sugar, MTN DEW MAJOR MELON, MTN DEW MAJOR MELON Zero Sugar, MTN DEW SPARK and MTN DEW SPARK Zero Sugar.

TAZO Iced Tea and Deepti Vempati Team Up to Launch Summer Bucket List of Spontaneous Adventures for Every Mood, Featuring Iced Tea Giveaway and Exciting Summer Prizes

Retrieved on: 
Friday, June 10, 2022
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PURCHASE, N.Y., June 10, 2022 /PRNewswire/ -- According to a recent survey commissioned by TAZO, 72% of Millennials and Gen Z-ers say they want to try something new this summer, but they need a little inspiration to get started. And 70% say they want to try an activity that gets them out of their comfort zone this summer.1

Key Points: 
  • In celebration of National Iced Tea Day, TAZO and Deepti Vempati will launch the #TAZOSummerBucketList giveaway offering 2,500 tea lovers the chance to win free TAZO bottled iced tea and 20 fans the chance to win summer prizes.
  • "Each day of summer feels like an opportunity to try something new, and I am more ready than ever to check things off my TAZO Summer Bucket List.
  • Whether I'm being a tourist in my own city, visiting a national park or trying a new workout class, I'm excited for unexpected adventures."
  • The TAZO Summer Bucket List Sweepstakes launches on June 10, 2022, at 12pm ET.

Tropicana Brands Group Adds to Executive Team With Two C-Suite Appointments

Retrieved on: 
Tuesday, June 7, 2022
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Im thrilled to welcome both Bill and Rogier to Tropicana Brands Group, said Glen Walter, Chief Executive Officer, Tropicana Brands Group.

Key Points: 
  • Im thrilled to welcome both Bill and Rogier to Tropicana Brands Group, said Glen Walter, Chief Executive Officer, Tropicana Brands Group.
  • A food industry veteran, he also served in executive leadership roles at The Kraft Heinz Company and The Hillshire Brands Company.
  • Smeets comes to Tropicana Brands Group via Upfield, the worlds largest plant-based consumer packaged goods company, where he held several leadership positions including President, Europe.
  • Tropicana Brands Group brings together an exciting, global portfolio of some of the worlds most iconic juice brands including Tropicana, Naked, KeVita, Izze, Dole, Copella, and Punica.

bubly™ sparkling water Releases Short Film, "Coming Home," That Honors LGBTQ+ Chosen Families and Safe Spaces Where They Form & Flourish

Retrieved on: 
Tuesday, June 7, 2022
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PURCHASE, N.Y., June 7, 2022 /PRNewswire/ -- To honor LGBTQ+ chosen families, bubly™ sparkling water is unveiling a short film, "Coming Home," that showcases an LGBTQ+ nightlife space and the chosen families that find each other there. Chosen families play a critical role for many in the LGBTQ+ community, and they take form in safe spaces where people can come together as their authentic selves without the fear of being exposed to discrimination or harassment, and with the promise of being accepted and celebrated for who they are.

Key Points: 
  • This Pride Month, bubly is honoring and celebrating chosen families with the "Coming Home" release.
  • bublyhas also partnered with actor Brandon Flynn to raise awareness of the importance of chosen families and the significance of experiences like Jac's.
  • "Chosen families provide the luxury of safety and the ability to truly enjoy life, which is a right everyone should have!"
  • "Through 'Coming Home,' our donation to SIGBI and the LGBTQ+ safe spaces we're assisting, bubly is proud to be highlighting safe spaces where chosen families can be free to be who they are."

CHICAGO NONPROFITS EXPAND SUMMER CAREER-BUILDING ACTIVITIES FOR YOUTH THROUGHOUT SOUTH AND WEST SIDE COMMUNITIES

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Tuesday, June 7, 2022
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CHICAGO, June 7, 2022 /PRNewswire/ -- Leading South and West Side organizations are offering more summer learning and career development opportunities to Black and Hispanic youth aimed to promote safety and build real-world professional connections. From behind-the-scenes laboratory visits to in-person job shadowing with food & beverage industry professionals, these summer programs will expand current youth programming and include civic leadership, college preparation, career exploration programs and more. The free youth engagement programs are thanks to $130,000 in new grants from PepsiCo as part of the company's PREP (Pathways to Readiness and Empowerment Program), a more than $5 million initiative over five years to increase access to high-quality careers among Black and Hispanic young people on Chicago's South and West Sides. Originally launched by PepsiCo in October 2021, PREP was collaboratively designed with Chicago community leaders including Imagine Englewood if, North Lawndale Community Coordinating Council Southwest Organizing Project (SWOP) and others and is now expanding youth programs that had been interrupted or curtailed by COVID-19, as well as adding new, free career program offerings and experiences. 

Key Points: 
  • From behind-the-scenes laboratory visits to in-person job shadowing with food & beverage industry professionals, these summer programs will expand current youth programming and include civic leadership, college preparation, career exploration programs and more.
  • "We want to help prevent the 'summer slide,' when students regress academically during the break.
  • Providing youth the opportunity to make in-person career connections can really impact their lives for the better in ways that last far beyond the summer."
  • PepsiCo is also providing summer internships, funding and training to eight Cubs Scholars participants, a program of Cubs Charities.