NBCU

Working With Cancer: from Davos to the Super Bowl

Retrieved on: 
Tuesday, January 31, 2023
MSD, Health, Adobe, LVMH, Bank of America, Meta, Citigroup, Publicis, Clear channel, Super Bowl, Zeta, Social change, Fox, World Economic Forum, LabCorp, BNP Paribas, Caregiver, Mass media, Walmart, Roku, Omnicom Group, Sanofi, Microsoft, Bank, Workplace, Patient, Super Bowl commercials, NCM, Unilever, Movement, IHeartRadio, BT, Creativity, Disney–ABC Domestic Television, Verizon Communications, NBCU, PepsiCo, AbbVie, World Cancer Day, Mobile phone, Medical imaging, Cancer, Paramount, TikTok

After being diagnosed and treated for cancer last year, Arthur Sadoun CEO of Publicis Groupe launched Working with Cancer at the World Economic Forum in Davos on 17th January.

Key Points: 
  • After being diagnosed and treated for cancer last year, Arthur Sadoun CEO of Publicis Groupe launched Working with Cancer at the World Economic Forum in Davos on 17th January.
  • Today the program is an alliance of major international companies united by a pledge to create an open, supportive and recovery-forward culture for cancer sufferers.
  • Doug McMillon, President & CEO Walmart: “Walmart is proud to partner with Working with Cancer and others to eliminate the workplace stigma of a cancer diagnosis.
  • Publicis Groupe will also contribute by becoming the first holding company to purchase and invest in a Super Bowl spot.

Nexstar Announces Newly-Created Advertising Sales Structure and Leadership Team Focused on Data-Driven, Multi-Platform Approach

Retrieved on: 
Tuesday, January 17, 2023
Technology, Content Marketing, Entertainment, Marketing, Advertising, Communications, Media, Audio, Video, General Entertainment, TV and Radio, The CW, Rewind (TV channel), Apple News, News, Defense Finance and Accounting Service, Nexstar Media Group, Warner Bros., NBC, Golf Channel, Culture, TruTV, Max, Turner Broadcasting System, Collection, WarnerMedia, Senior, Syfy, Oxygen, Media Group, MSNBC, NewsNation, Nexstar, Tribune Publishing, NXST, Rakuten, Television, HBO, NBCUniversal, CNBC, NBCU, HBO Max, Cartoon Network, Antenna TV, Sales, Telemundo, Service

Nexstar Media Group, Inc. (NXST: NASDAQ) (“Nexstar” or “the Company”), today announced a newly-created advertising sales structure and leadership team designed to drive ad sales across Nexstar’s diversified media portfolio by further emphasizing its client-first approach, combined with a new data-driven, multi-platform focus.

Key Points: 
  • Nexstar Media Group, Inc. (NXST: NASDAQ) (“Nexstar” or “the Company”), today announced a newly-created advertising sales structure and leadership team designed to drive ad sales across Nexstar’s diversified media portfolio by further emphasizing its client-first approach, combined with a new data-driven, multi-platform focus.
  • She will oversee the functional teams focused on developing next-gen advertising capabilities, ensuring that Nexstar is a high-performing enterprise sales organization providing portfolio-based marketing experiences and events for both clients and audiences.
  • Importantly, Ms. Tavoularis will be responsible for building new functionality for Nexstar in the areas of measurement and insight, sales enablement, marketing solutions, and advertising products.
  • He played a critical role in launching the HBO Max advertising product and in leading the WarnerMedia sales team through the television industry’s upfront advertising negotiations.

The Trade Desk Appoints Trish Frohman as Senior Vice President of Business Development, North America

Retrieved on: 
Thursday, December 22, 2022
Marketing, Advertising, Communications, Data Management, Technology, Advertising, PGA, EVP, NBCU, NHL, Sport, Frohman, API, Acquisition, Business development, McKinsey & Company, Turner Broadcasting System, TTD, NASCAR, Marketing, The Trade Desk, NFL, Trade, Senior, Olympic Games

Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced the appointment of Trish Frohman as Senior Vice President of Business Development for North America.

Key Points: 
  • Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced the appointment of Trish Frohman as Senior Vice President of Business Development for North America.
  • Frohman previously served as VP of Client Development, expanding relationships with some of the company’s most important clients.
  • Prior to joining The Trade Desk, Frohman served as a senior advisor at McKinsey & Company, where she advised the client service teams in the consumer, technology, media, and sports practices.
  • Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific.

MIAMI TELEVISION STATIONS LAUNCH NEXTGEN TV BROADCASTS

Retrieved on: 
Thursday, January 5, 2023
ATSC 3.0, WSCV, Advanced Television Systems Committee, Social media, LG Electronics, Consumer Technology Association, ATSC, Interactive Application System, Electronics, Samsung, Hisense, Sport, NBCU, WPBT, News, WLTV, OTA, NBC, PBS, CBS, TVB Pearl, Univision, WFOR, Growth, City, WTVJ, Weather, Television, Sony, Internet, Language, Telemundo, NBCUniversal, Broadcasting, Cable television

MIAMI, Jan. 5, 2023 /PRNewswire/ -- Miami television viewers can now experience the future of broadcast television as four stations join together to launch NEXTGEN TV. Otherwise known as ATSC 3.0, NEXTGEN TV is a revolutionary, free digital broadcast technology that utilizes the internet and digital applications, presenting viewers with more news and entertainment choices while providing broadcasters with a more compelling and interactive way to deliver their content.

Key Points: 
  • Four Local Stations Bring Enhanced Video and Audio, Interactive Applications and Upgradable Technology To Their Free, Over-the-Air Services
    MIAMI, Jan. 5, 2023 /PRNewswire/ -- Miami television viewers can now experience the future of broadcast television as four stations join together to launch NEXTGEN TV.
  • "Television viewers and lovers are on the upside and stand to gain a lot with NEXTGEN TV, especially as more stations, TV models—such as Hisense's newly released lineup—and the accessory market expands," said Anne Schelle, managing director of Pearl TV, the broadcaster business group that is leading the NEXTGEN TV transition.
  • Now broadcasting in more than 50 markets, NEXTGEN TV is expected to reach 75% of U.S. television households in 2023.
  • Miami viewers can learn more about NEXTGEN TV by visiting www.WatchNextGenTV.com , which offers a guide to cities carrying the service, as well as links to available NEXTGEN TV models.

Cinedigm Appoints Marc Rashba as Executive Vice President, Partnerships

Retrieved on: 
Tuesday, January 3, 2023
Sony, FAST, SARS, Sony Pictures, Common stock, All3Media, AVOD, OTT, Match point, WildBrain, NBCU, Rashba, Verizon Communications, SVOD, Television, Artificial intelligence, Anheuser-Busch, Machine learning, Video game, Cinedigm, Partnership, Paramount

LOS ANGELES, Jan. 3, 2023 /PRNewswire/ -- Cinedigm Corp. (NASDAQ: CIDM), a premier streaming technology and entertainment company super-serving enthusiast fan bases, today announced that it has hired Marc Rashba as Executive Vice President, Partnerships.

Key Points: 
  • LOS ANGELES, Jan. 3, 2023 /PRNewswire/ -- Cinedigm Corp. (NASDAQ: CIDM), a premier streaming technology and entertainment company super-serving enthusiast fan bases, today announced that it has hired Marc Rashba as Executive Vice President, Partnerships.
  • In this newly created role, he will oversee all facets of partnerships including cultivating and managing strategic partnerships, programming releases, negotiating agreements, expanding digital distribution and driving innovative new revenue opportunities.
  • His appointment is effective immediately and he'll report directly to Erick Opeka, Chief Strategy Officer, Cinedigm Corp & President of Cinedigm Networks.
  • Rashba also served as Vice President, Digital Partnerships & Development at Sony Pictures Entertainment as well as various global marketing roles for Sony prior to that for over 15 years.

PFT CLEAR® AI helps A+E Networks® accelerate the time to market of legacy content & monetization

Retrieved on: 
Wednesday, December 14, 2022
Cloud, Media, Star TV, NBCU, Indian Premier League, Sinclair Broadcast Group, Channel, AVOD, A&E Networks, BCCI, HBO, CLEAR, Hearst Television, M&E, ITV, OTT, Multiple Media Entertainment, AETN, SVOD, Nextgen, ATSC 3.0, Walt Disney, PBS, Channel 4, Senior, Lionsgate, PFT, Extremely large telescope, CBS Studios, Enterprise resource planning, WarnerMedia, FAST, ERP, Showtime

In addition, PFT worked with AETN to optimize their files to allow for faster content reuse and redistribution to meet future end-point specifications.

Key Points: 
  • In addition, PFT worked with AETN to optimize their files to allow for faster content reuse and redistribution to meet future end-point specifications.
  • PFT leveraged a combination of its CLEAR AI and its media services team to deliver for AETN.
  • CLEAR AI then automatically processed the file and rearranged all segments per the AETN specifications to create a master file.
  • "PFT has processed and transformed large payloads of content to date, leveraging CLEAR and its AI.

PFT CLEAR® AI helps A+E Networks® accelerate the time to market of legacy content & monetization

Retrieved on: 
Wednesday, December 14, 2022
Cloud, Media, Star TV, NBCU, Indian Premier League, Sinclair Broadcast Group, Channel, AVOD, A&E Networks, BCCI, HBO, CLEAR, Hearst Television, M&E, ITV, OTT, Multiple Media Entertainment, AETN, SVOD, Nextgen, ATSC 3.0, Walt Disney, PBS, Channel 4, Senior, Lionsgate, PFT, Extremely large telescope, CBS Studios, Enterprise resource planning, WarnerMedia, FAST, ERP, Showtime

In addition, PFT worked with AETN to optimize their files to allow for faster content reuse and redistribution to meet future end-point specifications.

Key Points: 
  • In addition, PFT worked with AETN to optimize their files to allow for faster content reuse and redistribution to meet future end-point specifications.
  • PFT leveraged a combination of its CLEAR AI and its media services team to deliver for AETN.
  • CLEAR AI then automatically processed the file and rearranged all segments per the AETN specifications to create a master file.
  • "PFT has processed and transformed large payloads of content to date, leveraging CLEAR and its AI.

MediaVillage's Editor & Chief Television and Content Critic Names Top 25 Programs of 2022

Retrieved on: 
Wednesday, December 14, 2022
Got Talent, American Horror Story, Hulu, Emmy Awards, NBCU, Television, Human, Female, Critics Choice Association, Mare of Easttown, House, Linearity, HBO, Sheldon, ABC, Vestron Pictures, HBO Max, Jeffrey Dahmer, Myers, NBC, CBS, Parent, Woman, House of the Dragon, Dancing with the Stars, Multimedia, The Big Bang Theory, Education, Garvey, Apple TV, TV Week, AMC, 69th Primetime Emmy Awards, Anna, Seyfried, Clothing, Toy, Management, Film, FX, Netflix, Series, Cassian

For the complete list of the veteran broadcast journalist's Top 25 Programs of 2022 -- on ABC, AMC+, Apple TV+, CBS, Disney+, Fox, FX/ Hulu, HBO, HBO Max, NBC/Peacock, Netflix, Paramount+ -- visit MediaVillage.com.  

Key Points: 
  • NEW YORK, Dec. 14, 2022 /PRNewswire/ -- Ed Martin, MediaVillage 's Editor and Chief Television and Content Critic, has chosen the 25 best programs of the year, that will be published on the media industry's go to business-to-business education and knowledge platform.
  • "It's hard to believe these annual Best of the Year lists used to be limited to ten programs," said Martin.
  • "I could easily add at least ten more outstanding shows from 2022 to these Top 25.
  • Excerpts of Ed Martin's commentary on his Top 13-25 programs of 2022 are below.

Prime Focus Technologies appoints Suresh Sugumaran as the new EMEA Business Head.

Retrieved on: 
Monday, December 12, 2022
Cloud, Bachelor of Technology, Media, Star TV, NBCU, Indian Premier League, Sinclair Broadcast Group, Channel, A&E Networks, BCCI, Automation, HBO, TCS, CLEAR, Hearst Television, M&E, ITV, Electronics, Multiple Media Entertainment, AI, SVP, Walt Disney, PBS, Channel 4, Growth, Senior, Lionsgate, Head, Tech Mahindra, PFT, Extremely large telescope, Electricity, Electrical engineering, CBS Studios, Enterprise resource planning, WarnerMedia, Wipro, Engineering, ERP, Management, Showtime

LOS ANGELES, Dec. 12, 2022 /PRNewswire/ -- Prime Focus Technologies (PFT), the technology arm of Prime Focus, today announced that Suresh Sugumaran has joined the organization as Senior Vice President (SVP) in Europe, Middle East, and Africa (EMEA) Region.

Key Points: 
  • LOS ANGELES, Dec. 12, 2022 /PRNewswire/ -- Prime Focus Technologies (PFT), the technology arm of Prime Focus, today announced that Suresh Sugumaran has joined the organization as Senior Vice President (SVP) in Europe, Middle East, and Africa (EMEA) Region.
  • As SVP, Sugumaran will oversee PFT's business in EMEA, ensuring the company continues to provide low-touch workflows through CLEAR and delivering digital transformation of the supply chain operations.
  • Sugumaran has extensive experience facilitating technology and services business growth strategies within the Media & Entertainment (M&E) communities.
  • Prime Focus Technologies (PFT) is the creator of Enterprise Resource Planning (ERP) software, CLEAR, for the Media & Entertainment (M&E) industry.

Prime Focus Technologies appoints Suresh Sugumaran as the new EMEA Business Head.

Retrieved on: 
Monday, December 12, 2022
Cloud, Bachelor of Technology, Media, Star TV, NBCU, Indian Premier League, Sinclair Broadcast Group, Channel, A&E Networks, BCCI, Automation, HBO, TCS, CLEAR, Hearst Television, M&E, ITV, Electronics, Multiple Media Entertainment, AI, SVP, Walt Disney, PBS, Channel 4, Growth, Senior, Lionsgate, Head, Tech Mahindra, PFT, Extremely large telescope, Electricity, Electrical engineering, CBS Studios, Enterprise resource planning, WarnerMedia, Wipro, Engineering, ERP, Management, Showtime

LOS ANGELES, Dec. 12, 2022 /PRNewswire/ -- Prime Focus Technologies (PFT), the technology arm of Prime Focus, today announced that Suresh Sugumaran has joined the organization as Senior Vice President (SVP) in Europe, Middle East, and Africa (EMEA) Region.

Key Points: 
  • LOS ANGELES, Dec. 12, 2022 /PRNewswire/ -- Prime Focus Technologies (PFT), the technology arm of Prime Focus, today announced that Suresh Sugumaran has joined the organization as Senior Vice President (SVP) in Europe, Middle East, and Africa (EMEA) Region.
  • As SVP, Sugumaran will oversee PFT's business in EMEA, ensuring the company continues to provide low-touch workflows through CLEAR and delivering digital transformation of the supply chain operations.
  • Sugumaran has extensive experience facilitating technology and services business growth strategies within the Media & Entertainment (M&E) communities.
  • Prime Focus Technologies (PFT) is the creator of Enterprise Resource Planning (ERP) software, CLEAR, for the Media & Entertainment (M&E) industry.