American Marketing Association

Nasdaq Establishes New Digital Assets Business

Retrieved on: 
Tuesday, September 20, 2022
Software, Adoption, American Marketing Association, Efficiency, Trust, NEW, LinkedIn, Senior, Asset, Growth, Industry, Auerbach, Technology, NDAQ, Solution, Leadership, Ecosystem, Verafin, GLOBE, Cryptocurrency, Nasdaq

NEW YORK, Sept. 20, 2022 (GLOBE NEWSWIRE) -- Nasdaq (Nasdaq: NDAQ) today announced the launch of “Nasdaq Digital Assets,” a new business that will power the digital asset ecosystem. The launch underpins Nasdaq’s ambition to advance and help facilitate broader institutional participation in digital assets by providing trusted and institutional-grade solutions, focused on enhanced custody, liquidity and integrity.

Key Points: 
  • Appoints Ira Auerbach, Former Global Head of Gemini Prime, to Lead New Business
    NEW YORK, Sept. 20, 2022 (GLOBE NEWSWIRE) -- Nasdaq (Nasdaq: NDAQ) today announced the launch of Nasdaq Digital Assets, a new business that will power the digital asset ecosystem.
  • Nasdaq Digital Assets builds upon the successful solutions we have introduced in recent years to serve the digital assets ecosystem, including marketplace technology for digital asset exchanges, crypto-native anti-financial crime offerings, and crypto-related index solutions for tradable products, said Adena Friedman, President and Chief Executive Officer, Nasdaq.
  • Nasdaq Digital Assets will initially develop an advanced custody solution that will incorporate liquidity and execution services to address industry challenges around connectivity, availability, and efficiency.
  • Nasdaq Digital Assets will be led by Ira Auerbach, Senior Vice President, Head of Digital Assets, who will oversee the teams strategic roadmap, growth targets, and product development.

XMarket Venice Beach Retail Store to Partner with Future Farm as Popup Tenant

Retrieved on: 
Monday, September 12, 2022
VEGA, Farm, Future food technology, Nutritionist, COVID-19, American Marketing Association, Coffee, Nature, Company, Partnership, Meal, Risk, Phrase, Offering, CSE, Demographics of Los Angeles, Dream pop, Food safety, GMO, Multimedia, SEDAR, Education, View, Aquaculture, Tourism, Online shopping, Risk management, BC

Future Farm products, including meatballs, burgers, and sausage, all made from top-quality, fairly-grown, non-GMO ingredients, are prominently featured throughout the Venice Beach store.

Key Points: 
  • Future Farm products, including meatballs, burgers, and sausage, all made from top-quality, fairly-grown, non-GMO ingredients, are prominently featured throughout the Venice Beach store.
  • Vegan Popup by XMarket Venice Beach will host weekly events, including monthly pizza nights featuring Future Farms products, and
    Venice Beach Vegan Popup by XMarket retail store was decorated with a high-impact outdoor mural, acting as a billboard for Future Farm.
  • On September 14, we will co-host an event with Artronika, Future Farm and Pizza 108, featuring pizzas using Future Farm products for the first time ever.
  • The PlantX triple threat of retail, e-comm and delivery will help Angelenos get their Future Farm fix whenever the mood strikes.

Region's Leading Gaming Destination, Jamul Casino®, Recruits Scott Lake as New Chief Marketing Officer

Retrieved on: 
Monday, August 29, 2022
Jamul Casino, American Marketing Association, University, Food, Technology, The Londoner Macao, Management consulting, Program, Hotel, Digital, BS, Sands Macao, Calendar, Season, Comanche Nation Casino, Town square, Senior, The Plaza, Reno 1868 FC, Caesars Entertainment, Restaurant, Digital marketing, MBA, SAR, Leadership, General manager, Population, The Parisian Macao, The Venetian Macao, Association, Marketing, American, Casino

JAMUL, Calif., Aug. 29, 2022 /PRNewswire/ -- Jamul Casino has recruited Scott Lake to its team as its new Chief Marketing Officer.  He brings more than 25 years of experience in senior marketing management roles with world-class hotel and casino properties around the globe.  Scott will be at the helm of Jamul Casino's very robust marketing program, which has helped propel the Casino to becoming San Diego's top choice for gaming, food, and fun.

Key Points: 
  • JAMUL, Calif., Aug.29, 2022 /PRNewswire/ -- Jamul Casino has recruited Scott Lake to its team as its new Chief Marketing Officer.
  • Scott will be at the helm of Jamul Casino's very robust marketing program, which has helped propel the Casino to becoming San Diego's top choice for gaming, food, and fun.
  • He is also a Certified Digital Marketing Professional (Digital Marketing Institute) and a Professional Certified Marketer in Digital Marketing (American Marketing Association).
  • Scott states, "I was drawn to Jamul Casino because of the outstanding leadership of both the Jamul Indian Village Tribe and the casino management.

Instructure Study Suggests that Louisiana Higher Ed Students Prioritize Career Readiness, Holistic Development

Retrieved on: 
Tuesday, August 23, 2022
Product, VP, University, COVID-19, Workforce, Technology, Security (finance), University of Louisiana System, NYSE, Education, Research, Form 10-K, LMS, Southern University System, SALT, Tulane University School of Medicine, Sopa, Risk, Parent, Optimism, Learning, Forward-looking statement, SEC, U.S. Securities and Exchange Commission, Student, Faculty, American Marketing Association, Company, Internet, Communication, News, Wi-Fi, Knowledge, Association, Annual report, Marketing, American, Private Securities Litigation Reform Act, COVID, Life, Management, Tutoring, Medicine, Canvas, Instructure, Tulane University, Southern University

SALT LAKE CITY, Aug. 23, 2022 /PRNewswire/ -- Instructure, the maker of Canvas, today released a new study highlighting key higher education trends in Louisiana. The study, developed in coordination with Hanover Research, gives a timely and insightful view into how 114 higher education students in Louisiana define student success and engagement. Student respondents are focused on career readiness, skill competency, educational goals and relevant job placement. To view the report, visit this page.

Key Points: 
  • The study, developed in coordination with Hanover Research, gives a timely and insightful view into how 114 higher education students in Louisiana define student success and engagement.
  • The results of the study highlight the importance of a holistic approach to education that meets the needs of today's students.
  • These Louisiana students are laser-focused on career readiness and having the skills to gain post-graduation employment.
  • It's clear that students in Louisiana crave connection and flexibility around learning modalities, yet connection means different things to different students.

American Marketing Association Recognizes March of Dimes Chief Marketing Officer, Cindy Rahman, as the 2022 National Nonprofit Marketer of the Year

Retrieved on: 
Monday, August 22, 2022
Rahman, COVID-19, CEO, Silver, PSA, Research, View, Area, Achievement, Communication, Awareness, Unspoken, Senior, Infant, Public relations, Education, Multimedia, Gabriel, American Marketing Association, MBA, Instagram, Leadership, Conference, ADD, Premature, Twitter, Nonprofit organization, Facebook, AMA, Annual report, Woman, American, Saint John's Health Center, Health, Marketing, Newsfirst Platinum Awards, New Zealander of the Year Awards, Family, AMA Foundation Leadership Award, Management, Medicine, Industry, Dime

ARLINGTON, Va., Aug. 22, 2022 /PRNewswire/ -- March of Dimes is excited to announce its recognition in more than a dozen marketing and communication industry awards in 2022 recognizing outstanding leadership in public relations, as well as work in creative video production, integrated campaign development and more. Most recently, Cindy Rahman, MBA, Senior Vice President and Chief Marketing Officer, was named the American Marketing Association (AMA) Foundation's National Nonprofit Marketer of the Year. As part of the recognition, Rahman will participate in a panel discussion on August 24, 2022 at the AMA's Nonprofit and Cause Marketing Virtual Conference.

Key Points: 
  • Most recently, Cindy Rahman, MBA, Senior Vice President and Chief Marketing Officer, was named the American Marketing Association (AMA) Foundation's National Nonprofit Marketer of the Year.
  • As part of the recognition, Rahman will participate in a panel discussion on August 24, 2022 at the AMA's Nonprofit and Cause Marketing Virtual Conference .
  • The Marketing video team was recognized by the Viddy Platinum Awards in achievement for the Unspoken PSA as well.
  • The American Marketing Association Foundation's Nonprofit Marketer of the Year Award recognizes marketing professionals' leadership and achievements in the field of nonprofit marketing.

Priori Legal Appoints Legal Technology and Marketing Veteran Jill Black as Vice President of Marketing

Retrieved on: 
Thursday, August 18, 2022
Public relations, Orrick, Association, Intelligence, Origanum onites, CEO, GLOBE, Technology, Leadership, American Marketing Association, Ethics in business communication, Lawyer, Private law, Marketplace, Scout, Northern Arizona University, D, American, International Association of Business Communicators, Hearst, International Association, Public Relations Society of America, Workflow, University of Arizona, Solution, Time, Fortune 500, Wolters Kluwer, Entrepreneurship, Organization, Cryptocurrency, Marketing, Legal technology

NEW YORK, Aug. 18, 2022 (GLOBE NEWSWIRE) -- Priori Legal , the leading legal marketplace for in-house legal teams, today announced it appointed Jill Black, a seasoned senior executive with more than 20 years of experience as Vice President of Marketing, to lead its strategic marketing initiatives.

Key Points: 
  • NEW YORK, Aug. 18, 2022 (GLOBE NEWSWIRE) -- Priori Legal , the leading legal marketplace for in-house legal teams, today announced it appointed Jill Black, a seasoned senior executive with more than 20 years of experience as Vice President of Marketing, to lead its strategic marketing initiatives.
  • Jill brings a unique perspective to Priori as she has been a part of two leading startups in the legal space Onit and Datacert, which was acquired by Wolters Kluwer in 2014 for $180 million.
  • Her background in legal tech coupled with her understanding of the legal operations landscape and passion for growing companies, is a huge win for us, commented Basha Rubin, CEO and Co-Founder, Priori.
  • Priori works with in-house legal teams at companies of all sizes to connect legal departments with the right outside counsel for projects globally, saving them time and money.

FinLocker Study on the Financial Habits of Future Homebuyers

Retrieved on: 
Thursday, August 4, 2022
Prevalence, American Marketing Association, University, Smartphone, National Association, Gen, FICO, TransUnion, GLOBE, American Dream, Student, USC, Generation Z, Real estate, Risk management, Millennials

In 2022, the National Association of REALTORS identified that 43% of homebuyers were Millennials and 2% of homebuyers were Gen Z.

Key Points: 
  • In 2022, the National Association of REALTORS identified that 43% of homebuyers were Millennials and 2% of homebuyers were Gen Z.
  • We are committed to working with mortgage lenders, banks, credit unions, and related financial institutions and businesses to understand the challenges often facing homebuyers.
  • To better understand the financial habits of future homebuyers, FinLocker partnered with students in the American Marketing Associations group at the University of Southern California (USC).
  • Both groups of future homebuyers strongly prefer using free tools provided by reputable financial institutions to monitor their credit score and credit report.

New Research from Pantheon Reveals 86% of Marketing and IT Leaders Want to Improve Website Agility but Collaboration Lags

Retrieved on: 
Thursday, August 4, 2022
Marketing, Data Management, Communications, Technology, Software, Networks, Internet, Foundationalism, Obama Foundation, Association, Stitch Fix, American Marketing Association, Research, Software as a service, Marketing, American, Program, Partnership, Pernod Ricard, Ownership, Goal, Friction, Organization, Online shopping

More than 400 marketing and IT leaders across North America and the UK weighed in on topics including website ownership, strategic focus, and the biggest barriers to driving results.

Key Points: 
  • More than 400 marketing and IT leaders across North America and the UK weighed in on topics including website ownership, strategic focus, and the biggest barriers to driving results.
  • Given this dynamic, 86% of respondents say they want to improve website agility.
  • The ability to develop, test and release website changes quickly and reliably is essential for both marketers and IT leaders.
  • Hanover has been named a Top 50 Market Research Firm by the American Marketing Association every year since 2015.

American Marketing Association San Diego to Present Annual Conference – The Art of Marketing: The Future is WOW – October 21

Retrieved on: 
Wednesday, August 3, 2022
Technology, Professional Services, DEI (Diversity, Equity and Inclusion), Digital Marketing, Social Media, Search Engine Optimization, Search Engine Marketing, Blogging, Content Marketing, Other Communications, Publishing, Public Relations, Investor Relations, Influencer, Marketing, Advertising, Communications, Internet, DEI, USD, The Future of Freedom Conference, Snap Inc., University, Future, Associate, The X Factor Digital Experience, AMA, Workplace, Business education, WOW, Conference, Google, American Marketing Association, Video game, Public relations, Industrial design, Marketing

American Marketing Association (AMA) San Diego Chapter is now accepting registrations for its The Art of Marketing: The Future is WOW Conference set for Friday, October 21 from 8 a.m. to 5 p.m. PDT in the new Knauss Center of Business Education building on the University of San Diego campus.

Key Points: 
  • American Marketing Association (AMA) San Diego Chapter is now accepting registrations for its The Art of Marketing: The Future is WOW Conference set for Friday, October 21 from 8 a.m. to 5 p.m. PDT in the new Knauss Center of Business Education building on the University of San Diego campus.
  • The conference will also be livestreamed to accommodate virtual attendees from across the country.
  • The Art of Marketing: The Future is WOW conference will feature 30+ keynotes and speakers , panels and roundtables designed to empower, educate, and propel attendees into the future of marketing.
  • The Art of Marketing: The Future of WOW Conference sponsors include:

American Marketing Association Chicago Accepting Nominations for Chicagoland 'Marketer of the Year' Award

Retrieved on: 
Friday, July 29, 2022
American Marketing Association, Knowledge, GLOBE, Awareness, Industry, Vision, Marketing, Maguire, Leadership, LinkedIn, Public relations, Chicago metropolitan area, American

CHICAGO, July 29, 2022 (GLOBE NEWSWIRE) -- The American Marketing Association Chicago (AMA Chicago) has announced a new award for brand marketers: Marketer of the Year.

Key Points: 
  • CHICAGO, July 29, 2022 (GLOBE NEWSWIRE) -- The American Marketing Association Chicago (AMA Chicago) has announced a new award for brand marketers: Marketer of the Year.
  • The award is open to any in-house marketer based in the Chicagoland area, though their employer does not need to be local.
  • "The Marketer of the Year award is an exciting opportunity for brand marketers," said Chris McGuire , president-elect of AMA Chicago.
  • AMA Chicago , the largest professional chapter in the American Marketing Association's North American network, is 85 years strong.