Cheetos

Rockstar Energy Drink Drops Limited-Edition Capsule Collection with Angus Cloud and Billionaire Boys Club

Retrieved on: 
Thursday, November 17, 2022

PURCHASE, N.Y., Nov. 17, 2022 /PRNewswire/ -- Rockstar Energy Drink has teamed up with brand partner Angus Cloud and Billionaire Boys Club, luxury streetwear brand founded by Pharrell Williams, for a limited-edition capsule collection as part of the brand's new "Fuel What's Next" campaign. The co-branded collection will capture Angus' unique style and drop just in time for ComplexCon, with 100 percent of the proceeds going towards supporting up-and-coming artists in Angus' hometown of Oakland, California.

Key Points: 
  • Passionate about design and creativity, Rockstar Energy is fueling Angus' passion for style by giving him the opportunity to join forces with Billionaire Boys Club.
  • Working hand in hand with Creative Director Joseph Au, the two created the exclusive Rockstar Energy Drink x Angus Cloud capsule.
  • "I've always been fascinated with fashion since I was young, so I was beyond excited when Rockstar Energy brought this collab opportunity to me," said Angus Cloud, Rockstar Energy Drink brand partner.
  • Fans will need to act fast as the Rockstar Energy Drink x Angus Cloud capsule collection is only available for a limited time.

PepsiCo Introduces New Ghost Kitchen Capability for Foodservice Partners

Retrieved on: 
Wednesday, November 16, 2022

PURCHASE, N.Y., Nov. 16, 2022 /PRNewswire/ -- PepsiCo announces a new ghost kitchen capability to help unlock growth opportunities for foodservice partners. The new offering will enable existing and future PepsiCo Foodservice customers to seamlessly enter the bourgeoning ghost kitchen space and leverage PepsiCo's innovative resources and portfolio of iconic brands to optimize off-premise performance. Under this new umbrella offering, PepsiCo will harness learnings from the success of Pep's Place to introduce additional ghost kitchen menus centered around some of PepsiCo's most beloved brands.

Key Points: 
  • PURCHASE, N.Y., Nov. 16, 2022 /PRNewswire/ -- PepsiCo announces a new ghost kitchen capability to help unlock growth opportunities for foodservice partners.
  • The new offering will enable existing and future PepsiCo Foodservice customers to seamlessly enter the bourgeoning ghost kitchen space and leverage PepsiCo's innovative resources and portfolio of iconic brands to optimize off-premise performance.
  • Ghost kitchens mark a strategic expansion for PepsiCo Foodservice Digital Lab .Launched in 2019, Digital Lab is a consultancy that melds digital and technology partners with proprietary in-house innovation to provide resources and solutions for PepsiCo Foodservice customers.
  • To learn more about PepsiCo Digital Lab's ghost kitchen and virtual brand offerings, visit: PepsiCo Digital Lab | Virtual Brands .

Pure Leaf Iced Tea Illustrates the Power of Saying "No" This Holiday Season in New Hallmark Channel Film, "Christmas Class Reunion," Premiering December 10th

Retrieved on: 
Tuesday, November 15, 2022

PURCHASE, N.Y., Nov. 15, 2022 /PRNewswire/ -- Today, Pure Leaf Iced Tea announced a partnership with the Hallmark Channel to bring the brand's "No is Beautiful" campaign message to movie-lovers via a new holiday film, "Christmas Class Reunion." A limited edition, mint-flavored Pure Leaf Iced Tea, the perfect holiday-inspired "Merry Mint" flavor for cozy movie nights, will simultaneously launch through a social media giveaway for consumers to enjoy while watching the film.

Key Points: 
  • Pure Leaf and Hallmark are celebrating the film's release with a limited-edition, holiday-inspired "Merry Mint" iced tea and a holiday pop-up event in Boston.
  • Pure Leaf worked with Hallmark to infuse its "No is Beautiful" message into this pivotal scene.
  • In its tea, Pure Leaf says "no" to artificial flavors, tea powders and concentrates, and to anything that doesn't make Pure Leaf taste great.
  • Pure Leaf is launching a limited-edition, mint-flavored Pure Leaf Iced Tea, designed to be the perfect complement to the holiday movie watching and popcorn snacking experience.

GATORADE® LAUNCHES "THE NEXT 90 MINUTES" TO INSPIRE GREATNESS IN ATHLETES AT ALL LEVELS, STARRING LIONEL MESSI, AND FEATURING ROBERTO CARLOS AND ROBERT PIRES

Retrieved on: 
Monday, November 14, 2022

NEW YORK, Nov. 14, 2022 /PRNewswire/ -- Gatorade®, the world's number one sports drink*, launches an epic new global campaign to inspire future generations mentally and physically to achieve greatness, by facing any challenge ahead with confidence. In an exciting hero film, titled "The Next 90 Minutes" starring Messi, Gatorade reinforces that no matter the level of athlete, preparation is the key to confidence on the pitch.

Key Points: 
  • As a partner to performance, Gatorade encourages all athletes to never settle on their path to greatness.
  • Through 'The Next 90 Minutes' we want to inspire future G.O.A.T.s that preparation, dedication and facing challenges head on is what it takes to be the best."
  • Messicommented: "Throughout my career, I've learned that success is a result of a combination of factors, but preparation plays a key part.
  • Taking the time to prepare your body and mind, and visualize the game ahead is a skill in itself.

Rockstar Energy Drink to "Fuel What's Next" in New Ad Campaign with Actor Angus Cloud

Retrieved on: 
Thursday, November 10, 2022

PURCHASE, N.Y., Nov. 10, 2022 /PRNewswire/ -- Rockstar Energy Drink taps brand partner and breakout actor Angus Cloud to star in the brand's new epic ad campaign "Fuel What's Next," championing the idea of what's possible if you follow your passions. 

Key Points: 
  • Dropping today, the long-form ad spot celebrates the journey with Angus as he unlocks his potential through new and unexpected adventures - all fueled by Rockstar Energy.
  • "This has been a dope journey with Rockstar Energy Drink so far.
  • And to find out what's next for Angus Cloud and Rockstar Energy, follow @RockstarEnergy.
  • Founded in 2001, Rockstar Energy Drink produces beverages that celebrate the young hustlers focused on their journey.

PeaTos is the Leading Crunchy, Tasty Non-GMO ”Junk” Free Junk Snack

Retrieved on: 
Tuesday, November 8, 2022

PeaTos continues to revolutionize the snacking category by offering the same great tasting classic snacks that American grew up on, but with plant-based nutrition and none of the junk, said PeaTos founder Nick Desai.

Key Points: 
  • PeaTos continues to revolutionize the snacking category by offering the same great tasting classic snacks that American grew up on, but with plant-based nutrition and none of the junk, said PeaTos founder Nick Desai.
  • Moms love PeaTos because they mimic old school snacks like Cheetos and Fun-yuns, but without all the scary ingredients.
  • Now PeaTos are the worlds first NON-GMO Verified Junk Snack!
  • PeaTos is a revolutionary snack brand on a mission to upgrade Americas favorite snacks by replacing the old-school base of corn with powerful peas and taking the junk out of junk food.

PepsiCo Reveals Company's Continued Progress Through the Voices of Associates in Latest DE&I Report

Retrieved on: 
Wednesday, November 9, 2022

For the first time, the report also includes an audio component featuring the voices of select associates who contributed to the company's progress, providing those who may be visually impaired the opportunity to experience the report.

Key Points: 
  • For the first time, the report also includes an audio component featuring the voices of select associates who contributed to the company's progress, providing those who may be visually impaired the opportunity to experience the report.
  • This added audio feature illustrates PepsiCo's continued commitment to evolving its offerings to be more inclusive and accessible.
  • "As we look to the year ahead, we remain committed to advancing our DE&I agenda with transparency and accountability.
  • Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+).

Here for Veterans: Casey’s and Pepsi® Stand Together to Support Military Veterans and Their Families

Retrieved on: 
Wednesday, November 2, 2022

Veterans provide the greatest service to our country, and now our guests can give back when they shop at Caseys.

Key Points: 
  • Veterans provide the greatest service to our country, and now our guests can give back when they shop at Caseys.
  • Every year, I am overwhelmed by the response from Caseys guests who believe in our longstanding support of military veterans and I'm excited to see it happen again this November."
  • Learn more about how Caseys guests contributions make a positive impact on military veterans and their families in the Caseys blog .
  • Caseys was Here For Good last year when the pandemic challenged military families beyond their current situations.

Pepsi Celebrates Día De Los Muertos with a $500,000 PepsiCo Foundation Donation to Phoenix Community Colleges and a Free Concert from DannyLux

Retrieved on: 
Tuesday, November 1, 2022

PHOENIX, Nov. 1, 2022 /PRNewswire/ -- Pepsi is showing up big in Phoenix this Sunday to celebrate Día De Los Muertos and uplift the community alongside St. Mary's Basilica with a free concert from DannyLux, named one of Billboard's "Latin Artists to Watch," and a $500,000 donation from the PepsiCo Foundation to Maricopa County Community College District to help fund education opportunities locally.

Key Points: 
  • Mary's Basilica with a free concert from DannyLux,named one of Billboard's "Latin Artists to Watch," and a $500,000 donation from the PepsiCo Foundation to Maricopa County Community College District to help fund education opportunities locally.
  • "We're excited to be celebrating this key cultural moment alongside the community while also driving lasting support for local students."
  • It's cool to help them support the community and make Phoenix's Da De Los Muertos even bigger and better than ever," said singer-songwriter DannyLux.
  • Eventgoers will also have a chance to get their hands on the brand's recently launched, limited-edition Da De Los Muertos cans.

Frito-Lay® Introduces Minis: New Bite-Sized Versions of Iconic Doritos®, Cheetos® and SunChips® Flavors

Retrieved on: 
Tuesday, November 1, 2022

PLANO, Texas, Nov. 1, 2022 /PRNewswire/ -- The snacking world is about to get much bigger thanks to a new miniature innovation from Frito-Lay®. Today, the iconic food brand is unveiling an entirely new way for fans to munch and crunch on the classic flavors they know and love from Doritos®, Cheetos® and SunChips® with the launch of a brand-new product line: Frito-Lay Minis.

Key Points: 
  • For the first time ever, fans can now enjoy bite-sized versions of their favorite Frito-Lay snacks.
  • Conveniently packaged in an easy-to-pour canister, Frito-Lay Minis makes it easier than ever to snack on-the-go or share with friends.
  • The new bite-sized snacks come in a variety of options: Doritos Nacho Cheese, Doritos Cool Ranch, Cheetos Cheddar, Cheetos Flamin Hot, SunChips Harvest Cheddar and SunChips Garden Salsa.
  • Frito-Lay snacks include Lay's and Ruffles potato chips, Doritos tortilla chips, Cheetos snacks, Tostitos tortilla chips and branded dips, SunChips multigrain snacks and Fritos corn chips.