Associated tags: Cloud, Machine learning, Advertising, Video game, Software, Communications, Data Management, Apps, Applications, Artificial Intelligence, Internet, Wireless, Mobile
Locations: VIETNAM, INDONESIA, GERMANY, FRANCE, UNITED STATES, INDIA, NORTH AMERICA, ASIA PACIFIC, CALIFORNIA
Retrieved on:
Tuesday, February 27, 2024
Wearables,
Mobile Technology,
Cricket,
Artificial Intelligence,
Software,
Electronic Commerce,
Technology,
Entertainment,
Digital Marketing,
General Sports,
Sports,
Marketing,
Online,
Advertising,
Mobile Entertainment,
Content Marketing,
Communications,
General Entertainment,
Apps,
Applications,
Carriers and Services,
Algorithm,
Tata,
ROI,
Viacom18,
Indian Premier League,
Machine learning,
Partnership,
Video game Moloco , a leader in operational machine learning (ML) and advertising technology, today announced a strategic partnership with Viacom18 and JioCinema in India.
Key Points:
- Moloco , a leader in operational machine learning (ML) and advertising technology, today announced a strategic partnership with Viacom18 and JioCinema in India.
- As part of this multi-year partnership, Moloco is using its advanced machine learning and ad serving capabilities to build a powerful monetization solution for Viacom18/JioCinema, and it began with the Tata IPL last year.
- Supported by the Moloco ad serving technology, JioCinema served targeted ads to a peak concurrent viewership of 32M users.
- Moloco works with streaming platforms to maximize the value of each ad impression from price-driven decisioning to outcome optimization.
Retrieved on:
Wednesday, February 7, 2024
Search Engine Optimization,
Search Engine Marketing,
Content Marketing,
Data Management,
Technology,
Public Relations,
Investor Relations,
Advertising,
Communications,
Apps,
Applications,
Artificial Intelligence,
Electronic Commerce,
Software,
Digital Marketing,
Internet,
Mobile,
Wireless,
Partnership,
Growth,
Knowledge,
Creative services,
Ecosystem,
Marketing,
Acquisition,
Martech Moloco , a leader in operational machine learning (ML) and performance advertising, unveiled the Moloco agency partner program .
Key Points:
- Moloco , a leader in operational machine learning (ML) and performance advertising, unveiled the Moloco agency partner program .
- This program empowers agencies to scale performance for advertiser clients, accelerate user acquisition, and amplify the agency’s presence as a performance marketing leader in mobile app advertising.
- “We at Admiral Media are thrilled to be a founding partner of the Moloco agency partner program.
- We chose to partner with Moloco because of their unparalleled commitment to excellence and the tangible value they bring to our campaigns.
Retrieved on:
Tuesday, October 24, 2023
Software,
Mobile,
Wireless,
Networks,
Internet,
Professional Services,
Fintech,
Data Management,
Apps,
Applications,
Technology,
Advertising,
Communications,
Finance,
Goldman Sachs,
NYSE,
OTT,
RMP,
Conference,
Acquisition,
Entrepreneurship,
Summit,
Growth,
GS,
Machine learning,
World Innovation Summit for Education,
Demand-side platform,
ML,
Investment,
Management,
Video game,
Music Goldman Sachs selected Ikkjin Ahn from multiple industries to be honored at the two-day event.
Key Points:
- Goldman Sachs selected Ikkjin Ahn from multiple industries to be honored at the two-day event.
- With software and monetization experience at YouTube and Google, Ahn co-founded Moloco in 2013 to empower businesses of all sizes to grow through operational machine learning.
- "I'm thrilled to be named by Goldman Sachs as one of the Most Exceptional Entrepreneurs of 2023," said Ahn.
- Moloco executives plan to attend the upcoming Goldman Sachs Private Innovative Company Conference (GS PICC) in Las Vegas, Nevada, from November 14-16, 2023.
Retrieved on:
Tuesday, September 26, 2023
Apps,
Applications,
Mobile,
Wireless,
Technology,
Content Marketing,
Marketing,
Advertising,
Communications,
Software,
Digital Marketing,
Artificial Intelligence,
Spend,
Ipsos,
Overalls,
ML,
Multimedia,
Ambiguity,
Tech,
Acquisition,
Partner,
Investment,
Machine learning,
Bias,
Global marketing,
Mobile phone,
Video game (Survey question: What are the important factors when your company is vetting a solution for mobile performance marketing?)
Key Points:
- (Survey question: What are the important factors when your company is vetting a solution for mobile performance marketing?)
- (Graphic: Business Wire)
“The global shift in marketing from reach to results continues to gain momentum across different countries and various industries,” said Daisuke Yokokawa, Vice President, Global Marketing, Moloco.
- Performance marketing claimed 45.7% of the mobile ads budget in 2023, surpassing brand marketing at 41.4%.
- 58.2% of marketers saw performance marketing as more effective for driving revenue growth than traditional brand marketing.
Retrieved on:
Thursday, August 24, 2023
Data Management,
Technology,
Electronic Commerce,
Marketing,
Communications,
Apps,
Applications,
Software,
Artificial Intelligence,
Networks,
Internet,
Mobile,
Wireless,
Cloud,
Dai,
ML,
ROI,
ISV,
Machine learning,
Google Cloud,
RMP,
Online shopping Moloco , a leader in operational machine learning (ML) and performance advertising, today announced the addition of Moloco Retail Media Platform (RMP) to Google Cloud Marketplace .
Key Points:
- Moloco , a leader in operational machine learning (ML) and performance advertising, today announced the addition of Moloco Retail Media Platform (RMP) to Google Cloud Marketplace .
- The availability of Moloco RMP on Google Cloud Marketplace brings an enhanced level of convenience and accessibility, enabling retailers and e-commerce marketplaces to build and grow an ads business powered by machine learning.
- “Thanks to Google Cloud, building and scaling an ads business is an even more accessible path to profitability for many companies.”
Retailers and e-commerce marketplaces who are Google Cloud customers can now manage procurement, purchasing, and fulfillment more quickly and easily thanks to the convenience and accessibility of Google Cloud Marketplace.
- “With its Retail Media Platform now available on Google Cloud Marketplace, Moloco is enabling companies to create better user experiences through personalized ads, drive performance, and generate increased sales."
Apps,
Applications,
Technology,
Marketing,
Communications,
Software,
Networks,
Internet,
Data Management,
Artificial Intelligence,
Advertising,
Travel,
Multimedia,
ML,
OTT,
KIP,
RMP,
Traction,
Demand-side platform,
Machine learning,
Growth,
Entrepreneurship,
Video game Moloco , a leader in operational machine learning (ML) and performance advertising, announced that investors including Fidelity Management & Research Company and Singapore-based global investor, EDBI, have become Moloco shareholders via secondary stock transactions.
Key Points:
- Moloco , a leader in operational machine learning (ML) and performance advertising, announced that investors including Fidelity Management & Research Company and Singapore-based global investor, EDBI, have become Moloco shareholders via secondary stock transactions.
- These recent transactions value Moloco at more than $2.0B, an increase of more than 40% since its Series C valuation of $1.5B in 2021.
- These transactions resulted from secondary share sales, and Moloco did not receive any primary proceeds.
- “Moloco continues to gain traction on its mission to empower businesses of all sizes to grow using operational machine learning,” said Ikkjin Ahn, CEO and Co-Founder, Moloco.
Retrieved on:
Sunday, February 26, 2023
Software,
Online,
Entertainment,
Electronic Commerce,
Apps,
Applications,
Technology,
Artificial Intelligence,
Digital Marketing,
TV and Radio,
Marketing,
Advertising,
Content Marketing,
Communications,
Comparison of multi-paradigm programming languages,
Consumer,
OTT,
Machine learning,
ROI,
ML,
Digital,
Video game Moloco , a leader in operational machine learning (ML) and performance advertising, today announced a new monetization solution for streaming media and OTT providers.
Key Points:
- Moloco , a leader in operational machine learning (ML) and performance advertising, today announced a new monetization solution for streaming media and OTT providers.
- Media owners and distributors have seen a shift in consumer behavior driving the rapid adoption of streaming video as the preferred method of consuming content.
- Those companies have invested heavily in machine learning over the past decade and built big businesses by fusing first-party data and ML.
- “Helping media businesses grow by leveraging the power of machine learning is core to Moloco’s founding vision,” said Ikkjin Ahn, founder and CEO of Moloco.
Retrieved on:
Thursday, February 23, 2023
Apps,
Applications,
Mobile,
Wireless,
Technology,
Security,
Software,
Networks,
Internet,
Hardware,
Data Management,
Artificial Intelligence,
Comparison of multi-paradigm programming languages,
Consumer,
OTT,
Machine learning,
ROI,
ML,
Digital,
Video game Moloco , a leader in operational machine learning (ML) and performance advertising, today announced a new monetization solution for streaming media and OTT providers.
Key Points:
- Moloco , a leader in operational machine learning (ML) and performance advertising, today announced a new monetization solution for streaming media and OTT providers.
- Media owners and distributors have seen a shift in consumer behavior driving the rapid adoption of streaming video as the preferred method of consuming content.
- Those companies have invested heavily in machine learning over the past decade and built big businesses by fusing first-party data and ML.
- “Helping media businesses grow by leveraging the power of machine learning is core to Moloco’s founding vision,” said Ikkjin Ahn, founder and CEO of Moloco.
Retrieved on:
Thursday, February 9, 2023
Apps,
Applications,
Mobile,
Wireless,
Technology,
Advertising,
Electronic Commerce,
Communications,
Software,
Internet,
Data Management,
Artificial Intelligence,
ML,
Investment,
TFX,
Ecosystem,
Android,
TAL,
World Junior Chess Championship,
Gmail,
Machine learning,
Sibyl,
Tal Shaked,
AI,
Reunion,
Real estate,
Medical device,
Shaked,
Snowflake Moloco , a leader in machine learning (ML) and growth solutions for performance marketers, today announced Tal Shaked has joined Moloco’s leadership team as its first Chief Machine Learning Fellow.
Key Points:
- Moloco , a leader in machine learning (ML) and growth solutions for performance marketers, today announced Tal Shaked has joined Moloco’s leadership team as its first Chief Machine Learning Fellow.
- Shaked, who brings nearly two decades of experience building transformative ML solutions for companies like Google and Snowflake, will spearhead ML innovations and investments at Moloco.
- This represents a reunion for Shaked and Moloco CEO Ikkjin Ahn, whose story began in 2009 when Ahn was at YouTube and Shaked was at Google.
- Ahn’s team at YouTube was the first to successfully apply Sibyl, an ML platform co-founded by Shaked in 2007.
Retrieved on:
Tuesday, December 13, 2022
Software,
Online Retail,
Search Engine Marketing,
Data Management,
Technology,
Digital Marketing,
Retail,
Marketing,
Advertising,
Communications,
Content Marketing,
Other Technology,
Cloud,
Microsoft Research,
Corporation,
Culture,
Pure Storage,
Sapient,
Apple,
International Olympiad in Informatics,
Y Combinator,
Retail media,
Talent,
MSR,
Environment,
Multimedia,
CHRO,
General counsel,
ServiceNow,
Yahoo!,
Entrepreneurship,
Stanford University,
Workplace,
NeoPhotonics Corporation,
Overalls,
Big,
TIBCO Software,
Microsoft,
Growth,
Cadence Design Systems, Inc. v. Avanti Corp,
The Trade Desk,
Silicon,
Machine learning,
Acquisition,
Management,
Video game,
San Francisco Bay Area,
Amazon Moloco , a machine learning company, announced that Barbara Rogan has joined as General Counsel & Corporate Secretary and Brendan Browne as Chief Human Resources Officer.
Key Points:
- Moloco , a machine learning company, announced that Barbara Rogan has joined as General Counsel & Corporate Secretary and Brendan Browne as Chief Human Resources Officer.
- The additions to Molocos leadership further strengthens the companys executive stewardship through expansive growth and new market opportunities.
- Moloco has built a strong company that is poised for long-term growth, said Barbara Rogan, General Counsel and Corporate Secretary, Moloco.
- Brendan Browne joins Moloco in the newly created Chief HR Officer role to lead Molocos People Operations and Talent teams.
