Influencer

Logitech and Creators Drive Action for Diversity, Equity and Inclusion with #Creators4BIPOC Movement

Retrieved on: 
Thursday, July 7, 2022
Technology, LGBTQ+, Arts, Museums, Communications, Entertainment, Other Philanthropy, Millennials, Generation Z, Generation X, Celebrity, Influencer, Social Media, Professional Services, Philanthropy, Blogging, DEI (Diversity, Equity and Inclusion), Fund Raising, Audio, Video, Foundation, Consumer, Online, Hardware, Social Activism, Consumer Electronics, People, Tides Foundation, Premier's Climate Change Council, Movement, Heart, Streamlabs, Church of the Creator, DEI, BIPOC, DAF, Organization, Culture, LGBTQ, NASDAQ, Create, Blue Microphones, Multimedia, Hatmaking, Creative industries, Renewable energy, Color, Logitech

View the full release here: https://www.businesswire.com/news/home/20220707005250/en/

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20220707005250/en/
    As part of this years movement, Logitech has launched the inaugural Logitech Change Council.
  • This council is a diversity, equity and inclusion (DEI) advisory board composed of creators.
  • Logitech For Creators is a brand extension of Logitech that helps all creators pursue their passions by unlocking their extraordinary potential and ability to shape culture.
  • Logitech For Creators brings together Blue Microphones, Mevo and Streamlabs, brands that have always served creators with their tools.

VH1 Partners With Thee Media Mavens for the First-Ever Thee Media Mavens x ESSENCEFest Takeover Brunch in New Orleans on Saturday, July 2nd

Retrieved on: 
Friday, July 1, 2022
Media, Online, Entertainment, Mobile Entertainment, Film & Motion Pictures, Social Media, Events, Concerts, Influencer, General Entertainment, Celebrity, TV and Radio, Music, Communications, Black women, VH1, Marketing, Woman, Love, Love & Hip Hop: Miami (season 3), Public relations, Social media, Nightclub

VH1 announced today that it has partnered with Thee Media Mavens for the inaugural Thee Media Mavens x ESSENCEFest Takeover Brunch this Saturday, July 2nd in New Orleans.

Key Points: 
  • VH1 announced today that it has partnered with Thee Media Mavens for the inaugural Thee Media Mavens x ESSENCEFest Takeover Brunch this Saturday, July 2nd in New Orleans.
  • The attendees will also hear from Chelsea Von Chaz with #Happy Period and the Thee Media Mavens collective founded by Shanelle Genai, entertainment writer.
  • VH1 continues to be the network that provides the best in pop culture, fan-favorite competitions, lifestyle and more.
  • Thee Media Mavens is a collective of Black Women professionals across various creative industries including digital media, writing/editing, public relations, marketing, social media content creation, TV/film, print/radio, and video production.

New Survey Reveals Lack of Knowledge among U.S. Women about Uterine Health, Including Fibroid Symptoms and Treatment Options

Retrieved on: 
Friday, July 1, 2022
Education, Influencer, Health, Women, Communications, Health Technology, Medical Devices, Digital Marketing, Surgery, Consumer, Other Education, HOLX, Patient, Life, Science, Research, Clothing, Breast cancer, The Harris Poll, Health, Uterine fibroid, COVID-19, Sale, Company, Fibroid, Female, Pain, Awareness, United States Department of Health and Human Services, Woman, Cyst, Uterus, Hysterectomy, Nasdaq, Human services, Cervical cancer, Polyp, Infertility, Solution, Language, Leadership, Physician, News, Mammography, Pharmaceutical industry, Birth control, Health insurance, Online gambling, Hologic

A new survey commissioned by Hologic, Inc. (Nasdaq: HOLX), a global leader in womens health, revealed a lack of awareness among U.S. women about uterine health, including uterine fibroid symptoms and treatment options.

Key Points: 
  • A new survey commissioned by Hologic, Inc. (Nasdaq: HOLX), a global leader in womens health, revealed a lack of awareness among U.S. women about uterine health, including uterine fibroid symptoms and treatment options.
  • Today, in conjunction with the start of Fibroid Awareness Month, Hologic is proud to announce the launch of Hey, U!, an educational campaign focused on uterine health.
  • "There is a sizeable knowledge gap when it comes to overall uterine health, including symptoms and treatment options for common issues like uterine fibroids."
  • Additional content includes a patient symptom quiz, downloadable discussion guides and information on various fibroid treatment solutions.

Power Digital Names Stephanie Feldman as Company’s First Chief Marketing Officer

Retrieved on: 
Monday, June 27, 2022
Influencer, Retail, Software, Internet, Consulting, Online Retail, Electronic Commerce, Professional Services, Social Media, Technology, Search Engine Optimization, Search Engine Marketing, Digital Marketing, Data Analytics, Public Relations, Investor Relations, Marketing, Content Marketing, Communications, WPP, Science, Oakley, SPAC, CEO, LPL Financial, Vserv Digital Services, Growth, PricewaterhouseCoopers, CamelBak, Wyndham, Major League Gaming, CMO, Digital, Royal Caribbean International, Commerce, Woman, University of California, San Diego, Philosophy, Mattel, Social media, Marketing, B2C, Technology, B2B, University, Intel, Martech, Solution, Time, Creativity, Spiroplasma mirum, Multimedia, Feldman, Sales, Management, Digitaria, Chipotle

Power Digital , a leading tech-enabled full-service digital marketing firm that utilizes data, analytics, and proprietary technology to drive commerce, announced today the addition of Stephanie Feldman as Power Digitals first Chief Marketing Officer (CMO).

Key Points: 
  • Power Digital , a leading tech-enabled full-service digital marketing firm that utilizes data, analytics, and proprietary technology to drive commerce, announced today the addition of Stephanie Feldman as Power Digitals first Chief Marketing Officer (CMO).
  • View the full release here: https://www.businesswire.com/news/home/20220627005158/en/
    Power Digital Names Stephanie Feldman as Companys First Chief Marketing Officer (Photo: Business Wire)
    Hiring a CMO for Power Digital has been a goal of ours for quite some time now but we wanted to make sure we got the hire right and got a dynamic leader, said Grayson Lafrenz, CEO and founder of Power Digital.
  • Feldman brings more than 15 years of experience as a marketing leader specializing in digital, customer and employee experience.
  • Before joining Power Digital, Feldman was the marketing leader of PwCs Digital Services business focused on driving the firms progressive digital and emerging offerings.

CommerceNext Announces 2022 Winners of Fourth Annual CommerceNexty Awards

Retrieved on: 
Thursday, June 23, 2022
Online Retail, Social Media, Professional Services, Data Management, Electronic Commerce, Influencer, Technology, Retail, Marketing, Communications, Content Marketing, Environmental, Social and Governance (ESG), Digital, Industry, Woman, Social, Ernst & Young Entrepreneur of the Year Award, Entrepreneurship, Technology, CMO, Social responsibility, Year, SVP, Old Navy, Partnership, American Eagle Outfitters, AE, Pride, Video game, Marketing, Chipotle

CommerceNext , a community, event series and conference for marketers at retail and direct-to-consumer brands, today announced the winners of its CommerceNexty Awards , sponsored by Simon Data, in conjunction with the conclusion of CommerceNext 2022, the ecommerce growth show, in New York.

Key Points: 
  • CommerceNext , a community, event series and conference for marketers at retail and direct-to-consumer brands, today announced the winners of its CommerceNexty Awards , sponsored by Simon Data, in conjunction with the conclusion of CommerceNext 2022, the ecommerce growth show, in New York.
  • The annual awards program was developed to recognize and celebrate the years best marketing and ecommerce programs.
  • This years CommerceNexty Award winners are outstanding retail and ecommerce leaders, having embraced changing industry expectations and outlined innovative strategies to take their brands into the future, said Veronika Sonsev, Co-Founder of CommerceNext.
  • Now in its fourth year, CommerceNext has grown to include webinars, industry research, a podcast and an online community, in addition to CommerceNext, the ecommerce growth show, as well as the esteemed CommerceNexty Awards.

Back to School: LTK Study Uncovers Shopping Behaviors in a Shifting Market

Retrieved on: 
Wednesday, June 22, 2022
Social Media, Online Retail, Office Products, Consumer, Influencer, Other Education, Digital Marketing, Education, Retail, Marketing, Advertising, Generation Z, Communications, Time, Millennials, Population, LTK, App store, Running, Google Play, KPI-driven code analysis, Generation Z, Electronics, School, Shoe, Family, Food, Amber, Gen, Friends, Woman, Online shopping

LTK , the global influencer marketing platform, today released findings from its Back to School Shopping Trends Report.

Key Points: 
  • LTK , the global influencer marketing platform, today released findings from its Back to School Shopping Trends Report.
  • While inflation is altering shopping behaviors, consumers are finding ways to manage price pressures and inventory shortages.
  • According to LTKs study, the back to school shopping window is expanding this year - running from late June through early September.
  • In addition to shopping earlier, more people are turning to online shopping to help save money and time.

smartwater Announces Zendaya as Newest Global Brand Ambassador

Retrieved on: 
Tuesday, June 21, 2022
Family, Environment, Consumer, Teens, Sustainability, Children, Social Activism, Food, Beverage, Marketing, Entertainment, Communications, Retail, Celebrity, Foundation, Philanthropy, Other Natural Resources, Influencer, Women, Environmental Issues, Natural Resources, Environmental Health, Men, Coca-Cola, Sprite, The Coca-Cola Company, Water, SmartWater, Carbon, Global, City, CEO, Gold Peak, GWC, Television, Drinking water, Global Water Challenge, LinkedIn, Investment, VMLY&R, Ayataka, Partnership, AdeS, Twitter, Coffee, Facebook, Multimedia, Instagram, Awareness, NYSE, Organization, Woman, WASH, Dasani, WPP, Hygiene, Bottled water, Renewable energy, Powerade, Zendaya, Sport

smartwater is taking hydration to new heights this summer and today announces its newest global brand ambassador, Zendaya.

Key Points: 
  • smartwater is taking hydration to new heights this summer and today announces its newest global brand ambassador, Zendaya.
  • View the full release here: https://www.businesswire.com/news/home/20220621005427/en/
    We could not be more thrilled to have Zendaya join smartwater as the newest face of our brand, said Matrona Filippou, Global Category President, Hydration, Sports, Tea & Coffee, The Coca-Cola Company.
  • A global icon and cultural force, Zendaya isnt afraid to be true to herself, and thats what makes her the perfect addition to the smartwater family.
  • Im very excited to begin this new relationship with smartwater, said Zendaya, smartwater Global Brand Ambassador.

Lumanu Launches Lumanu for Business: A New Payments and Financing Solution Specifically Designed to Meet the Needs of Talent Managers, Agencies and Creative Businesses

Retrieved on: 
Tuesday, June 21, 2022
Social Media, Other Communications, Payments, Finance, Communications, Professional Services, Technology, Influencer, Fast Company, Creativity, Business Insider, CEO, W9 (TV channel), Business, Business operations, Leadership, Uber, Human, Pain, Acquisition, SVP, Social media, VP, Face, Online shopping, Bank, Creative industries, Thakor, Armelie Lumanu

Designed to meet the specific needs of creative businesses, Lumanu for Business helps creative agencies, talent managers, brands and influencer agencies pay and get paid faster.

Key Points: 
  • Designed to meet the specific needs of creative businesses, Lumanu for Business helps creative agencies, talent managers, brands and influencer agencies pay and get paid faster.
  • Its core offering centers around customer pain points: making payments, receiving payments and access to working capital.
  • Busy creative businesses are tasked with managing internal and external stakeholders, pulling together campaigns, managing timelines and producing incredible creative.
  • They help creators and creative businesses like influencers, freelancers, agencies, and talent managers collect payments, payout to vendors/partners, and get instant working capital.

BuzzFeed Canada Announces Partnership with #paid to bring Creators to BuzzFeed, Inc.’s Brands

Retrieved on: 
Friday, June 17, 2022
Content Marketing, Publishing, Marketing, Advertising, Communications, Digital Marketing, Social Media, Influencer, Blogging, Social media, Partnership, Tasty, CEO, Trust, Food, BuzzFeed, Awareness, Culture, News, Technology, Internet, Public relations

The partnership will allow BuzzFeed and its portfolio of brands, including Tasty , to offer clients access to the largest on-platform network of creators as cast members for BuzzFeeds content.

Key Points: 
  • The partnership will allow BuzzFeed and its portfolio of brands, including Tasty , to offer clients access to the largest on-platform network of creators as cast members for BuzzFeeds content.
  • In addition to in-house talent, BuzzFeeds clients will now have a unique opportunity to handpick from a more diverse roster of Canadian talent for their BuzzFeed content.
  • Incorporating creators into the culture and community that BuzzFeed creates is a compelling opportunity for brands to drive awareness, trust, and relatability.
  • This is the first partnership the company has signed with a publisher and the first deal of its kind in Canada, and globally for BuzzFeed.

PROVEN Skincare Awarded Best Use of Technology at the 2022 Glossy Beauty Awards

Retrieved on: 
Friday, June 17, 2022
Cosmetics, Influencer, Retail, Data Management, Technology, Marketing, Communications, Women, Online Retail, Artificial Intelligence, Other Technology, Science, Consumer, Other Science, Fashion, Cream, Skin, Solution, Big data, Â, CEO, MIT, Y Combinator, UV, Artificial intelligence, Gloss (optics), Humidity, Stanford University, Woman, Code, Life, Cosmetics, Cryptocurrency, Technology

PROVEN , the expert in personalized skincare, was awarded Best Use of Technology at the 2022 Glossy Beauty Awards for its proprietary Skin Genome Project.

Key Points: 
  • PROVEN , the expert in personalized skincare, was awarded Best Use of Technology at the 2022 Glossy Beauty Awards for its proprietary Skin Genome Project.
  • Being recognized by the amazing team at Glossy for our use of technology is humbling for the entire PROVEN team.
  • About PROVEN being awarded Best Use of Technology, Glossy stated, Traditionally, finding new skincare products has been a trial-and-error game, but the Skin Genome Project has eliminated the guesswork.
  • PROVEN is a technology company that harnesses the power of big data and AI to create personalized skincare products.