Search Engine Optimization

NIQ Brandbank launches new product data optimisation solution

Retrieved on: 
Wednesday, April 17, 2024

Today, NIQ Brandbank, the global leading provider of digital product content, is pleased to announce the launch of its new product data optimisation solution, Content Health+, designed to empower brands to set the standard and become category leader with insight into category comparison and content benchmarking.

Key Points: 
  • Today, NIQ Brandbank, the global leading provider of digital product content, is pleased to announce the launch of its new product data optimisation solution, Content Health+, designed to empower brands to set the standard and become category leader with insight into category comparison and content benchmarking.
  • This innovative new solution underscores NIQ Brandbank’s continued commitment to digitalise the shopper experience and deliver best in class product content across omnichannel.
  • Research conducted by NIQ Brandbank highlights that up to 84% of brands fail to claim at least one of the top three most searched attributes that their product qualifies for.
  • Marsha McGraw, Global Managing Director at NIQ Brandbank commented, “We are excited to unveil our new product data optimisation solution, a testament to our continued innovation and commitment to our clients to digitalise the shopper experience.

Clearview AI Improves SOC 2 Certification, Certifying Privacy Controls Alongside Security Controls

Retrieved on: 
Tuesday, April 16, 2024

Clearview AI , the leading facial recognition search engine for government agencies, successfully completed its System and Organization Controls 2 (SOC 2) examination for compliance with the security and privacy Trust Services Criteria, certifying the company maintains effective privacy controls.

Key Points: 
  • Clearview AI , the leading facial recognition search engine for government agencies, successfully completed its System and Organization Controls 2 (SOC 2) examination for compliance with the security and privacy Trust Services Criteria, certifying the company maintains effective privacy controls.
  • This builds upon Clearview AI’s previous SOC 2 certification , certifying the company’s controls over the security of its clients’ data.
  • Hoan Ton-That, Founder and CEO of Clearview AI, stated: “Clearview AI continues to achieve the highest level of third-party verifications for our data security, cybersecurity and internal security policies and procedures.
  • The additional validation of Clearview AI’s privacy controls makes it the most secure facial recognition platform today.

Innovid to Release First Quarter 2024 Financial Results on May 7th

Retrieved on: 
Tuesday, April 16, 2024

Innovid (NYSE: CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, today announced that it will release first quarter 2024 financial results before the market open on Tuesday, May 7, 2024.

Key Points: 
  • Innovid (NYSE: CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, today announced that it will release first quarter 2024 financial results before the market open on Tuesday, May 7, 2024.
  • The Company will host a conference call to discuss its results at 8:30 a.m.
  • Zvika Netter, Co-founder and Chief Executive Officer, and Anthony Callini, Chief Financial Officer, will host the call.
  • Following the call, a replay of the webcast will be available for 90 days on the Innovid Investor Relations website .

Ziff Davis Issues 2023 ESG Report and 2023 DEI Report

Retrieved on: 
Tuesday, April 16, 2024

Ziff Davis, Inc. (NASDAQ: ZD) today issued its annual Environmental, Social & Governance (ESG) Report for 2023 and its annual Diversity, Equity & Inclusion (DEI) Report for 2023.

Key Points: 
  • Ziff Davis, Inc. (NASDAQ: ZD) today issued its annual Environmental, Social & Governance (ESG) Report for 2023 and its annual Diversity, Equity & Inclusion (DEI) Report for 2023.
  • The ESG Report describes Ziff Davis’ approach to key ESG topics, sharing results that Ziff Davis achieved across its businesses last year.
  • The report also describes contributions Ziff Davis made to the communities in which it operates, and enhancements to its comprehensive data privacy and security and corporate governance practices.
  • “In 2023, we took important steps to reduce Ziff Davis’ environmental footprint and to make our company more representative and inclusive,” said Vivek Shah, CEO of Ziff Davis.

Tamr Sets New Data Standards for Generative AI in Google Marketplace

Retrieved on: 
Monday, April 15, 2024

Tamr Inc. (“Tamr”), the leader in AI-powered software for delivering trustworthy golden records, is proud to announce the availability of its Generative AI capabilities through the Google Marketplace for Generative AI.

Key Points: 
  • Tamr Inc. (“Tamr”), the leader in AI-powered software for delivering trustworthy golden records, is proud to announce the availability of its Generative AI capabilities through the Google Marketplace for Generative AI.
  • By being recognized as a provider of Generative AI capabilities, Tamr joins an exclusive club on Google Marketplace .
  • “It’s now easier than ever for data leaders to locate Tamr and understand our credentials as AI leaders in the enterprise data space,” Deighton noted.
  • By delivering accurate, comprehensive, and durable master data for training Generative AI models, companies can be confident that their internal AI efforts will perform at the highest possible level, given the data underpinning their most valuable data domains is reliable.”

Imaginuity® Introduces Cindy, a Virtual Shopping Bestie Driving Online and Foot Traffic for JLL Retail Shopping Centers

Retrieved on: 
Monday, April 15, 2024

Imaginuity has successfully developed and launched a virtual shopper named Cindy for JLL Retail Property Management at 13 shopping centers across the country.

Key Points: 
  • Imaginuity has successfully developed and launched a virtual shopper named Cindy for JLL Retail Property Management at 13 shopping centers across the country.
  • Created to be a consistent and replicable virtual spokesperson online, Cindy embodies multi-ethnic characteristics designed to resonate across geographically dispersed shopping centers.
  • Cindy’s unique personality and presence helps make every shopping center’s website a go-to resource for fashion and trend information.
  • The agency’s initial AI activation was last summer, designed to create buzz and excitement at a client’s mid-year marketing summit.

Borghese Roma Welcomes Christina Citrola as VP of Sales, Marketing and E-Commerce

Retrieved on: 
Thursday, April 11, 2024

Borghese , a leading prestige beauty brand, is thrilled to announce the appointment of Christina Citrola as its new Vice President of Sales, Marketing, and E-Commerce.

Key Points: 
  • Borghese , a leading prestige beauty brand, is thrilled to announce the appointment of Christina Citrola as its new Vice President of Sales, Marketing, and E-Commerce.
  • Christina brings a wealth of experience in driving omni-channel growth and building brand equity for luxury beauty brands.
  • “We are thrilled to welcome Christina to the Borghese family,” said Dawn Hilarczyk, Chief Operating Officer of Borghese Group.
  • “I am excited to join Borghese at such a pivotal time in the brand’s history,” said Christina Citrola.

Introducing Sell It: A New Multi-Dimensional Sales Training Platform for Solopreneurs and Enterprises Designed to Help Accelerate Growth and Income

Retrieved on: 
Wednesday, April 10, 2024

This is practical and fun sales and marketing training for a new generation of business owners.

Key Points: 
  • This is practical and fun sales and marketing training for a new generation of business owners.
  • There simply isn’t an education platform or community designed to help people who sell thrive today.
  • These entrepreneurs rated sales as the most important skill for business success, with their #1 challenge being prospecting for more customers and clients.
  • Sell It started as a course for real estate professionals, generating a membership base of over 30,000 across 128 countries.

PartnerCentric Soars With 200% YoY Client Growth, Secures impact.com Diamond Partner Status

Retrieved on: 
Tuesday, April 9, 2024

In a significant endorsement of its success and innovation, PartnerCentric has been awarded the prestigious title of Diamond Partner with impact.com, a global leader in partnership automation.

Key Points: 
  • In a significant endorsement of its success and innovation, PartnerCentric has been awarded the prestigious title of Diamond Partner with impact.com, a global leader in partnership automation.
  • This accolade is a testament to PartnerCentric’s relentless pursuit of excellence and transformative technology within the partnership marketing space.
  • This groundbreaking tool unlocks the true incremental value of marketing initiatives, empowering brands to fine-tune their strategies for peak performance.
  • “This year of monumental growth signifies the pivotal role of partnership marketing in scaling effective marketing strategies,” said Stephanie Harris, founder & CEO of PartnerCentric.

Generational Group Advises Creative Dimensions in its Sale to Pinnacle

Retrieved on: 
Tuesday, April 9, 2024

Generational Group , a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client Creative Dimensions, Inc. to Pinnacle.

Key Points: 
  • Generational Group , a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client Creative Dimensions, Inc. to Pinnacle.
  • Pinnacle , headquartered in Hillsboro, Oregon (with multiple locations throughout the U.S.) is a leading experiential marketing company.
  • Pinnacle creates memorable experiences for top brands around the world through activations, exhibits, environments, and events.
  • “This is a natural evolution in Creative Dimensions’ progression of serving brands in and out of sports and entertainment,” said Joel Roy, President of Creative Dimensions, who will transition to the role of Hartford Division President at Pinnacle.